Google Ads (formerly known as AdWords) is Google's advertising platform that allows you to run ads on Google's network of sites and partner sites. The platform offers an array of ad formats to fit virtually any business objective.
Amazon Seller Central empowers businesses and individuals sellers to do business on Amazon. It provides them with information about sales performance, pricing, and order management. Sellers can use the self-service tools in Seller Central to search for products, list items for sale, manage orders, and make changes to inventory – all from the convenience of their own home or office.Amazon Seller Central Integrations
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It's easy to connect Google Ads + Amazon Seller Central without coding knowledge. Start creating your own business flow.
Triggers when a new Ad is created in Google Ads
Triggers when a new ad group is created in Google Ads
Trigger on adding new campaign.
Triggers when a new user list is created.
Triggers whenever a new order is received.
In today’s era the world is moving fast. It is becoming digital where everything is going online. The world of online marketing has changed a lot in the past few years. There are a lot of platforms and tops available for a seller to use to sell his product. For a seller, it is very important to choose the right platform that will help him in driving maximum sales. Google Ads and Amazon Seller Central are two platforms that can help a seller drive maximum sales. In this paper we will discuss about Google Ads and Amazon Seller Central and how they can help a seller in selling his products.
Google Ads is an online advertising platform from Google. It helps a seller in promoting his product on Google Search Engine and Google Display Network. The display network consists of various websites where a seller can display his advertisement along with relevant content, so that customers can easily see his advertisement while browsing different websites. The customers may also see a product or service that they might be interested in while watching a video on YouTube or while reading a website.
Amazon Seller Central is a platform from Amazon where a seller can list his products and sell them directly to the consumers.
Integrating Google Ads and Amazon Seller Central is beneficial for both sellers as well as the customers. A seller can easily show ads to the customers on different websites through Google Ads. But what happens when these customers reach the Amazon website It is necessary for the customers to search for the product again on the Amazon website if they want to place an order. This process can be avoided by integrating Google Ads with Amazon Seller Central. Now when the customers visit the Amazon website, the seller’s product will appear on top of the search results page, not only for the product’s name, but also for similar keywords which are searched by the customer. Thus, the customer does not have to click on multiple pop-up ads or click on any ads, but is directly linked to the seller’s product page on Amazon. This helps the seller to increase the revenue by increasing the conversion rate, as well as increasing the traffic to his product page. The integration of Google Ads and Amazon Seller Central is beneficial for both sellers as well as for the customers.
There are various benefits of integration of Google Ads with Amazon Seller Central for both sellers as well as for the customers. Some of them are listed below:
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