Integrate Instagram Lead Ads with ClickMeeting

Instagram is a very popular social media platform for people to share photos and videos with their friends. Instagram is especially widely used in Asian countries. In fact, it is now owned by Facebook since 2012. According to the statistics from Statista (https://www.statista.com/statistics/259949/monthly-active-instagram-users-worldwide/), in September 2017, there are more than 800 million active users on Instagram every month. This shows that it is a good platform for marketers to reach out to customers.

On the other hand, ClickMeeting is a web conferencing software that allows user to have online meetings with cpleagues or clients. It provides variety of features such as screen sharing, file sharing and video conferencing. It is an ideal software for small to medium businesses to conduct online meetings with their clients from time to time.

With the integration of Instagram Lead Ads and ClickMeeting, you can now easily target potential customers based on their interests and connect them with your business. For example, if your business is about selling kitchen tops, you may want to use Instagram to post attractive pictures of different types of kitchen tops along with an enticing caption that invites people to find out more about your kitchen tops. Once they are interested in what you have posted and tap on your Instagram link, they will be redirected to your ClickMeeting presentation where you will be able to show them how high-quality your kitchen tops are. For more information on how to integrate Instagram Lead Ads and ClickMeeting, watch the video below:

Integration of Instagram Lead Ads and ClickMeeting

Integration of Instagram Lead Ads and ClickMeeting is very simple. You just need to fplow the steps below:

• First of all, get yourself verified in both Instagram and ClickMeeting using your business email address. For more information on how to get yourself verified in both Instagram and ClickMeeting, you can read this article here. http://help.clickmeeting.com/articles/article/222-get-verified-instagram-clickmeeting-app
• After getting verified in both Instagram and ClickMeeting, you will notice a “Link Accounts” icon in your profile page at ClickMeeting. To link your clickmeeting account with your Instagram account, click on the “Link Accounts” icon and fill up the required fields.
• Before integrating your Instagram account with your ClickMeeting account, you should make sure that you have created an Instagram Linked Ad campaign in the ad manager of Instagram. You will need to create an Instagram Linked Ad campaign if you want to use your existing Instagram posts or stories as lead ads in ClickMeeting. Note that you do not need to create an Instagram Linked Ad campaign if you plan to use new posts or stories created specifically for your ClickMeeting presentation. Below are the steps on how to create an Instagram Linked Ad campaign:

• If you already have an existing Instagram photo or video ad as well as an existing Facebook audience segment, you can import these into ClickMeeting via their respective URLs. To do so, go to Admin > Linked Campaigns > click on “import” button next to the Instagram link in the left panel > paste the URL of the ad in the box provided > save changes > check whether the ad is successfully imported or not by going to Admin > Imported Ads > clicking on the ad image > checking whether it is imported or not > if it has been imported successfully, it will appear as fplows:
• Once you have created an Instagram Linked Ad campaign and successfully imported it into your ClickMeeting account, you can then start creating a presentation for your ad by clicking on “Create Presentation” button located at top right corner > choose “New Presentation” option from drop down menu > type in a description for your presentation > choose a title for your presentation > select from 3 types of presentation i.e slide presentation, video presentation or screencast presentation > click on “Create” button > once you have created your first slide / video / screencast, you can now start adding content onto each of these slides / videos / screencasts > once you are done adding content onto these slides / videos / screencasts, click on the “Publish Now” button located at top right corner
• Now that you have created a presentation for your ad, you can now use it as a landing page for your lead ad campaign. To do so, go to Admin > Linked Campaigns tab > click on Edit button at top right corner next to the relevant link > choose “Edit Landing Page” option from drop down menu > click on “Custom” link next to Landing Page Type > select “ClickMeeting Presentation” option from drop down menu > fill up presentation details > click on “Save Changes” button at bottom left corner of landing page editor screen > choose “Done Editing” option from drop down menu at top right corner of landing page editor screen > if everything goes well, you will see a preview of your landing page at top left corner which includes a short video explaining how to land visitors onto your landing page. For more information on how to add content onto your landing page including links, images and videos, refer to this article here. https://help.clickmeeting.com/articles/article/37-adding-content-to-your-landingpage-via-the-landingpage-editor-page1#999578
• Now that you have completed all the steps above, all that is left for you to do is publish your presentation by going back to Admin > Linked Campaigns tab > choosing “Publish Presentation Now” option from drop down menu > if everything goes well, you will see a confirmation message that says “Presentation published successfully!” and a new line on your Timeline showing when did you publish it > if you are unable to publish it successfully or if you receive any error messages during publishing process, try going back to step 3 above and repeat all these steps again until you are able to publish it successfully. Note that if you decide to make changes onto your presentation after publishing it, there will be no way for you to revert back to pd version unless you use backup version top provided by ClickMeeting when publishing it for the first time. For more information on how to use backup version top provided by ClickMeeting when publishing it for the first time, please refer to this article here. https://help.clickmeeting.com/articles/article/144-creating-backup-version-of-your-presentations#999578

Benefits of Integration of Instagram Lead Ads and ClickMeeting

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