Social Media Marketing:
Social media marketing is all about creating and maintaining a platform that can connect with your target audience. It is about building a community of loyal customers who will spread the word about your business. Social media marketing also gives businesses access to customers and clients on a global scale. This allows you to expand your business and reach a broader audience than ever before. But, it is more than using Facebook, Twitter and Google+. You need to be aware of the rules and regulations for each social media site. You also need to make sure that your content is on point and that you are engaging with potential customers. When you do everything right, social media marketing can work wonders for your business.
According to the National Small Business Association, more than 80% of people that use social media use Facebook. Facebook users spend more than 15 minutes per day on the platform. This is a huge opportunity for businesses looking to boost their visibility. Facebook offers a lot of options for businesses to advertise and spread their message. They have a self-service advertising platform that allows you to easily create an ad for your business.
You also have the option of going through a Facebook partner agency or one of their agencies that specialize in managing Facebook ads. Facebook has a very easy setup for advertisers. My social media marketing company uses both Facebook and Instagram ads to help drive traffic to our clients’ sites. We have been able to build a large audience of over 100,000 followers on Instagram with just a few hundred dollars a month. These followers engage with our content and they often leave positive comments in response to our posts. We have found that this type of engagement helps increase our conversion rates.
As far as content goes, you should post daily on Facebook and at least once a week on Twitter and Instagram. To attract new followers on Twitter, you should add a link to your website in your bio section. You want to be sure that when someone is following you, they know exactly what they are going to get from you in terms of content updates. Make it clear from the beginning what type of content you will be providing your followers with. If your content is relevant and engaging, you should see plenty of followers follow you back. The key to successful Twitter marketing is consistency. Do not go long periods without posting anything if you want to retain followers. According to the Social Media Examiner, there are 4 types of posts that can help boost engagement on Twitter:
Calls-to-Action (21% increase)
Infographics (15% increase)
Images (12% increase)
Quotes (11% increase)
Create an outline for an article about Social Media Marketing:
A: Seo and social media marketing strategy
A: Giving each day a pre-planned theme