Build, prepare, and submit your Android or iOS app to both stores — without writing a single line of code. Appy Pie generates store-ready builds, handles signing, and guides you through every submission step.
Before you can submit your app for review, each store has its own set of technical and listing requirements. Here’s exactly what you need for each platform — and how Appy Pie prepares your app to meet them.
Publish App on Google Play Store
Android · 3B+ active devices · Auto-review in ~24h
Google Play Developer AccountRegister at play.google.com/console — one-time $25 fee. Required before any submission.
Android App Bundle (AAB)Appy Pie generates a signed AAB file automatically. No manual build tools needed.
Store Listing AssetsApp title, short description, full description, screenshots, and a 512×512 icon.
Privacy Policy URLMandatory for all apps. Appy Pie apps auto-generate a compliant privacy policy page you can link to.
Target Audience & Content RatingComplete the content rating questionnaire in Google Play Console after upload.
One-time $25 Developer FeePaid directly to Google. Not included in Appy Pie plans.
Submit App to Apple App Store
iOS · iPhone + iPad · Manual review 1–3 days
Apple Developer Program MembershipRegister at developer.apple.com — $99/year. Required before any iOS submission.
iOS Build via App Store ConnectAppy Pie creates a compliant IPA/build compatible with App Store Connect upload requirements.
App Store Listing AssetsApp name, subtitle, description, screenshots per device type, and 1024×1024 icon.
Privacy Manifest & Nutrition LabelsApple requires declaring what user data your app collects. Appy Pie apps include standard disclosures.
Manual Review by AppleApple reviewers test functionality, UI quality, and policy compliance.
$99/year Developer MembershipPaid directly to Apple. Not included in Appy Pie plans.
Step-by-Step Guide
How to Publish Your App Free — Step by Step
The exact workflow inside Appy Pie — from building your Android or iOS app to submitting it for app store review. No developer tools or coding experience required.
Stage 01
Build Your App — No Code Required
Choose a template or use AI to generate your app’s initial structure. Customize colors, layout, features, and content inside the Appy Pie drag-and-drop editor — no coding required.
// What to do in Appy Pie Dashboard
Go to My Apps → Create New App and select your app category
Use the Design Editor to set brand colors, fonts, and navigation style
Add features from the Feature Library (push notifications, forms, galleries, etc.)
Preview on mobile using the Appy Pie preview mode before proceeding
Stage 02
Configure App Settings for Store Submission
Set your app’s metadata — the name, icon, splash screen, and version number that will appear on app stores. These details feed directly into your store listing.
// Settings → App Info
Enter your App Name exactly as it should appear on the store
Upload a square app icon (minimum 512×512px, PNG with no rounded corners — stores add their own)
Set your Splash Screen image and background color
Enable or disable Android and iOS platform targets
Stage 03
Generate a Store-Ready Android & iOS Build
Appy Pie compiles your app into a signed, store-ready file. For Android, this is an AAB (Android App Bundle). For iOS, it’s a build delivered via App Store Connect.
// Publish Tab → Build for Store
Navigate to Publish → Build App and select your target platform
For Android: Appy Pie handles signing automatically — download the AAB file
For iOS: Provide your Apple Developer credentials and Appy Pie submits the build to App Store Connect on your behalf
Wait for build compilation (typically 10–20 minutes)
Stage 04
Create Your Google Play & App Store Listing
Your store listing is what users see before downloading. A strong listing with clear screenshots and an honest description increases both approval chances and conversion rates.
// Google Play Console / App Store Connect
Write a compelling short description (80 chars for Google Play) focused on core value
Upload at least 3 screenshots — use real in-app screens, not mockups
Select the correct category (wrong categories are a common rejection reason)
Add your privacy policy URL — Appy Pie generates one at your app’s settings page
Stage 05
Submit Your App for Review & Go Live
Hit submit and your app enters the review queue. After approval — usually hours for Google Play, 1–3 days for Apple — your app is publicly available to download worldwide.
// After submission
Monitor review status in Google Play Console or App Store Connect
If rejected: Google and Apple provide specific feedback — most issues are fixable within 24 hours
Once live: share your store link and track installs in the console analytics
Push future updates through Appy Pie → new build → submit update
Pre-Launch Checklist
App Store Submission Checklist: 14 Things to Verify
Every item on this list directly affects whether your app gets approved on first submission — or gets rejected and sent back for fixes.
Technical Readiness
Store Listing Quality
Account Setup
Content & Legal
0 / 14 completed
Check off each item before submitting your app to the store.
Customer Stories
Businesses That Published Their App with Appy Pie
Real results from real businesses — no coding, no developer hired, apps live on Google Play and Apple App Store.
Food & Ordering
Golden Salsa Kitchen
San Diego, CA
12dFrom first login to live on Google Play
38%Orders shifted away from third-party platforms
24%Increase in repeat orders via push notifications
“We had zero tech experience. Appy Pie walked us through every step — within two weeks our app was live and customers were downloading it.”
— Sofia Martinez, Owner · Golden Salsa Kitchen
Community
Grace Oakbridge Fellowship
Charlotte, NC
8dTo live on both iOS and Android
1,200+Downloads in first 30 days
“The Apple approval process was the part we dreaded most. Appy Pie’s build met all the requirements on the first try.”
— Daniel Brooks, Communications Director · Grace Oakbridge Fellowship
Transport
MetroGo Ride Services
Cape Town, South Africa
3wkFull cycle: concept → both stores
$0Developer hired — entirely self-published
“I was quoted thousands by a developer. Instead, I built and published the same app myself using Appy Pie.”
— Marcus Dlamini, Founder · MetroGo
App publishing FAQs, answered.
Common questions about how to submit an app to Google Play and Apple App Store — costs, timelines, rejections, and what Appy Pie handles for you.
Ready to publish?
Build your Android or iOS app now — no coding or developer account needed to start.
Publishing your app with Appy Pie is included in your subscription plan — there are no extra fees from our side. However, each app store charges its own developer account fee directly:
Google Play Store: One-time $25 registration fee for a Google Play Developer account (paid to Google)
Apple App Store: $99/year Apple Developer Program membership (paid to Apple)
Appy Pie’s publishing tools are included in your plan. The $25 and $99 fees go directly to Google and Apple — not to Appy Pie. There are no hidden publishing charges on our side.
02Can I publish to both Android and iOS from one Appy Pie account?▾
Yes. Appy Pie supports publishing to both Google Play (Android) and Apple App Store (iOS) from a single project. You’ll need a developer account on each platform, but you only build your app once inside Appy Pie. Both builds are generated from the same project settings.
03How long does the app store review take?▾
Review times vary by platform:
Google Play: Typically a few hours to 2 business days for new app submissions
Apple App Store: Usually 1–3 business days; Apple conducts a manual review focused on UI quality, privacy, and guideline compliance
Both can extend during peak periods (e.g., before major holidays). Updates to an already-approved app typically review faster.
04What happens if my app gets rejected?▾
Both Google and Apple provide specific rejection feedback. Most first-time rejections are related to missing metadata (privacy policy, content ratings), screenshot issues, or minor policy violations — all fixable within 24 hours. Appy Pie’s build process follows current store guidelines to minimize rejection risk. If you’re rejected, address the specific feedback, generate a new build if needed, and resubmit.
05Do I need a privacy policy?▾
Yes — both Google Play and Apple App Store require a valid privacy policy URL for all apps. The policy must explain what data your app collects and how it’s used. Appy Pie generates a standard privacy policy page for your app automatically, which you can link to in your store submission.
06Can I update my app after publishing?▾
Yes. Updates work through the same process: make your changes in Appy Pie, generate a new build with an incremented version number, and submit the update through the store consoles. Updates to existing apps generally have faster review times. You can push updates as frequently as needed — there’s no limit from Appy Pie’s side.
07Is any coding required to publish?▾
None. Appy Pie handles all compilation, signing, and build generation behind the scenes. You’ll interact with the Google Play Console and App Store Connect to submit your listing (these are web dashboards — no coding involved), but no programming, command line, or developer tools are required at any step.
Build your app today. Publish it to Google Play & App Store this week.
No code. No developer. No complexity. Just your idea — and a platform used by 10M+ creators worldwide.