15 Most Popular Social Media Networks that will rule 2023
Social media has evolved from being just a casual platform to connect with friends and share pictures, to a powerful marketing tool that businesses can no longer ignore. Nowadays, social media sites are where it all happens. They provide an avenue for businesses to reach their target audience and connect with potential customers on a personal level. As social media has become an integral part of people's lives, it has also become an essential aspect of marketing strategies for businesses. Whe [...]
YouTube Channel Design
YouTube being the second largest search engine in the world is no longer just a place to watch music clips. From videos of people eating and playing board games to vlogs on travel, consumers are using over 1 billion hours of YouTube video content daily. YouTube is also the perfect social media platform for you to promote your brand. To do this, you need to have high quality and relevant YouTube channel art for your channel. YouTube channel art consists of a YouTube banner and video thumbnail. Th [...]
10 Mistakes to Avoid While Marketing on Instagram
Who would have believed, Instagram could report more than a billion users. Isn’t that a great platform to set up credibility and grow your brand? When Social media influencers, smart entrepreneurs, celebrities and top brands are taking advantage of Instagram since it came into existence, why not you? You can create a free business profile on Instagram and promote your brand name. It takes a few easy steps to create your account and make it easily accessible to the users interested. Se [...]
50 Examples of Successful Facebook Ad Templates that Actually Work
Facebook is one of the best social media to advertise your brand and raise your brand’s reputation. Thanks to the versatility provided by Facebook’s ad interface, it gives advertisers hundreds of ways to efficiently market their brand. To learn more about Facebook advertising read our comprehensive guide to Facebook advertising. How to create attractive Facebook Ad Creatives? Your Facebook Ad creative comprises of two sections - visual and textual content. Hence, I am going to divi [...]
A Small Business’ Guide to Facebook Advertising
No matter what your opinion on Facebook is, one can’t deny that it is one of the best and the most affordable way to advertise your brand. Facebook has come a long way from its social media roots and settles in the Internet ecosystem as the dominant website to connect brands and people. Facebook advertising is not exactly easy since Facebook’s advertising model contrasts YouTube by a long shot.and the algorithm is quite simple and easy to understand. Facebook advertising is vastly customi [...]
5 Powerful Reasons Why You Need to Use Video Marketing
In this day and age, a business that doesn't use video marketing is like a teenager without a smartphone: very rare. Rapid shifts in modern technology have caused the marketing landscape to evolve with it. Many people seek dynamic, engaging forms of content. Most of us have watched at least one video (likely more) at some point today. If you're on the internet, especially a social media site, videos are nearly impossible to avoid. For marketers, this is a great opportunity. Social media, b [...]
10 Smart Ways to Grow Your Business Using LinkedIn
In the professional world, it's no secret that LinkedIn is one of the most powerful tools for networking with potential leads, business partners and other like-minded people in your industry. Beyond that, it offers traffic-generating content as well as a wealth of talent for hire. If you've spent time on LinkedIn but have struggled to see benefits for your business, there are plenty of strategies for you to try. Though it's technically a social network, the rules of the digital road are a bit [...]
7 Essential Business Podcasts for Entrepreneurs & Small Business Owners
Podcasts have always been a brilliant way to reach your audience. Most people like to assume that podcasts are a recent phenomenon but podcasts in essence have existed for over a 100 years. The generations prior to us have listened to podcasts before we did. They just called it radio. Before radio became the place to hear terrible music 20 times a day, it was the sole source of reliable information and also a place for quality entertainment value. Radio culture went strong into the 1980s but [...]
LinkedIn for Small Business: Everything you need to know
In this post we are going to talk about how to use LinkedIn for business and explain the potential of using social media platforms for small businesses and more. Here are the major topics we are going to talk about in the blog post. How to use LinkedIn for small business? How to promote your business on LinkedIn? How to use LinkedIn for Business Networking? How to increase followers on LinkedIn company page? Why use LinkedIn Business Solutions for your small business? Lin [...]
10 Reasons Why Your Small Business Needs A Podcast
No matter what business you’re in, competition is always there. May be your products or services are superior and cost-effective to other options available on the market, but people will not buy from you until they recognize you. It means having the best offer will not help you increase your bottom line. So rather than focusing on deals and offers, you should consider something new and effective in your marketing strategy. There are multiple digital marketing strategies that can help you [...]
How to start your own Podcast – The Ultimate Guide for Beginners
In this post we are going to talk about starting a podcast and give you a breakdown of the entire process from the scratch. This post covers the following topics: How to start a podcast? What you need to make your own podcast? How to record a podcast? How to edit your podcast? How to launch a podcast? How to make money from your podcast? The audience for podcasts is expanding and the reason for the popularity is the sheer convenience of accessing all that audio content [...]
15 Ways to Create Webinars that Convert and Drive Engagement
Have you ever thought why an increasing number of professionals are relying on webinars as a means to get in touch with their existing and new customers? According to research from InsideSales.com, 73% of marketing and sales leaders say webinars are one of the best marketing strategies to generate high-quality leads in no time. These days webinars have become a highly effective tool for communicating with target audience. Well, online webinars offer businesses or entrepreneurs with an opportu [...]
10 Blog Title & Idea Generators for Beginners
No idea how to start a blog? Struggling to find some interesting topic ideas? This post is the perfect solution to your stress as it lays out the top 10 blog title generators. It is natural to hit the proverbial bloggers’ block when you are stuck with the old topics and your creative faculties seem to have abandoned you. This is where web tools can help you come up with some brilliant blog post ideas. Before we get into the tools, let’s see what kind of an impact a headline has on t [...]
The Best Time to Post on Instagram, Facebook, Twitter, YouTube, and LinkedIn
Social media is the life and blood of the marketing strategies for an organization, particularly for small and medium-sized businesses. An active social media profile with relevant, informative, and engaging posts goes a long way in keeping the business at the top of the minds of the audience. But you can take it a step further and make your own social media app or website if you want. Appy Pie with its proprietary no-code technology is the answer to the oft-asked question of how to make a soci [...]
8 Ways your Well designed Mobile App can Increase your Business Revenue
It is one thing to launch a mobile app for your business, and another, to make it actually fulfill its purpose: Increase Revenue. If you are yet to join the bandwagon of including mobile apps as part of your marketing strategy, then you are missing out. In order to boost your sales and increase your business revenue, you have to put yourself where people are investing their attention on: With the increase in the number of smartphones, more people are choosing mobile applications over browsing [...]
What Role can Social Media play in Promoting Your Business?
Hearing about something being beneficial for your business would prompt you to try it and see if it works for you. But there is a gamble in this trying. You will have to dedicate some time for this. It means dedication of time and effort, and understanding the way the process works. And this certainly would not give you a great feel if the process fails and you don’t get desired results. And if it clicks, you surely would try it again and again. This applies for the use of social media too. [...]
How To Build A Mobile App For Your Wedding Planning Business?
This is a world where there is an app for everything and where everyone is looking for an app to solve their problems. In this post we are going to talk about the top features you can include in a mobile app for your wedding business and how to build it. The customers today expect to do everything with an app and if a business does not offer an app, there is a chance that they are going to ignore it entirely. Think of a situation where you are looking for a service or a product, wouldn’t you [...]
Ways to Improve Your App’s Ranking – A Complete Guide
App Builder Appy Pie: The whole point of doing business is looking for something to help you and the whole business grow every day. The decision to build your own mobile app might, in fact, have come from that objective. After you have built an app for your business and have benefitted greatly from it in terms of sales and the revenue you have been garnering from it, it is time to take another step further. Though you have been able to bring in great revenue from the app, and the app is provin [...]
Apple Fall Event, 2018: A Bigger iPhone & An Improved Apple Watch
App Builder Appy Pie: This Wednesday witnessed the much awaited and badly anticipated annual fall product event for Apple. One of the ‘biggest’ highlights was the iPhone XS Max which, at the screen size of 6.5” is the biggest iPhone launched yet, and the most expensive as well. The event that was held in Cupertino, California, Apple’s headquarters was awaited with a lot of speculation and announced not just new iPhones but an all new Apple Watch as well. iPhones form the most important [...]
How to Successfully Grow Your App? – A Quick Guide
You have already spent months, maybe years developing your mobile app, then launching it, but you are far from done yet. If you are genuinely looking to meet any measure of success with your app in any way, it is important that you evolve continuously. This is only possible if you can accomplish an expanding active user base. It might be tough figuring out when is the right time to scale your app up, and to help you understand that we have laid out five qualifying factors that the app must meet [...]
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50 Examples of Successful Facebook Ad Templates that Actually Work
Why are Leading E-Commerce Companies favoring MOBILE APPS over their Websites?