HubSpot Integrations & Workflow Automations using AI

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Here is a list of HubSpot Triggers and Actions

How to Integrate HubSpot with Appy Pie Connect

Follow these steps to Integrate HubSpot:

  1. Go to Appy Pie Connect

  2. Create an account or login if you already have an account

  3. Search for the HubSpot App in the App directory

  4. Select a trigger event from the list

  5. Click on ‘Connect an Account’ and enter HubSpot account API key

  6. Your HubSpot app is now ready to integrate hundreds of apps supported on Appy pie Connect.

Details of HubSpot Integrations using Appy Pie Connect

HubSpot Integrations using Appy Pie Connect

Welcome to our HubSpot Integrations page! Here, you'll find all the information you need about integrating HubSpot with other tools and platforms.

As a leading marketing automation platform, HubSpot provides a comprehensive suite of tools to help businesses attract, engage, and delight customers. However, it's not always possible to use HubSpot in isolation, especially if you have other tools and systems that you rely on. That's where integrations come in.

With HubSpot integrations, you can connect your HubSpot account with other tools to create a seamless workflow and streamline your marketing, sales, and customer service processes. By integrating HubSpot with other platforms, you can automate tasks, share data between systems, and gain deeper insights into your customer interactions.

At Appy Pie Connect, we specialize in helping businesses integrate HubSpot with a wide range of tools and platforms, including CRMs, email marketing tools, social media platforms, and more. Our team of experts can help you identify the right integrations for your business and set them up for maximum efficiency and impact.

Some popular HubSpot integrations include Salesforce, Mailchimp, WordPress, and Shopify. With these integrations, you can sync data, automate lead generation and nurturing, track customer interactions across platforms, and more.

With Appy Pie Connect, you can easily connect HubSpot with over 1000+ popular apps, including Gmail, Slack, Mailchimp, Salesforce, Shopify, and more.

Here are some examples of how you can use Appy Pie Connect to automate tasks and streamline your workflows with HubSpot:

  • Automatically create new leads in HubSpot from new form entries in Google Forms or Typeform.
  • Send Slack notifications when a new contact is added to HubSpot.
  • Add new Shopify customers to HubSpot as contacts.
  • Sync Mailchimp subscribers with HubSpot contacts.
  • Create Salesforce leads from new HubSpot form submissions.
  • Automatically add new Trello cards to a HubSpot deal or contact record.

If you're interested in learning more about HubSpot integrations and how they can benefit your business, please get in touch with us today. Our team is always here to help and answer any questions you may have. Let us help you take your HubSpot game to the next level!

Why Should You Use HubSpot Integration?

There are several reasons why you should consider using HubSpot integration:

ReasonExplanation
Improved efficiency and productivityHubSpot integration streamlines your marketing, sales, and customer service processes into a single platform, saving time and reducing errors.
Better customer experienceHubSpot integration provides a seamless and personalized experience to your customers across all touchpoints, improving their satisfaction and loyalty.
Increased data accuracy and insightsHubSpot integration captures and tracks data across all stages of the customer journey, providing valuable insights into customer needs, preferences, and behaviors.
Enhanced collaboration and communicationHubSpot integration allows teams to work together more efficiently and effectively with real-time access to customer data and insights, improving communication and alignment.
Scalability and flexibilityHubSpot integration is designed to grow and evolve with your business, allowing you to add new features and integrations as your needs change over time.

Benefits of HubSpot Integrations using Appy Pie Connect

Using Appy Pie Connect to integrate HubSpot with other tools and platforms offers several Benefits:

BenefitsDescriptions
Streamlined workflowsIntegrating HubSpot with other tools can help automate tasks, such as lead generation, data entry, and data syncing, leading to faster response times and a more efficient sales process. For example, integrating HubSpot with a customer relationship management (CRM) system can help automate the process of creating new contacts, tracking interactions, and updating contact information. This can help sales teams focus on selling rather than manual data entry. Similarly, integrating HubSpot with marketing automation tools can help automate lead nurturing and customer engagement workflows, allowing marketers to reach out to leads and customers with targeted messaging and personalized content.
Improved data accuracyIntegrating HubSpot with other tools can help ensure that your data is accurate and consistent across systems. For example, if you integrate HubSpot with your CRM system, any changes made to a contact record in HubSpot will automatically update the same record in your CRM. This can help prevent errors and ensure that your team is working with the most current and accurate data. Similarly, integrating HubSpot with marketing automation tools can help ensure that lead and customer data is synced across systems, allowing marketers to create targeted campaigns based on accurate, up-to-date data.
Enhanced lead generation and nurturingIntegrating HubSpot with other tools can help you generate and nurture leads more effectively. For example, you can use integrations to automatically add leads to your CRM, trigger email campaigns based on specific actions, and more. This can help you create a more personalized and effective lead nurturing strategy that drives better results. Integrating HubSpot with advertising platforms, such as Google Ads or Facebook Ads, can also help you target the right audience with relevant ads and track the effectiveness of your campaigns.
Better analytics and reportingIntegrating HubSpot with other tools can help you gain deeper insights into your marketing and sales performance. By consolidating data from multiple sources, you can get a more comprehensive view of your customer interactions and track your ROI more effectively. For example, integrating HubSpot with Google Analytics can help you track website traffic, lead sources, and other key metrics that can help you measure the effectiveness of your marketing campaigns. Similarly, integrating HubSpot with your CRM system can help you track sales performance and customer engagement metrics, allowing you to make data-driven decisions about your sales strategy.
Increased efficiencyBy automating tasks and streamlining workflows, HubSpot integrations can help increase efficiency and productivity. This can free up time for your team to focus on higher-value activities, such as developing new campaigns or nurturing key accounts. For example, integrating HubSpot with project management tools, such as Trello or Asana, can help teams collaborate more effectively and manage tasks more efficiently. Similarly, integrating HubSpot with customer support tools, such as Zendesk or Freshdesk, can help streamline customer support workflows and provide better service to customers.

How to use Hubspot Integrations?

Hubspot IntegrationDescription
Salesforce to HubspotCreate Hubspot contacts or deals from Salesforce leads, contacts or accounts.
Google Sheets to HubspotAdd or update Hubspot contacts from new Google Sheets rows.
Slack to HubspotCreate or update Hubspot contacts from new Slack messages or mentions.
Shopify to HubspotAdd new Shopify customers as Hubspot contacts.
Mailchimp to HubspotAdd new Mailchimp subscribers as Hubspot contacts.
PayPal to HubspotCreate or update Hubspot contacts for new PayPal customers or transactions.
Trello to HubspotCreate or update Hubspot contacts from new Trello cards or boards.
Stripe to HubspotCreate or update Hubspot contacts for new Stripe customers or payments.
Microsoft Teams to HubspotCreate or update Hubspot contacts from new Microsoft Teams messages.
LinkedIn Lead Gen to HubspotAdd LinkedIn Lead Gen leads as Hubspot contacts.

To use these integrations with Appy Pie Connect, simply follow these steps:

  1. Sign up for Appy Pie Connect and connect your Hubspot account.
  2. Choose the Hubspot integration you want to use from the list above.
  3. Connect the other app you want to integrate with Hubspot (e.g. Salesforce, Google Sheets, etc.)
  4. Choose the trigger event that will initiate the integration (e.g. new Salesforce lead, new Google Sheets row, etc.)
  5. Map the data fields between the two apps to ensure the correct information is sent to Hubspot.
  6. Test the integration to ensure it is working properly.
  7. Turn on the integration and start syncing data between the two apps.

How to Integrate HubSpot with Various Apps using Appy Pie Connect?

To integrate HubSpot with various apps using Appy Pie Connect, you can follow these steps:

StepAction
Step 1Go to Appy Pie Connect website and create an account if you haven't already.
Step 2Click on "Connect Apps" on the top navigation menu and search for "HubSpot" in the search bar.
Step 3Select HubSpot from the search results and click on "Connect".
Step 4Follow the prompts to log in to your HubSpot account and grant Appy Pie Connect access to your HubSpot data.
Step 5Once you've connected HubSpot, you can start creating workflows or "Connects" by selecting an app you want to integrate with HubSpot. For example, you can select "Gmail" as the trigger app and "HubSpot" as the action app.
Step 6Choose the trigger event for the app you selected. For example, you can choose "New Email" for the Gmail app.
Step 7Choose the action event for the HubSpot app. For example, you can choose "Create or Update Contact" in HubSpot.
Step 8Follow the prompts to map the fields between the trigger and action events. For example, you can map the "From Email" field in Gmail to the "Email" field in HubSpot.
Step 9Once you've set up the workflow, click on "Save" to activate the Connect.
Step 10Repeat steps 5 to 9 to create more workflows or "Connects" between HubSpot and other apps.

Available HubSpot Integrations

Here are some of the available HubSpot integrations:

IntegrationDescriptionFeatures
SalesforceIntegrate HubSpot with Salesforce to streamline your sales process and improve collaboration between sales and marketing teams.Sync contacts and accounts, track deals, and automate lead scoring and nurturing.
SlackIntegrate HubSpot with Slack to receive real-time notifications and collaborate with your team on customer support tickets and sales deals.Receive alerts, assign tasks, and update deals and tickets directly from Slack.
ZoomIntegrate HubSpot with Zoom to schedule and manage video meetings and webinars, and track attendance and engagement data.Automate meeting scheduling, create and manage Zoom meetings and webinars, and track attendance and engagement data.
Microsoft TeamsIntegrate HubSpot with Microsoft Teams to collaborate with your team on customer support tickets and sales deals, and automate tasks and notifications.Receive alerts, assign tasks, and update deals and tickets directly from Microsoft Teams.
TrelloIntegrate HubSpot with Trello to track and manage sales deals and customer support tickets, and collaborate with your team on tasks and projects.Create Trello cards directly from HubSpot deals and tickets, and track progress and updates.
Google CalendarIntegrate HubSpot with Google Calendar to schedule and manage meetings and appointments, and automate reminders and notifications.Automate meeting scheduling, create and manage Google Calendar events, and set up reminders and notifications.
MailchimpIntegrate HubSpot with Mailchimp to automate your email marketing campaigns and track engagement and conversion data.Sync contacts, segment lists, and track email engagement and conversion data.
ShopifyIntegrate HubSpot with Shopify to track and manage your e-commerce sales and customers, and automate marketing and sales processes.Sync orders, customers, and products, automate lead nurturing and scoring, and track sales and revenue data.
StripeIntegrate HubSpot with Stripe to track and manage your online payments, and automate sales and revenue data tracking.Sync payment data, automate revenue tracking, and create and update deals and contacts in HubSpot.
QuickBooksIntegrate HubSpot with QuickBooks to automate your financial and accounting processes, and track sales and revenue data.Sync invoices and payments, track sales and revenue data, and automate lead nurturing and scoring.

Examples of Use Cases

here are few Example of use cases for HubSpot Integrations:

Use CaseIntegrationDescription
Sales CollaborationSalesforceSync HubSpot contacts and deals with Salesforce, and collaborate with your sales team on deal stages, tasks, and activities.
Marketing AutomationMailchimpSync HubSpot contacts and lists with Mailchimp, and automate email marketing campaigns based on HubSpot data and engagement metrics.
Customer SupportSlackIntegrate HubSpot tickets with Slack, and collaborate with your support team on ticket assignments, updates, and resolutions.
Webinar ManagementZoomSchedule and manage Zoom webinars with HubSpot, and track attendance, engagement, and follow-up actions.
Social Media ManagementHootsuiteIntegrate HubSpot social media accounts with Hootsuite, and manage social media campaigns, posts, and engagements from one dashboard.
Project ManagementTrelloTrack and manage HubSpot deals and tickets with Trello, and collaborate with your team on tasks, projects, and progress updates.
Payment ProcessingStripeTrack and manage Stripe payments with HubSpot, and automate revenue tracking, deal creation, and contact updates.

What is the Mechanism Behind HubSpot Integrations?

The mechanism behind HubSpot integrations involves using APIs (Application Programming Interfaces) to connect HubSpot with other applications or platforms. An API is a set of rules and protocols that allow different software systems to communicate with each other.

In the case of HubSpot integrations, the HubSpot API enables third-party applications to access and interact with HubSpot data, such as contacts, companies, deals, tickets, forms, and marketing campaigns. This allows you to streamline your workflow, automate tasks, and leverage data insights to enhance your marketing, sales, and customer service efforts.

HubSpot also provides integration tools and resources, such as the HubSpot App Marketplace, the HubSpot Connect program, and the HubSpot API documentation, to help developers and users create, customize, and manage integrations. These tools include SDKs (Software Development Kits), webhooks, OAuth (Open Authorization), and API rate limits.

Appy Pie Connect is an AI-driven integration platform that helps you connect HubSpot with over 1000+ other apps and automate your workflows. Appy Pie Connect offers a no-code integration experience, allowing you to easily set up and manage integrations without any coding knowledge.

Which Users are Eligible to use HubSpot Apps?

HubSpot offers a variety of apps and tools that are designed to meet the needs of different types of users, from individual freelancers to large enterprises.

Here are some of the Different types of Users who are Eligible to use HubSpot Apps:

  1. Sales professionals: HubSpot's Sales Hub is designed to help sales teams manage their leads, track their deals, and automate their outreach.
  2. Marketing professionals: HubSpot's Marketing Hub is designed to help marketers create, manage, and measure their inbound marketing campaigns, such as email marketing, social media, SEO, and content marketing.
  3. Customer service professionals: HubSpot's Service Hub is designed to help customer service teams manage their support tickets, knowledge base, and customer feedback.
  4. Small business owners: HubSpot's CRM (Customer Relationship Management) is a free tool that can help small businesses manage their customer data and automate their sales and marketing activities.
  5. Enterprise organizations: HubSpot's Enterprise plan is designed to meet the needs of large organizations with complex marketing, sales, and service operations. This plan offers advanced features such as custom reporting, predictive lead scoring, and single sign-on.

Step By Step HubSpot Integration Guide

Step By Step HubSpot Integration Guide


  1. To integrate the HubSpot app at Appy Pie Connect click Connect HubSpot. Now, Log into your Appy Pie Connect account or create a new one to start the integration process.


  1. Next, choose your preferred service and click Continue. When creating a HubSpot Connect, you’ll be asked to select your account.

  1. Now, a pop-up will appear that will ask you to Log into your HubSpot account, further, you need to Add to Server and click Continue.


  1. Last but not least, press the Authorize button to allow Appy Pie to access your HubSpot account. Click Continue to reconfirm the account. 


  1. Great! You’re all set with your HubSpot integration on Appy Pie Connect!

Major HubSpot Integrations for Workflow Automation

Major Hubspot Integerations - Appy Pie
One of the famous market analysts truly quoted that it takes months to find a customer and seconds to lose one. Maintaining a healthy relationship with customers is necessary for any business. Customers at every point of time should be nurtured properly. Businesses nowadays deploy Customer Relationship Management (CRM) systems in their workflows to easily serve their customers.*HubSpot is one of the leading CRM tools that can help your business maintain a seamless relationship with your customers. However, if you integrate HubSpot with other business-related software, it can increase the productivity and efficiency of teams while managing customers.Let us explore the major HubSpot integrations that can take your business to all-new levels.

Major HubSpot Integrations You Need to Know

In this technology-driven era, workflow automation is the need of any business. Automating various business workflows can save your employees from regular repetitive tasks and gives them more time to strategize. By integrating HubSpot with other software, you can easily automate your business tasks. Let us explore some of the major integrations that you can set up for your business.
  1. HubSpot Slack Integration
  2. Slack is one of the leading team collaboration software that is basically used to communicate within your team. The best part about this software is that it can be integrated with other apps like HubSpot and help businesses smoothen their workflows.

    For instance, you are using HubSpot CRM to manage the customer feedback system. Without integrating HubSpot with Slack, you need to manually check your website and other platforms for customer feedback at regular intervals. However, if you choose HubSpot as a trigger app and authenticate it with third-party workflow automation software like Appy Pie Connect, every time a customer writes the feedback, concerned employees will directly get notified on their Slack accounts.

  3. HubSpot Google Contacts Integration
  4. Google Contacts had made the syncing of contacts across all our devices easy. Even if you lose your phone, you need not worry about the contacts saved in that device. Google Contacts helps you safely back up your contacts in the cloud. Let’s see how integrating Google Contacts with HubSpot CRM can help you automate this task.

    Suppose a new visitor landed on your website page and shared contact details with your team. (obviously, you are managing visitors with the help of HubSpot CRM). To store their details in your phonebook, you need to enter them manually. However, if you integrate HubSpot CRM with Google Contacts, as soon as a new contact detail is entered or old is updated on any of your business-related platforms, your contact list will be updated automatically.

  5. HubSpot Microsoft Teams Integration
  6. Microsoft Teams is one of the leading software that lets your team have a threaded conversation, meetings, video conferencing, and much more. The software can be integrated with various other software and help you automate your regular business workflows.

    Real-time conversation with users is important for your sales, marketing, and services teams for the growth of a business. If you integrate HubSpot CRM with Microsoft Teams, every time a user interacts with your dedicated business platform like website, social media account, etc, the concerned team will be notified immediately on their Teams account. By notifying teams, it would be possible for your business to communicate with users in real-time and assure seamless experience of customers.

  7. HubSpot Gmail Integration
  8. Gmail is an intuitive and easy-to-use email software that keeps your messages safe and secure. Since 2004, Gmail has revolutionized the way businesses and individuals used to send emails to each other.

    Integrating HubSpot with the company’s Gmail account can help your business send one-to-one emails from CRM, reply directly from HubSpot, and much more. Also, you need not spend time sorting out through emails and then replying to them accordingly. You just need to set HubSpot as a trigger app and authenticate via third party software like Appy Pie Connect. Then, you need to set up Gmail as an action app and trigger action for automating the workflow. And you are done!

  9. HubSpot Salesforce Integration
  10. Salesforce is the powerful cloud-based CRM software that helps in building long-lasting relationships with customers after understanding them carefully. It assures that your every customer interaction will ultimately result in growing profits for your business.

    You might be wondering that what is the use of integrating two CRM software i.e., HubSpot and Salesforce. HubSpot with Salesforce integration can result in better database management, richer lead intelligence, and efficient revenue reporting.

    For example, you have set up the master database of all your visitors, users, and customers in HubSpot CRM. You had deployed Salesforce for managing the data on which your team is currently working. Every time an action is taken over the database managed on Salesforce; you need to manually enter the changes on HubSpot CRM. However, if you integrate both the CRMs, every change that takes place in the database managed on Salesforce will automatically get updated on HubSpot CRM.

  11. HubSpot Zoom Integration
  12. Zoom is one of the popular cloud-based software for video communications, conferencing, and webinars. It has become the new medium to generate leads, disseminate new updates among users, and retaining customers for a long.

    Integrating Zoom with HubSpot CRM can be helpful in organizing and managing webinars. You can automatically add video conference links to the meeting schedules mentioned in HubSpot and automatically add registrants to Zoom webinar. You just need to remember that you cannot connect multiple Zoom accounts to HubSpot and need to set up HubSpot as a trigger app while Zoom as the action app.

  13. HubSpot Shopify Integration
  14. Shopify is an e-commerce platform that helps your business sell your products online, on Facebook, or in person. It offers various tools to customize your e-commerce software as per your business requirements.

    By integrating Shopify with HubSpot, your business can generate more traffic and increase revenue from an existing customer base. Your financial teams can easily analyze the Shopify data like average order values, abandoned cart recovery, and much more in HubSpot as integration will allow the automatic syncing of data between Shopify and HubSpot.

Summing Up

In the present era, it has become necessary to automate some of your business tasks. It won’t only help you increase the efficiency but also spare more time for you to decide the further business strategies.

Appy Pie Connect can help you in integrating hundreds of business-related software and automate the workflows. You need no technical knowledge to combine two software but are just required to follow the step-by-step guide mentioned in the software itself. So, for every major HubSpot integration and many more integrations, you can try Appy Pie Connect now!

Page reviewed by: Abhinav Girdhar  | Last Updated on March 14,2023 02:59 pm