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Should you build a website or a mobile app?

Each have their own significance and for a small to medium sized business it is important to complement one with the other. While a website gives you some credibility and a much-needed online presence. A mobile app for your business would give you access and reach to a wider audience. However, you must always remember that there is no one size fits all solution to this question. Consider the following factors while making the choice.

Speed & Accessibility
Cost Effectiveness
User Friendliness
Marketing Perspective
Need for Integrating Device Features
Frequency of Improvements & Updates

For more detailed analysis you can read this article about making this decision https://www.appypie.com/mobile-website-or-mobile-app-which-must-you-build-first