How to Effectively Leverage your Existing Social Media - Learn Online

How to Effectively Leverage your Existing Social Media 

Lesson Details:
December 14, 2019

So I'm gonna show you how to customize your own snapchat QR code or snapcode in this lecture because it really will increase the number of people whotake the call to action and follow you on snapchat more than just sharing your usernamearound this is a really cool unique tool to snapchat and a lot of people areusing it right now so it'd be really cool if you could create your own customsnap code I'll show you exactly how and when I'm gonna show you where and howto share this new snap code that we've created so the first thing you what wewant to do is we want to go to accounts dot snapchat command I'll leave thislink in the resources you can also just Google download snap code you can clickthe top link and then they will just put up a link right here download yourcode and that should take us to the same window we're at cool so once you herego ahead and log in confirm that you're not a robot and then click login andthis will give you a download button to download your very own snap code whichyou can see right here is this is what the snap code is we went over this inthe first module so click download and it will download to your computer in ahigh-res form in a zip once you unzip it you'll see that it has a guidelinesyou can read through it has a PNG version and an SVG version so I open the PNGversion with Photoshop because I use Photoshop to edit images you can usesomething that can but if you don't Photoshop or Microsoft Paint or anythingthat you're good at you can also go to and higher graphic designartists to put your logo in there I'll put something cool in there if you'renot good with designing pictures I imported my into Photoshop and I just put myBenji blue logo and change the white ghost to blue very basic but it makes mystamp code unique and I'd probably do more if I had more time I just mock thisup for you guys just to show you that you could put anything inside this littlewait to go straight here and the stamp code would still function as normal so thisis your little advertising spot in here I can change color to any color Iwanted and it would still work there are some guidelines not letter touch theyellow area and they suggest you don't change the color of the yellow area but apparentlyyou can don't change the borders or move any of these dots all this black the border here I would just stay within the ghost just to be sure that it's goingwell and you're not messing up anything when people scan the code but somepeople have and I'll show you some examples of some custom codes just to giveyou some ideas of what to do with your business so this is my brand let's goahead I've done like Google search here for snap codes and you can see a whole a lot of different people this person's made there's pink or this one's thisone's made a nice gradient of like some City colors once again you are advisednot to do that but it is possible if you want to go that far just test that itworks once you've created it this is the next web they've got a little picturein there and then their logo at the top this one's pink again over here thisone's close up of the face I might say if you want just a photo of yourself youcan go inside the snapchat app click on this right here tap to add a selfie-andyou can just add your face like it's showing you right now as your snapchatcode if you wanted it like that most people want to like a picture a brand thisperson's done something really cool and edited the ghost this one is greatsomeone's going to a lot of trouble putting their logo and uh and a cartoon pictureof them in there so just come in here and have a look around and see what everybodyelse has done and got an idea for what you have done this is where I got my inspirationfrom my logo just dark blue with my logo in there you can see they've also the added text below it you can do that too once you have customized your QR code youcan use this to put in various positions in the upcoming lectures I'll show youwhere you can share it specifically but one I wanted to go over and this like isbusiness scotch you could have dedicated snapchat business cards which you canget from really really cheap like one cent a card and what you do is you canput your QR code or your snap code on the business card with a call-to-actionlike you see in front of you make sure you do have a reason why people want tofollow you a lot of people will just scan your code for fun if they come acrossit because it is fun adding people but if you have a special offer or a reasonfor people to follow you you're gonna get more and more people to follow youfrom these business cards, you can leave them at the counter if you run aphysical store you can send them out with products that people order if yousend out products there are a million ways you can share these cards and themreally do spread and people love adding people and snapchat so I highlyrecommend if you're taking snapchat seriously to get some business cards madeup so that's it for creating your custom QR code there's a lot of differentways you can do it it's really up to you I'm gonna go ahead and show you how togrow your account now with this QR code and other different platforms online.

Course content