WordPress is software that you use to create stunning websites or blogs. With WordPress, you can create a beautiful website, blog, or app without any technical knowledge. You simply add and arrange content and features using WordPress' stylish & intuitive interface.
ActiveCampaign is the leading all-in-one marketing automation platform that provides advanced email marketing automation, web tracking, and analytics, empowering your team to send beautiful emails that grow revenue, recruiting tools that attract top talent, and lead scoring.ActiveCampaign Integrations
WordPress + ActiveCampaignAdd Contact Note in ActiveCampaign when New Comment is created in WordPress Read More...
WordPress + ActiveCampaignCreate/Update Contact to ActiveCampaign from New Comment in WordPress Read More...
WordPress + ActiveCampaignUpdate Contact in ActiveCampaign when New Comment is created in WordPress Read More...
WordPress + ActiveCampaignAdd Contact Note in ActiveCampaign when New Post is created in WordPress Read More...
WordPress + ActiveCampaignCreate/Update Contact to ActiveCampaign from New Post in WordPress Read More...
It's easy to connect WordPress + ActiveCampaign without coding knowledge. Start creating your own business flow.
Triggered when you add a new comment.
Triggered when you add a new post.
Triggered when a new user is added.
Triggers when a new contact note is added.
Triggers when a account is added or existing account's details are updated.
Triggers when a new contact is added or existing contact's details are updated.
Create a new post, including the status allowing the creation of drafts.
Create user including the status allowing the creation of drafts
Deletes an existing user.
Adds new contact note.
Creates a new contact.
Update an existing contact.
WordPress is a free and open source CMS (Content Management System. which is most popular among the bloggers. It is used as a platform to create websites and blogs. According to WP-Stats, it has more than 27% of the market share of all blogs.
ActiveCampaign is a marketing automation software which allows you to manage contacts and send them emails. It provides features like email marketing, creating autoresponders, setting up forms, etc. It is a paid top but offers a free trial of 14 days.
WordPress works perfectly well with ActiveCampaign. It is easy to integrate both these tops to build a fully functional website and also work on your email marketing campaigns. For integrating these two tops you need to fplow these steps:
Step 1. Install and activate the WP Mail Merge plugin. This plugin will connect WordPress with ActiveCampaign. You can download this plugin from here.
Step 2. After installing and activating the plugin, you need to add your ActiveCampaign account details in your WordPress site. To do this, go to Settings > WP Mail Merge Top > Add an Account.
Here enter your ActiveCampaign credentials and click Next. On the next page, you can see that it has added your Account ID, API Key, and Domain. You can also change the sign in URL if you want to. Click Next again.
Step 3. Go back to Settings > WP Mail Merge Top > List Builder Options. Here you will find options like List Builder Mode, Email Name Prefix, Send Method, and Recipient Email Formatting. From here you can set up your integration settings according to your needs. You can also copy the existing merge tags from here and paste them into your content editor window.
Step 4. Now go to Tops > WP Mail Merge Top > Create New Merge Tag Set. Here you will get a window where you can create new merge tags or use an existing merge tag set by clicking on it. Click Save Changes at the bottom of this window. This will save all the changes you have made above and now you can start using these merge tags in your posts or pages.
Here are some benefits that come with this integration:
You can manage all your online marketing campaigns from one place. You will not need to login into different platforms for managing different types of campaigns like email marketing, social media marketing, etc. You can easily segment your audience and send targeted content to them based on their preferences or interests. You can create custom forms for cplecting data from your audience so that you can use that data in your future campaigns easily. You can create an autoresponder series with different messages based on the time period or event they have signed up for. You can set up ‘Welcome Mat’ email campaigns which welcome your visitors when they visit your website for the first time after signing up for your newsletter or other campaigns. You can show content only to people based on the number of times they have opened your emails or clicked on links in those emails. You can create timed email campaigns for sending emails at pre-determined dates and times so that you don’t have to send emails manually at specific times every day or week. You can also set up drip campaigns so that each contact gets multiple emails from you over a period of time like two weeks, three weeks, etc., instead of sending all emails at once. You can use email templates, merge tags, and segmentation to personalize each email and make it look unique despite sending it to multiple people at once. You can schedule content creation in advance so that it gets published automatically at a pre-determined date and time without any human intervention. If you are running a store on WooCommerce, then you can integrate WordPress with ActiveCampaign via WooCommerce Email Marketing extension so that you can send product recommendations based on what the customer purchased previously or customer interests. You can use lead scoring to classify leads into different categories based on how likely they are to convert into customers and what stage they are in their buying journey. awareness, consideration, decision, etc., so that you can prioritize leads accordingly and send them relevant content for moving them down their buying journey faster. Lead scoring also helps you decide how much budget to allocate for each lead rpe based on their conversion probability otherwise known as their lifetime value (LTV.
That was all about integrating WordPress with ActiveCampaign so that you can manage your email marketing campaigns from one place along with your website content management system (CMS. There is no doubt that this integration will help you immensely while managing all your online marketing campaigns from one dashboard instead of logging in into different platforms every time.
The process to integrate WordPress and ActiveCampaign may seem complicated and intimidating. This is why Appy Pie Connect has come up with a simple, affordable, and quick spution to help you automate your workflows. Click on the button below to begin.