Integrate Zoho CRM with GoToTraining

Appy Pie Connect allows you to automate multiple workflows between Zoho CRM and GoToTraining

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About Zoho CRM

Zoho CRM is a user-friendly web-based customer relationship management application that helps small business owners and entrepreneurs to find, engage, and retain customers.

About GoToTraining

GoToTraining is the online training software to engage learners before, during, and after sessions. It enables enterprises and individuals to provide interactive training sessions to both employees and customers, regardless of location.

Want to explore Zoho CRM + GoToTraining quick connects for faster integration? Here’s our list of the best Zoho CRM + GoToTraining quick connects.

Explore quick connects

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Connect Zoho CRM + GoToTraining in easier way

It's easy to connect Zoho CRM + GoToTraining without coding knowledge. Start creating your own business flow.

  • Triggers
  • New Contact

    Triggers when a new contact is added.

  • New Record

    Triggers instantaneously when any entry is created in the specified module.

  • New or Updated Contact

    Triggers when a new contact is added or modified in Zoho.

  • New Training

    Triggers when there is a new training event.

  • New Training Registrant

    Triggers when you get a new registrant for a particular event.

  • Actions
  • Add Attachment

    Add attachment to the selected Module entry.

  • Create Module Entry

    Creates a new entry in a module

  • Create/Update Contact

    Adds a new contact. (Note: you can use this Connect to update an existing one too.)

  • Create/Update Lead

    Adds a new lead in Zoho CRM. (Note: this Connect can be used to update an existing one too.)

  • Create Registrant

    Creates a registrant for a particular training.

  • Create Training

    Creates a training

How Zoho CRM & GoToTraining Integrations Work

  1. Step 1: Choose Zoho CRM as a trigger app and authenticate it on Appy Pie Connect.

    (30 seconds)

  2. Step 2: Select "Trigger" from the Triggers List.

    (10 seconds)

  3. Step 3: Pick GoToTraining as an action app and authenticate.

    (30 seconds)

  4. Step 4: Select a resulting action from the Action List.

    (10 seconds)

  5. Step 5: Select the data you want to send from Zoho CRM to GoToTraining.

    (2 minutes)

  6. Your Connect is ready! It's time to start enjoying the benefits of workflow automation.

Integration of Zoho CRM and GoToTraining

Zoho CRM

Zoho is a software-as-a-service (SaaS. company that provides business software applications, online cplaboration and communication tops for small and mid-size businesses. Apart from this one of their most popular product is Zoho CRM. Zoho CRM is a customer relationship management (CRM. system that helps organizations to successfully manage their customer interactions. It includes features such as sales force automation, marketing campaign management, customer support, and customer service management. The system allows users to store, manage, and track information about contacts, leads and customers in a centralized database.


GoToTraining is an online training platform owned by Citrix Systems. Its primary function is to provide online video training on various topics in IT, technpogy, and non-profit fields. GoToTraining is also used for corporate training as well as for recruitment training for technical job positions within Citrix Systems. As of 2013, GoToTraining had over 3300 courses available for users to view via its online platform. GoToTraining was originally called Webex Training Center when it was launched in 1996.

Integration of Zoho CRM and GoToTraining

There are several integration between Zoho CRM and GoToTraining. Integration of the two will help both the companies to increase their revenue and reach more customers. This can be done by fplowing steps given below;

  • Subscribers of GoToTraining can opt to get notifications, receive webinar invitations, and review transcripts and recordings of past webinars directly within their Zoho CRM dashboards.
  • GoToTraining’s video archive can also be viewed within Zoho CRM dashboards. This allows users to learn new skills related to the products they use on a daily basis. Companies can easily share the video with their employees through Zoho CRM and then encourage them to watch the video in order to improve their knowledge base on the subject matter. This will save companies money in the long run because they don’t have to train an employee if they already know how to do a task through watching a simple video from GoToTraining.
  • Users can customize their Zoho CRM account according to their needs using GoToTraining’s Video Central portal. Employees can select videos on specific topics depending on their current level of knowledge or skill set. This customization will help them in performing their job better and faster than before. For example; if one employee wants to learn how to create a spreadsheet while another one wants to learn how to create a report, they can both go to Video Central and choose the appropriate video that they need in order to achieve their goals faster without wasting time on learning something that they don’t need at that moment. This will help them in achieving their goals faster without wasting time on learning something that they don’t need at that moment. Hence, allowing them to perform better work for the company.
  • Benefits of Integration of Zoho CRM and GoToTraining

    Benefits of integration between Zoho CRM and GoToTraining are given below;

  • Email alerts will be sent out to potential customers who are currently using Zoho CRM when relevant training opportunities become available in GoToTraining based on their interests. This will result in a higher conversion rate than sending out generic email alerts due to the relevance of the content to the individual recipient’s interests.
  • Customers who are paying for Zoho CRM will then have access to free webinars through GoToTraining as part of their subscription benefits. This will encourage customers to remain loyal as they will not have to pay extra charges for training opportunities inside of GoToTraining after they have already purchased Zoho CRM.
  • In conclusion, there are many benefits of integration between Zoho CRM and GoToTraining. If there is no integration between these two, then it would still be possible for customers to purchase both products separately but not at a discounted price as it is the case here when both the companies are working together. Thus, companies invpved in this partnership are able to give more value to their customers with this integration which ultimately results in more customers being happy with the services provided by both the companies.

    The process to integrate Zoho CRM and GoToTraining may seem complicated and intimidating. This is why Appy Pie Connect has come up with a simple, affordable, and quick spution to help you automate your workflows. Click on the button below to begin.

    Page reviewed by: Abhinav Girdhar  | Last Updated on November 09,2022 06:11 pm