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Integrate ActiveCampaign with Google Ads

Appy Pie Connect allows you to automate multiple workflows between ActiveCampaign and Google Ads

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About ActiveCampaign

ActiveCampaign is the leading all-in-one marketing automation platform that provides advanced email marketing automation, web tracking, and analytics, empowering your team to send beautiful emails that grow revenue, recruiting tools that attract top talent, and lead scoring.

About Google Ads

Google Ads (formerly known as AdWords) is Google's advertising platform that allows you to run ads on Google's network of sites and partner sites. The platform offers an array of ad formats to fit virtually any business objective.

Google Ads Integrations

Best ways to Integrate ActiveCampaign + Google Ads

  • ActiveCampaign Integration ActiveCampaign Integration

    Google Ads + ActiveCampaign

    Add Contact Note in ActiveCampaign when New Campaign is created in Google Ads Read More...
    Close
    When this happens...
    ActiveCampaign Integration New Campaign
     
    Then do this...
    ActiveCampaign Integration Add Contact Note
  • ActiveCampaign Integration ActiveCampaign Integration

    Google Ads + ActiveCampaign

    Create/Update Contact to ActiveCampaign from New Campaign in Google Ads Read More...
    Close
    When this happens...
    ActiveCampaign Integration New Campaign
     
    Then do this...
    ActiveCampaign Integration Create/Update Contact
  • ActiveCampaign Integration ActiveCampaign Integration

    Google Ads + ActiveCampaign

    Update Contact in ActiveCampaign when New Campaign is created in Google Ads Read More...
    Close
    When this happens...
    ActiveCampaign Integration New Campaign
     
    Then do this...
    ActiveCampaign Integration Update Contact
  • ActiveCampaign Integration ActiveCampaign Integration

    Google Ads + ActiveCampaign

    Add Contact Note in ActiveCampaign when New Ad is created in Google Ads Read More...
    Close
    When this happens...
    ActiveCampaign Integration New Ad
     
    Then do this...
    ActiveCampaign Integration Add Contact Note
  • ActiveCampaign Integration ActiveCampaign Integration

    Google Ads + ActiveCampaign

    Create/Update Contact to ActiveCampaign from New Ad in Google Ads Read More...
    Close
    When this happens...
    ActiveCampaign Integration New Ad
     
    Then do this...
    ActiveCampaign Integration Create/Update Contact
  • ActiveCampaign Integration {{item.actionAppName}} Integration

    ActiveCampaign + {{item.actionAppName}}

    {{item.message}} Read More...
    Close
    When this happens...
    {{item.triggerAppName}} Integration {{item.triggerTitle}}
     
    Then do this...
    {{item.actionAppName}} Integration {{item.actionTitle}}
Connect ActiveCampaign + Google Ads in easier way

It's easy to connect ActiveCampaign + Google Ads without coding knowledge. Start creating your own business flow.

    Triggers
  • New Contact Note

    Triggers when a new contact note is added.

  • New Updated Account

    Triggers when a account is added or existing account's details are updated.

  • New or Updated Contact

    Triggers when a new contact is added or existing contact's details are updated.

  • New Ad

    Triggers when a new Ad is created in Google Ads

  • New Ad Group

    Triggers when a new ad group is created in Google Ads

  • New Campaign

    Trigger on adding new campaign.

  • New User List

    Triggers when a new user list is created.

    Actions
  • Add Contact Note

    Adds new contact note.

  • Create/Update Contact

    Creates a new contact.

  • Update Contact

    Update an existing contact.

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Page reviewed by: Abhinav Girdhar  | Last Updated on July 01, 2022 5:55 am

How ActiveCampaign & Google Ads Integrations Work

  1. Step 1: Choose ActiveCampaign as a trigger app and authenticate it on Appy Pie Connect.

    (30 seconds)

  2. Step 2: Select "Trigger" from the Triggers List.

    (10 seconds)

  3. Step 3: Pick Google Ads as an action app and authenticate.

    (30 seconds)

  4. Step 4: Select a resulting action from the Action List.

    (10 seconds)

  5. Step 5: Select the data you want to send from ActiveCampaign to Google Ads.

    (2 minutes)

  6. Your Connect is ready! It's time to start enjoying the benefits of workflow automation.

Integration of ActiveCampaign and Google Ads

ActiveCampaign

Google Ads

Integration of ActiveCampaign and Google Ads

Benefits of Integration of ActiveCampaign and Google Ads

Write body section:

The integration of ActiveCampaign and Google Ads allows marketing teams to work smarter, not harder. The reason for this is that the two systems are used together in order to achieve a better conversion rate. The two services will integrate so that you can send prospects to the email opt-in form once they have been targeted with an ad in Google Ads. The email sent out will tell them exactly what they will receive if they choose to opt-in, and then they will be transferred to the landing page where they can choose what they would like to receive. This is a great way to implement a drip campaign in which prospects are made up of multiple steps. The end result is that prospects that do not convert initially are still targeted, but with different messaging, and if they do not convert at that point they are moved onto another group. In addition, if a prospect chooses to opt in, they will be sent a confirmation email shortly after opting in that outlines the next steps in the process. This is all done automatically without any human intervention because it is automated by the integration between ActiveCampaign and Google Ads. In addition, marketers can start using the two tops together for other reasons, including using Google Ads for direct response campaigns, or using ActiveCampaign for email marketing campaigns. For example, if you were targeting consumers who were interested in purchasing a specific product, you could create an ad that tpd them about the product and tell them how many times they would be sent emails encouraging them to buy the product. This helps get potential customers to purchase your product because they know they will be receiving emails from you regularly until they decide to purchase, and they are also reminded of your product every time they open their inbox. You can also use ActiveCampaign for direct response ads and have those ads show up in Google Ads. For example, you could set up an ad campaign in which someone who clicks on your ad will see a landing page that asks them if they want to opt-in or if they want to opt out of receiving emails from you. You will then send an email to anyone who chooses to opt-in that asks them what type of content they would like to receive and when they would like it. In addition, when creating your message for your Google Ads you will want to make sure that each one has a link to your landing page so that people who click on the ad know exactly what they will be receiving if they click on it. In addition, make sure that you set up a call-to-action button so that you can track how many people clicked on it, how many people opted in, etc., and make sure you are tracking all of this in Google Analytics. This way you can see how many people showed interest in your product or service by clicking on your ads and how many people converted into sales by opting in. Overall, this integration allows marketers to work smarter, not harder. It automates marketing efforts so that tasks are easier carried out and it automates sending out emails so that the emails can be sent out immediately instead of having to sit around sending emails manually while you wait for responses.

The integration of ActiveCampaign and Google Ads allows marketing teams to work smarter, not harder. The reason for this is that the two systems are used together in order to achieve a better conversion rate. The two services will integrate so that you can send prospects to the email opt-in form once they have been targeted with an ad in Google Ads. The email sent out will tell them exactly what they will receive if they choose to opt-in, and then they will be transferred to the landing page where they can choose what they would like to receive. This is a great way to implement a drip campaign in which prospects are made up of multiple steps. The end result is that prospects that do not convert initially are still targeted, but with different messaging, and if they do not convert at that point they are moved onto another group. In addition, if a prospect chooses to opt in, they will be sent a confirmation email shortly after opting in that outlines the next steps in the process. This is all done automatically without any human intervention because it is automated by the integration between ActiveCampaign and Google Ads. In addition, marketers can start using the two tops together for other reasons, including using Google Ads for direct response campaigns, or using ActiveCampaign for email marketing campaigns. For example, if you were targeting consumers who were interested in purchasing a specific product, you could create an ad that tpd them about the product and tell them how many times they would be sent emails encouraging them to buy the product. This helps get potential customers to purchase your product because they know they will be receiving emails from you regularly until they decide to purchase, and they are also reminded of your product every time they open their inbox. You can also use ActiveCampaign for direct response ads and have those ads show up in Google Ads. For example, you could set up an ad campaign in which someone who clicks on your ad will see a landing page that asks them if they want to opt-in or if they want to opt out of receiving emails from you. You will then send an email to anyone who chooses to opt-in that asks them what type of content they would like to receive and when they would like it. In addition, when creating your message for your Google Ads you will want to make sure that each one has a link to your landing page so that people who click on the ad know exactly what they will be receiving if they click on it. In addition, make sure that you set up a call-to-action button so that you can track how many people clicked on it, how many people opted in, etc., and make sure you are tracking all of this in Google Analytics. This way you can see how many people showed interest in your product or service by clicking on your ads and how many people converted into sales by opting in. Overall, this integration allows marketers to work smarter, not harder. It automates marketing efforts so that tasks are easier carried out and it automates sending out emails so that the emails can be sent out immediately instead of having to sit around sending emails manually while you wait for responses.

The process to integrate ActiveCampaign and Google Ads may seem complicated and intimidating. This is why Appy Pie Connect has come up with a simple, affordable, and quick spution to help you automate your workflows. Click on the button below to begin.