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About Zoho CRM

Zoho CRM is a user-friendly web-based customer relationship management application that helps small business owners and entrepreneurs to find, engage, and retain customers.

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Here is a list of Zoho CRM Triggers and Actions

How to Integrate Zoho CRM with Appy Pie Automate

Follow the steps below to start integrating Zoho CRM using Appy Pie Automate:

  1. Go to Appy Pie Automate

  2. Create an account or login if you already have an account

  3. Search for the Zoho CRM App in the App directory

  4. Select a trigger event from the list

  5. Click on ‘Connect an Account’ and enter Zoho CRM account API key

  6. Your Zoho CRM app is now ready to integrate hundreds of apps supported on Appy Pie Automate.

A Quick Guide to Zoho CRM Integration Using Appy Pie Automate:

What are Zoho CRM Integrations?

Zoho CRM integrations refer to the process of connecting Zoho CRM with other applications or systems to increase its functionality and optimize business processes. Integrations can include exchanging data, automating tasks, and extending Zoho CRM's capabilities.


Zoho CRM is a powerful customer relationship management platform that allows businesses to manage their customer interactions, sales, marketing, and support operations from a single platform. By integrating Zoho CRM with other applications, you can streamline your business processes, improve productivity, and enhance customer engagement.

You can achieve Zoho CRM integrations using various methods, such as:

  • APIs: Zoho CRM provides a range of APIs that you can use to integrate Zoho CRM with other applications. APIs enable different applications to communicate and share data, allowing you to streamline your business processes and automate tasks.
  • Third-party integrations: Third-party integrations or connectors can connect Zoho CRM with specific applications. For instance, you can integrate Zoho CRM with email marketing tools like Mailchimp or with e-commerce platforms like Shopify.
  • Custom integrations: Custom integrations involve creating unique integrations between Zoho CRM and other applications using custom code. This is an advanced option that allows you to develop tailored integrations that meet your unique business needs.

By integrating Zoho CRM with other applications, you can centralize your customer data, enhance your marketing campaigns, streamline your sales processes, and provide your customers with an exceptional experience.

Benefits of Zoho CRM Integrations

Integrating Zoho CRM with other systems or applications can provide a wide range of benefits for businesses of all sizes. Here are some of the key benefits:

Streamlined WorkflowsIntegrating Zoho CRM with other systems can automate tasks and reduce manual data entry, which can save time and reduce errors.Automated lead assignment, automated data syncing between systems
Improved Data QualityIntegrating Zoho CRM with other systems can ensure data consistency across different platforms, which can help reduce data errors and improve data accuracy.Real-time data syncing, data validation rules
Enhanced Customer ExperienceIntegrating Zoho CRM with other systems can provide a complete view of customer data, enabling organizations to deliver personalized experiences and targeted marketing campaigns.Personalized email campaigns, customer service case tracking
Increased ProductivityIntegrating Zoho CRM with other systems can automate routine tasks and provide insights into sales and marketing activities, which can help sales teams focus on high-value activities.Sales activity tracking, marketing campaign analysis
Real-time Data AccessIntegrating Zoho CRM with other systems can provide real-time data access, enabling sales teams to make informed decisions and respond quickly to customer inquiries.Real-time sales pipeline reporting, real-time inventory management
Reduced CostsIntegrating Zoho CRM with other systems can reduce costs by eliminating the need for manual data entry and providing insights into sales and marketing activities.Reduced data entry costs, reduced marketing campaign costs
Increased RevenueIntegrating Zoho CRM with other systems can increase revenue by providing insights into customer behavior and enabling sales teams to identify cross-sell and up-sell opportunities.Upselling recommendations, cross-selling suggestions
Improved CollaborationIntegrating Zoho CRM with other systems can improve collaboration between different teams by providing a centralized view of customer data and enabling teams to work together more effectively.Centralized customer data, collaborative task management

Here's the Details List of Popular Zoho CRM Integrations Using Appy Pie Automate:

WhatsApp BusinessIntegrate WhatsApp Business with Zoho CRM to manage customer conversations in a single platform. Send and receive messages, automate workflows, and more.
Google DriveWith the Google Drive integration, you can access and share your Google Drive files directly from Zoho CRM. Attach files to leads, contacts, and deals, and collaborate with your team seamlessly.
MailchimpSync your Mailchimp lists with Zoho CRM to manage your email campaigns and track customer engagement. Create targeted email campaigns based on customer data stored in Zoho CRM.
ZoomIntegrate Zoom with Zoho CRM to schedule and host webinars, meetings, and video conferences directly from Zoho CRM. Access meeting details and recording links within the CRM.
GmailSync your Gmail inbox with Zoho CRM to manage customer communication in one place. View and send emails, schedule appointments, and more without leaving the CRM.
SlackIntegrate Slack with Zoho CRM to streamline team communication and collaboration. Create channels for specific deals, receive notifications on customer updates, and more.
QuickBooksSync your QuickBooks account with Zoho CRM to streamline your financial workflows. Create and send invoices, track payments, and manage customer data in one place.
Microsoft TeamsIntegrate Microsoft Teams with Zoho CRM to collaborate with your team and manage customer communication. Schedule meetings, share files, and receive notifications on customer updates.
TwilioIntegrate Twilio with Zoho CRM to manage customer communication through text messaging and voice calls. Send automated messages, track customer interactions, and more.
LinkedInIntegrate LinkedIn with Zoho CRM to find and engage with potential leads. View LinkedIn profiles and company pages, and add leads to your CRM with one click.

Tips and Best Practices for Setting Up and Using Integrations

Here are Some Tips and Best Practices for Setting up and Using Zoho CRM Integrations:

Tip/Best PracticeDescription
Define clear integration goalsBefore setting up an integration, define clear goals for what you want to achieve. This will help you choose the right integration and set it up properly to achieve your desired outcomes.
Choose the right integrationChoose an integration that fits your business needs and goals. Consider factors such as compatibility, ease of use, and cost when making your decision.
Prepare your dataEnsure that your data is clean and well-organized before integrating it. This will help prevent errors and ensure that the integration runs smoothly.
Test thoroughlyBefore deploying an integration, thoroughly test it to ensure that it works properly and meets your requirements. This will help prevent issues down the line and ensure that the integration runs smoothly.
Train your teamTrain your team on how to use the integration effectively. This will help them get the most out of the integration and avoid errors or misunderstandings.
Maintain the integrationRegularly maintain and update the integration to ensure that it continues to work properly and meet your business needs. This includes updating software versions, testing and debugging, and monitoring performance.
Secure your dataImplement security measures to protect your data from unauthorized access or breaches. This includes using strong passwords, encryption, and access controls.
Monitor performanceRegularly monitor the performance of the integration to ensure that it is meeting your business needs and goals. This includes monitoring data accuracy, integration speed, and overall system performance.
Stay up-to-dateStay up-to-date with the latest integration technologies and best practices to ensure that your integrations remain effective and efficient over time.
Integrate with essential appsIntegrate Zoho CRM with essential apps such as Mailchimp, Google Workspace, and Slack to streamline your business processes and improve productivity.
Automate workflowsUse Zoho CRM's automation capabilities to create custom workflows that help you save time and increase efficiency. Examples include automating lead capture, nurturing, and follow-up.

Use Cases of Zoho CRM Integrations

Here are some Use Cases for Zoho CRM Integrations:

Use CaseDescription
Marketing Automation IntegrationIntegrate Zoho CRM with marketing automation platforms like HubSpot or Marketo to automate marketing campaigns, improve lead generation and conversions, and better engage with prospects and customers.
Customer Service IntegrationIntegrate Zoho CRM with customer service tools like Zendesk or Freshdesk to provide a seamless customer experience, improve response times, and increase customer satisfaction by giving agents access to complete customer data.
Financial Management IntegrationIntegrate Zoho CRM with financial management tools like QuickBooks or Xero to streamline financial data accuracy, reduce manual data entry, and improve financial reporting.
HR Management IntegrationIntegrate Zoho CRM with HR management tools like Workday or BambooHR to improve employee data management, automate HR workflows, and streamline HR reporting.
E-commerce IntegrationIntegrate Zoho CRM with e-commerce platforms like Shopify or Magento to streamline order processing, improve customer data accuracy, and manage inventory more effectively.
Social Media IntegrationIntegrate Zoho CRM with social media platforms like Facebook or Twitter to monitor social media activity, automate social media responses, and track social media ROI.
Mobile App IntegrationIntegrate Zoho CRM with mobile apps to provide a seamless mobile experience for employees and customers, improve mobile data accuracy, and automate mobile workflows.
Project Management IntegrationIntegrate Zoho CRM with project management tools like Asana or Trello to streamline project management, improve project data accuracy, and automate project workflows.
Business Intelligence IntegrationIntegrate Zoho CRM with business intelligence tools like Tableau or Power BI to improve data analysis, automate reporting, and gain valuable insights into business performance.

Third-Party Integration Tools and Platforms

Looking for ways to extend the functionality of your Zoho CRM? Here are some popular third-party integration tools and platforms:

Appy Pie AutomateAppy Pie Automate is a no-code integration platform that enables you to connect Zoho CRM with a range of other apps and services, without any coding. With Appy Pie Automate, you can automate tasks and workflows, and streamline your business processes.
IFTTTIFTTT (If This Then That) is a popular automation tool that enables you to create simple workflows between Zoho CRM and other apps and services. With IFTTT, you can create "applets" that trigger an action in one app when a specific event occurs in another app. For example, you could create an applet that automatically creates a new Zoho CRM contact when you receive an email from a new customer.
Tray.ioTray.io is a cloud-based integration platform that offers a visual workflow builder to connect Zoho CRM with other apps and services. With Tray.io, you can create complex workflows that automate business processes across multiple systems. Tray.io offers pre-built connectors, data mapping, and transformation options to simplify the integration process.


  • Appy Pie Automate is a great choice for businesses looking for a no-code integration platform to connect Zoho CRM with other apps and services. With a wide range of integrations available, Appy Pie Automate makes it easy to automate tasks and streamline your business processes.
  • IFTTT is a simple and popular automation tool that offers a range of pre-built applets to connect Zoho CRM with other apps and services. It's a great option for businesses looking to automate simple tasks and workflows.
  • Tray.io is a more advanced integration platform that offers a visual workflow builder and pre-built connectors to connect Zoho CRM with other apps and services. It's a good option for businesses looking to automate complex workflows and streamline their business processes.

What is the Mechanism Behind Zoho CRM Integrations?

Here is the Mechanism Behind Zoho CRM Integrations:

Zoho CRM APIThe Zoho CRM API is a set of tools that allow you to connect Zoho CRM to other systems using code. This can be a more complex process, but it gives you more control over how the integration works.        
  • You have complete control over the integration.
  • You can use the API to connect Zoho CRM to any system, regardless of whether there is a pre-built integration available.
  • You can use the API to create custom integrations that meet your specific needs.
  • The API can be complex to use, especially if you are not familiar with coding.
  • You will need to maintain the integration yourself, which can be time-consuming.
  • If you make a mistake in the code, it could cause problems with your Zoho CRM data.
Third-party integration toolsThird-party integration tools like Appy Pie Automate and IFTTT allow you to connect different apps and services without any coding. These tools are a good choice for businesses that need to create simple integrations.             
  • They are easy to use and can save you time.
  • They offer a variety of pre-built integrations that you can use.
  • They can be a cost-effective solution.
  • They may not offer the level of customization that you need.
  • They may not be able to connect to all of the systems that you need.
  • You may be limited to the features that are offered by the third-party integration tool.
Custom codeYou can also integrate Zoho CRM with other systems using custom code. This is the most complex option, but it gives you the most flexibility.        
  • You have complete control over the integration.
  • You can use custom code to connect Zoho CRM to any system, regardless of whether there is a pre-built integration available.
  • You can use custom code to create custom integrations that meet your specific needs.
  • Custom code can be complex to develop and maintain.
  • You will need to have the necessary coding skills to develop and maintain the integration.
  • If you make a mistake in the code, it could cause problems with your Zoho CRM data.

Which Users are Eligible to Use Zoho CRM Integrations?

Here are some examples of users who may be eligible to use Zoho CRM Integrations:

User TypeDescription
Admin UsersAdmin Users are the primary users of Zoho CRM Integrations. They are responsible for managing the overall system, including users, security, and data access. They have full access to all features and functions of Zoho CRM Integrations.
Standard UsersStandard Users are users who have access to standard objects and functionalities in Zoho CRM Integrations. They can be assigned different levels of access based on their role, profile, and permissions. They can create, view, and edit records, as well as run reports and dashboards.
External UsersExternal Users are users who are not employees of the organization but need access to Zoho CRM Integrations to perform certain tasks. They can be customers, partners, or contractors, and can be granted access to specific objects or functionalities based on their role and permissions. They can access Zoho CRM via portals.

Step By Step Zoho CRM Integration Guide

  1. To connect Zoho CRM to Appy Pie, you must click Connect Zoho CRM to your favorite apps button. To do so, sign up/log into your Appy Pie and visit your access dashboard.

  2. Now, select your required service and click Continue. Here, you’ll be asked to select your account and press Connect an Account button.

  3. A pop up window will appear that’ll ask to select your domain from the dropdown, right away, you’ll be prompted to grant Appy Pie access to your account. Confirm the dialog by pressing the Allow button.

  4. Click Continue to reconfirm the account, now, you’ll notice a window that’ll ask to fill the field (optional) to complete the integration process.

Common Issues With Zoho CRM At Appy Pie Automate

Why am I getting the “Crossed License Limit” error?

With Zoho, you get limited access to Trigger events at Appy Pie Automate. with each plan. Check the plan and its API limitation in the link given below to know more:

Some of my field records are saved and rest not by Connect!

At Connect we do not support some related fields such as Product Details. Check the list of all such items in the link.

My Trigger Workflow is not working for Zoho even after setting permission to ‘Yes’!

There are commonly two issues with Zoho integration as a trigger:

  1. Plan issue - where the Triggers are limited by paid plans at Zoho.
  2. Access Issue - Zoho will deny the access to the workflows created by others or to the workflow for which you are not admin.

Check for these issues while switching to the upgraded plan and cross-refer to the permits of the workflow.

Kindly contact our support team online to get more information.

Page reviewed by Abhinav Girdhar  | Last Updated on July 14, 2024, 6:13 pm
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