Linkedin Growth Hacking Example - Learn Online

Growth Hacking Example 7 - LINKEDIN

Lesson Details:
January 08, 2020

This course is brought to you by Appy Pie as part of our Academy series one of my favorite social media platform is LinkedIn started by Reid Garrett Hoffman is a founder of LinkedIn has worked in Apple Fujitsu and helped in selling PayPal to eBay in 2002 Lincoln went live in 2003 and you may or may not know that it uses an algorithm to tailor content to users needs based on who they are connected to and what information is relevant to them at that point in time initially it started with the concept of professional creating a professional social network and then hoffman actually invited some 350 office later of his contacts to join the network and within the same month they had the end of the month you have four thousand and five hundred members boom so it was a very very good start and right now in claim LinkedIn membership had grown to more than 81 thousand with the staff of 14 employees launched three revenue models in 2005 and the three models are actually membership subscriptions advertising sales and talent solutions rave 500 employs in it valued by investors at 1 billion dollar so very interesting story however I think that LinkedIn has grown really really quick as you can see that you know obviously at the end of the first month we had four four thousand five hundred members and it was a need in the market that the professional network was not there and it was lacking so people are actually looking out for jobs they are looking for connections within the people if they have worked with the connections where they can actually get to know and find talent solutions and things like that so have a look at this infographic I will be talking in the next video the link is in hack see you soon bye for now.

Course content