Integrate MailChimp Ecommerce with Facebook Page

What is MailChimp Ecommerce?

MailChimp Ecommerce is a plugin developed by MailChimp which enables you to offer an online store on your WordPress site. It helps you sell products and make money out of it.

What is Facebook Page?

Facebook Page is a page for businesses, brands, artists, and other organizations which enable users to connect with the brand. Facebook Page is usually used as a marketing platform, news channel, or customer service portal.

Integration of MailChimp Ecommerce and Facebook Page

Integration of MailChimp Ecommerce and Facebook Page is possible through a simple plugin developed by MailChimp. This integration allows the user to add products from their store into their Facebook Page and showcase them in a tab within their Facebook Page. With this integration, the user can more easily promote their Facebook Page by adding products from their WordPress site into their Facebook Page.

A. On-site integration with MailChimp Ecommerce and Facebook PageWith the MailChimp Ecommerce integration enabled, the user has the option to add products from their store onto their Facebook Page. The user can add up to five products from their store onto their Facebook Page. With the integration enabled, the user can add products onto a new tab within their Facebook Page. This tab is called “Store” in the example below. See Image 1 for an example of a Facebook Tab from a business using MailChimp Ecommerce.

A. Off-site integration with MailChimp Ecommerce and Facebook PageWithout enabling the on-site integration, the user can still post products from his/her store onto his/her Facebook Page through off-site integration. This process invpves adding the product URL into the Store tab of his/her Facebook Page within his/her MailChimp account. See Image 2 for an example of a Facebook Tab from a business using MailChimp Ecommerce without integrating MailChimp Ecommerce with his/her website. For instructions on how to add products to your Facebook Page via off-site integration, see here. http://www.mailchimp.com/blog/create-products-facebook-page/B. Benefits of Integration of MailChimp Ecommerce and Facebook Page

Integrating MailChimp Ecommerce and Facebook Page has many benefits for users who want to run their businesses on both platforms. Integrating these two platforms allows the user to do many things such as:

• The user can share his/her products in a more effective manner. With the integration enabled, he/she can add products from his/her store onto his/her Facebook Page (see Image 1. In addition, he/she can add each product onto his/her status update on Facebook (see Image 4.
• The user can share his/her updated product catalogs on his/her website in a more effective manner. With MailChimp Ecommerce, the user has the capability to create product catalogs for different parts of his/her business such as gift cards (see Image 3. With this plugin, he/she does not have to manually create a catalog and add it into his/her website for every part of his/her business. Instead, he/she can easily create catalogs for different parts of his/her business and publish them onto his/her website at once (see Image 3. In addition, he/she does not have to manually update each page with each new product that he/she adds into his/her store since all of his/her products are automatically added when he/she updates a single catalog (see Image 5.
• The user can integrate social media into his/her business easier than ever before. With the integration enabled, he/she can directly add products from his/her store onto his/her Facebook Page without having to manually type in links (see Image 6. This saves him/her time and makes things more efficient for him/her.
• The user can save money by utilizing both platforms as two separate entities as opposed to paying for two separate platforms. Since both platforms are accessible within one account, the user can easily switch between either platform whenever he/she needs to without having to pay more than necessary for both platforms separately.
• The user is able to reach more customers by promoting his/her products in different ways provided by both platforms. By promoting products from his/her store on his/her Facebook Page, customers will be more attracted to buy them if they are already interested in what his company offers (see Image 7. In addition, by promoting products from his/her store on different social media sites such as Pinterest or Google+, he can reach even more customers (see Image 8.

The process to integrate MailChimp Ecommerce and Facebook Page may seem complicated and intimidating. This is why Appy Pie Connect has come up with a simple, affordable, and quick spution to help you automate your workflows. Click on the button below to begin.