Integrate WooCommerce with Klaviyo

The e-commerce industry is rapidly growing all over the world and some of the reasons for this growth are:

• Accessibility.
• Lower prices.
• Convenience.

The report from E-marketer stated that in 2018, the retailers worldwide will spend $2.7 trillion dplars on e-commerce in 2018. That’s an increase of 16.9% from 2017 and that’s a big number.

Big companies like Amazon are taking over the retail industry and the only way to stay alive as an e-commerce store is by using the best e-commerce platforms like WooCommerce.

WooCommerce is a powerful e-commerce platform and it can be used to build a small to mid-sized online store or a large online store as well. It’s called the most popular e-commerce platform on the planet and it has been around since 2011. It has been developed by WooThemes, a web design company that was acquired by Automattic in 2015, which is the company behind WordPress.com.

Klaviyo is an e-mail marketing top that can be used to send emails to your customers and it also has integrations with many other platforms, including WooCommerce. Klaviyo is a SaaS (Software as a Service. top and it’s free for up to 2,500 contacts per month, after that it’s $29/mo for 12k contacts and if you need more than 12k contacts then you will have to contact them for pricing. If you use the Klaviyo extension for WooCommerce then you will get unlimited contacts for free, so let’s talk about how Klaviyo can help you as an e-commerce store owner.

Integration of WooCommerce and Klaviyo

Integrating Klaviyo with WooCommerce is very easy and it shouldn’t take more than 5 minutes to do it. You can integrate Klaviyo with WooCommerce in two ways. using the Klaviyo extension for WooCommerce or manually adding the tracking code to your website. Let’s talk about both methods right now.

Using the Klaviyo Extension for WooCommerce

First of all, here is what you will get when you integrate Klaviyo with WooCommerce:

• Automatic Updates for email templates and content blocks – you won’t need to make any changes to your email templates or content blocks when you update your theme or plugin. All of the changes will be automatically applied for you.
• Easy access to your email templates and content blocks – you will have easy access to your email templates and content blocks from the Klaviyo extension for WooCommerce so that you can edit them whenever you want.
• Automatic addition of tracking code – you won’t have to add tracking code because it will be automatically added for you when you install the extension in your website. This is one of the main advantages of using this extension because if you add tracking code manually then there will be a high chance of making mistakes and messing up everything.
• Automatic tagging – with the help of Klaviyo, you can tag your subscribers according to their interests so that you can send them targeted emails later on. This will help you improve conversions and clickthrough rates significantly and it will also save your time because targeting your subscribers is very important, especially if you have a large list.
• Automatic segmentation – Klaviyo will automatically segment your subscribers based on their behaviors so that you can send them targeted emails as well. For example, if someone abandoned their cart in your store then they will receive an abandoned cart email from Klaviyo right after they abandon their cart, so in this case, sending an abandoned cart email from Klaviyo will be very effective and it will save you a lot of time as well (because manually sending abandoned cart emails to each subscriber individually would take a lot of time.
• Full contrp over your campaigns – if you want to start sending email campaigns right away then you can do that using Klaviyo but if you prefer sending manual campaigns then you can do that too because you have full contrp over your campaigns with this platform. With Klaviyo, you can create, schedule and send custom emails at any time and you can track all of them very accurately as well so that you can make tweaks accordingly if needed. Also, if someone unsubscribes from your list then Klaviyo will remove them automatically so that they won’t see any future emails from you anymore (this is very important because unsubscribing from an email list means that people don’t want to see any emails from you anymore so it would be useless for you to keep sending them emails.
• Completely trackable and transparent communication – with Klaviyo, you will get complete tracking information about your campaigns so that you can know exactly how many people opened your emails, how many people clicked on your links, how many people clicked on links in your emails and many other things as well (for example, if someone clicks on a link in an email then there is a good chance that they will purchase something from your store within a few days. The main benefit of knowing these things is that it will help you optimize your campaigns better so that there will be more clickthrough rates on your links and more purchases as well. With Klaviyo, all of your data is completely trackable and transparent so if someone clicks on a link in one of your emails then they will immediately be added to lookalike audiences in Klaviyo so that they can receive similar emails later on (and this works exactly like Facebook ads.
• Segmented broadcast email marketing – with Klaviyo, you can send broadcast emails to all of your subscribers or just segmented groups of them so that you can target specific groups of people easily. This is very important because not all of your subscribers are interested about the same thing so segmenting them based on their interests will help them see relevant offers and they will appreciate it as well because receiving relevant offers from brands is better than getting irrelevant offers (and this applies to almost every type of business. Also, if someone clicks on a link in a broadcast email then they will immediately be added to lookalike audiences in Klaviyo so that they can receive similar emails later on (and this works exactly like Facebook ads. So, if someone clicks on a link in one of your broadcast emails then they are much more likely to become buyers in the future because they already have some kind of relationship with your brand by interacting with your email campaign (and this is much better than sending broadcast emails that people don’t open. So, all in all, segmented broadcast email marketing with Klaviyo is much more effective than just sending broadcast emails because people who receive broadcast emails don’t always open them but people who click on links in broadcast emails usually become buyers later on. This is why segmented broadcast email marketing with Klaviyo is better than just sending broadcast emails alone and this is one of the reasons why Klaviyo is considered one of the best email marketing tops out there. Also, if someone clicks on a link in one of your broadcast emails then they are much more likely to become buyers in the future because they already have some kind of relationship with your brand by interacting with your email campaign (and this is much better than sending broadcast emails that people don’t open. So, all in all, segmented broadcast email marketing with Klaviyo is much more effective than just sending broadcast emails because people who receive broadcast emails don’t always open them but people who click on links in broadcast emails usually become buyers later on. This is why segmented broadcast email marketing with Klaviyo is better than just sending broadcast emails alone and this is one of the reasons why Krviohi is considered one of the best email marketing tops out there. Also, if someone clicks on a link in one of your broadcast emails then they are much more likely to become buyers in the future because they already have some kind of relationship with your brand by interacting with your email campaign (and this is much better than sending broadcast emails that people don’t open. So, all in all, segmented broadcast email marketing with Krviohi is much more effective than just sending broadcast emails alone and this is one of the reasons why Krviohi is considered one of the best email marketing tops out there. Also, if someone clicks on a link in one of your

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