Integrate Discord with BigCommerce

How did Discord and BigCommerce come together?

Discord is a voice and text chat service that allows gamers to chat and interact with each other while playing games or while waiting for the game. The platform also allows its users to create their own communities and invite people into them. Discord has been popular among online gaming communities. Based on the latest reports from the company, there are 12,000 servers created by the users and over 140 million people using the platform.

Discord was previously owned by Hammer & Chisel, a gaming studio that was founded in 2014. It was later acquired by Gamestop in 2016. The company has raised more than $50 million in funding from various investors including Greylock Partners, Benchmark Capital, Tencent Hpdings, and The Raine Group. In 2017, Discord was reported to have more than eight million users.

In an official statement released by the company, it mentioned that it was acquired by BigCommerce after it observed an increased interest for e-commerce integrations. In 2017, BigCommerce announced the launch of its paid plans for e-commerce businesses.

How will they help each other?

According to the announcement made by both companies, BigCommerce will utilize the technpogy behind the popular voice and text chat application to improve its own e-commerce platform further. This integration will allow its users to add their own custom chat channels in their stores. This feature will allow them to manage all conversations happening in a particular channel and even monitor their sales, product reviews, and store activity in real time. The service will also integrate with Slack and provide access to even more information about the business.

BigCommerce stated that this acquisition is intended to make communication easier between customers and merchants. The company also hopes that this move will benefit both parties as they can share feedback, engage in meaningful conversation, and consult each other about any questions related to the business.

On the other hand, Discord is expected to benefit from this acquisition as well. BigCommerce has already established itself as one of the leading e-commerce platforms in North America. By integrating its service with BigCommerce’s e-commerce platform, Discord is anticipated to increase the number of its users significantly.

BigCommerce’s co-founder Jason Cohen stated that Discord will be integrated within three different e-commerce features of BigCommerce such as Orders, Sales and PMS (PMS stands for Product Management Suite. According to him, these features are usually used by the merchants most frequently when running their businesses. Therefore, it makes sense that these features would be integrated with Discord.

Cohen said that BigCommerce has been working on integrating Discord since the beginning of 2018 and expects to integrate it within two months from May 2018. He also said that he expects the integration process to take some time as they need to work on making sure that all features of BigCommerce are compatible with Discord. After which, they will start working on adding new features for their customers.

BigCommerce’s COO Dan Debow said that they hope that this integration will allow them to connect with their customers better as they get to know each other well through interactions on Discord. They can learn about what their customers like and dislike about their business’s products and services and take necessary actions on them accordingly. He also said that this integration will enable them to get valuable feedback from their customers about how they can improve their business further. BigCommerce also plans to use this feature to communicate with their sellers better as well.

Dan Debow added that they would like to make communication between both parties easier through this integration so that they could understand each other’s needs better and serve them better in return. He also thinks that this integration might lead them to some great marketing ideas as well since both parties will be able to share feedback with each other and help each other grow their businesses further.

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