Integrate Expensify with MailChimp Ecommerce

In this paper, I will argue that Expensify and MailChimp Ecommerce can be integrated to increase the productivity of both companies and decrease the cost of operations. Expensify is a company that creates a management software for managing traveling expenses. It helps with tracking and reporting business expenses, wire transfers, and receipts. MailChimp is an email marketing platform that allows users to send newsletters.

Expensify is a cloud-based expense tracking software. It has three main components. Expense reports, employee expense reports, and reports. Expense reports are used by employees to track their expenses while on trips. Employee expense reports allow managers to see where employees are making their expenses and review them. Reports allow for aggregated data to be visualized and analyzed. There are two ways to integrate Expensify with MailChimp Ecommerce. One way is to integrate the user’s email address with MailChimp Ecommerce so that users receive an email when they submit their expenses in Expensify, and then they can create an email list of customers who have submitted their expenses in Expensify (known as the “Expensify Sync Add-on”. Another way is to integrate Expensify and MailChimp Ecommerce so that when a user submits their expenses in Expensify, it automatically adds them as a subscriber to the mailing list of MailChimp Ecommerce (known as the “MailChimp Sync Add-on”.

Benefits of Integration of Expensify and MailChimp Ecommerce

Integration between Expensify and MailChimp Ecommerce can benefit both companies financially and help them grow their businesses. If users are automatically added to the mailing list of MailChimp Ecommerce when they submit their expenses in Expensify, then they will be more likely to use MailChimp Ecommerce because they will already be subscribed to its mailing list. This will also save MailChimp Ecommerce time from having to manually add subscribers which increases its efficiency. Also, if there is no integration between Expensify and MailChimp Ecommerce then users would have to manually subscribe to MailChimp Ecommerce if they wanted to receive its newsletter (and would not be listed in its mailing list. This will cause them to be less likely to subscribe because it takes more effort than if there was integration between Expensify and MailChimp Ecommerce. This decreases MailChimp Ecommerce’s efficiency. Another benefit is that if there is no integration between these companies then Expensify is not able to save any money on its SMTP services and would have to pay more for the services than if it had integration between MailChimp Ecommerce and Expensify. This directly benefits Expensify by decreasing its costs of operation. The last benefit is that both companies can save time by integrating these two platforms together instead of having to sync the data between the two platforms themselves.

In conclusion, I believe that integration between Expensify and MailChimp Ecommerce would increase the productivity of both companies, decrease their costs of operation, and help them grow their businesses.

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