Customerly + Amazon DynamoDB Integrations

Customerly is a relatively new platform that helps small and medium sized business to manage their customer data. It is basically a CRM system for managing customer data. Customerly can be used to manage all aspects of a company’s relationship with its customers, including operations, marketing, sales, and support. The platform was built using Apache Spr search technpogy, which enables fast indexing and retrieval of data..

Amazon DynamoDB is a very popular NoSQL database service from Amazon Web Services(AWS. DynamoDB is a highly available and scalable non-relational database that is primarily used in cloud computing environments. The NoSQL database uses the Dynamo data model to deliver up to 10,000 read/write requests per second and up to 1000 reads per second per table, which is much higher than traditional SQL databases. Customers can perform both single and batch read and write operations and can use any programming language they want to query the cloud-based data store.

• Integration of Customerly and Amazon DynamoDB

Customerly offers a very comprehensive spution for managing customer data in a company. It requires an extensive amount of information such as customer details, address, email, phone number etc. There may be multiple ways to store such information. However, storing such information in an external system like Amazon DynamoDB makes it accessible across applications and servers easily. This will not only save time but also cost for the organization.

• Benefits of Integration of Customerly and Amazon DynamoDB

That is exactly what we did at my company! We integrated Customerly and Amazon DynamoDB and we got these benefits:

Efficient Database Management. As we already mentioned earlier, we were looking to integrate our existing database management top with Customerly . Our traditional methods of keeping data were not only time consuming but also required a lot of attention. However, through integration with Amazon DynamoDB , we are able to keep our data more efficiently. Quick Accessibility. With this integration, it became easier for us to access customer data whenever we needed it. Earlier it wasn’t so easy because we had to spend a lot of time finding the right information whereas now it is just a few clicks away. Scalability. The primary advantage of using Amazon DynamoDB is that it scales automatically. If the number of requests increases, then more capacity is automatically added to the cluster within seconds! This feature has ensured that our customers are never disappointed with our services. Reliability. Since it is hosted on the cloud, the data is always accessible no matter what happens. Additionally, since there is no need to maintain or upgrade hardware, there are no chances of downtime or issues with servers! Cost Efficiency. We no longer have to pay for hardware upgrades or maintenance costs for maintaining servers! Moreover, it provides us with almost unlimited capacity for storing data without paying any extra money!

Hence overall integration of Customerly and Amazon DynamoDB can be looked at as a great success!

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