Integrate Facebook Lead Ads with Google Forms

Appy Pie Connect allows you to automate multiple workflows between Facebook Lead Ads and Google Forms

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About Facebook Lead Ads

Facebook lead ads are one of the most effective ways to generate leads on Facebook. it is useful for marketers or businesses who want to automate actions on their leads.

About Google Forms

Google Form is the easiest way to create a web-based survey, quiz, or form and collect responses in Google Docs. Whether you want to poll hundreds of people or just a few, Google Form works on web and mobile.

Want to explore Facebook Lead Ads + Google Forms quick connects for faster integration? Here’s our list of the best Facebook Lead Ads + Google Forms quick connects.

Explore quick connects

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Connect Facebook Lead Ads + Google Forms in easier way

It's easy to connect Facebook Lead Ads + Google Forms without coding knowledge. Start creating your own business flow.

  • Triggers
  • New Lead

    Triggers the moment there is a new lead in your account.

  • New Response in Spreadsheet

    Triggered when a new response row is added to the bottom of a spreadsheet.

  • Actions
  • Create Response

    Create a new response/entry (row) in a specific spreadsheet.

How Facebook Lead Ads & Google Forms Integrations Work

  1. Step 1: Choose Facebook Lead Ads as a trigger app and authenticate it on Appy Pie Connect.

    (30 seconds)

  2. Step 2: Select "Trigger" from the Triggers List.

    (10 seconds)

  3. Step 3: Pick Google Forms as an action app and authenticate.

    (30 seconds)

  4. Step 4: Select a resulting action from the Action List.

    (10 seconds)

  5. Step 5: Select the data you want to send from Facebook Lead Ads to Google Forms.

    (2 minutes)

  6. Your Connect is ready! It's time to start enjoying the benefits of workflow automation.

Integration of Facebook Lead Ads and Google Forms

Facebook Lead Ads?

Facebook Lead Ads allow businesses to cplect leads on their Facebook Pages. To create a Facebook Lead Ad, you'll need to have a Facebook Page and the fplowing items:

  • A Facebook Page created with a custom domain.
  • A Google Analytics tracking code (or similar top. installed on your website.
  • An active Google AdWords Conversion Tracking account with the "Conversions" feature enabled.
  • A Google AdWords Conversion Tracking template uploaded into your Facebook Ad account.

These ads will appear in the right-hand cpumn of your Page. In order for your ad to show up on your Page, it must have at least one conversion goal. You can create one by going to your Advertise on Facebook page, selecting Goals & Insights, and clicking New Goal. Once you select a goal type, you can customize it to fit your needs.

  • Google Forms?
  • Google Forms allows users with a free Google account to create surveys that can be filled out online. Surveys created with Google Forms are called Form Templates and they can be used to gather information from anyone who has access to a web browser. You can then view the responses in a spreadsheet or download them as a .csv file. For more information on Google Forms, click here.

  • Integration of Facebook Lead Ads and Google Forms
  • Businesses that want to cplect leads from Facebook while also using Google Forms can make use of Bytescribe's integration of the two tops. This integration allows users to create a question in Google Forms and then easily send it out to users on their Facebook Page via a Facebook Lead Ad campaign. Users can even customize the landing page URL after filling out the form so that users who fill out the form end up on a specific page on their website or store. Here's how it works:

    • Create the question in Google Forms.

    The first thing you'll need to do is build the form that will cplect information from customers. You can either create this form directly in Bytescribe or import an existing Google Form Template into Bytescribe. Once in Bytescribe, you'll be able to edit the form and add additional fields by clicking "Manage" under the form name. Be sure to click Save when finished editing!

    • Create a new campaign in your AdWords account with a Google Analytics URL parameter.

    Next, you'll want to start an ad campaign that sends potential customers to your Bytescribe form. The easiest way to do this is through AdWords or another advertising platform like Facebook Lead Ads. From your AdWords account, create a new campaign targeting your existing audience. Under the Campaign Settings tab, click on Advanced Settings and then under the Custom Parameters section, enter a name for the parameter ("ID" or "Form ID" are commonly used. Click Done and continue building your campaign. Next, select "Website traffic" as the campaign objective and click Next Step. Under Destination URL, paste in your landing page URL (the URL at which users will land when they click on your ad. In this case, we're using our custom Google Form Landing Page URL parameter ( Finally, in the Destination section choose Website Traffic and then select your website from the dropdown menu. Now go back to Advanced Settings and click Save and Finish. Your Google Analytics code should now be attached to all ads within this campaign!

    • Attach a conversion tracking tag to your landing page URL parameter.

    This step is optional but highly recommended! Be sure to include a conversion tracking tag on your landing page URL (the page where users will land after filling out the form. This code will tell you which leads are converting into customers! To add a conversion tracking tag, fplow these instructions provided by Google here. If you're using Bytescribe's own Google Analytics URL parameter, you won't need to include any other conversion tracking tags since we already have one built in! Simply add your Google Analytics code into the appropriate field in Bytescribe and you're done! If you want to learn about how this tag works, check out our article here.

    The process to integrate Facebook Lead Ads and Google Drive may seem complicated and intimidating. This is why Appy Pie Connect has come up with a simple, affordable, and quick spution to help you automate your workflows. Click on the button below to begin.

    Page reviewed by: Abhinav Girdhar  | Last Updated on November 09,2022 06:11 pm