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Integrate Webhooks By Connect with Google Ads

Appy Pie Connect allows you to automate multiple workflows between Webhooks By Connect and Google Ads

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About Webhooks By Connect

Webhooks are automated messages sent from apps when something happens. Our Webhooks simply post data (or JSON) to a specific URL every time we see something new. Webhooks can also accept data or JSON) to kick off a workflow in Appy Pie Connect.

About Google Ads

Google Ads (formerly known as AdWords) is Google's advertising platform that allows you to run ads on Google's network of sites and partner sites. The platform offers an array of ad formats to fit virtually any business objective.

Google Ads Integrations

Best ways to Integrate Webhooks By Connect + Google Ads

  • Webhooks By Connect Integration Webhooks By Connect Integration

    Google Ads + Webhooks By Connect

    GET in Webhooks By Connect when New Campaign is created in Google Ads Read More...
    Close
    When this happens...
    Webhooks By Connect Integration New Campaign
     
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    Webhooks By Connect Integration GET
  • Webhooks By Connect Integration Webhooks By Connect Integration

    Google Ads + Webhooks By Connect

    PUT in Webhooks By Connect when New Campaign is created in Google Ads Read More...
    Close
    When this happens...
    Webhooks By Connect Integration New Campaign
     
    Then do this...
    Webhooks By Connect Integration PUT
  • Webhooks By Connect Integration Webhooks By Connect Integration

    Google Ads + Webhooks By Connect

    POST in Webhooks By Connect when New Campaign is created in Google Ads Read More...
    Close
    When this happens...
    Webhooks By Connect Integration New Campaign
     
    Then do this...
    Webhooks By Connect Integration POST
  • Webhooks By Connect Integration Webhooks By Connect Integration

    Google Ads + Webhooks By Connect

    GET in Webhooks By Connect when New Ad is created in Google Ads Read More...
    Close
    When this happens...
    Webhooks By Connect Integration New Ad
     
    Then do this...
    Webhooks By Connect Integration GET
  • Webhooks By Connect Integration Webhooks By Connect Integration

    Google Ads + Webhooks By Connect

    PUT in Webhooks By Connect when New Ad is created in Google Ads Read More...
    Close
    When this happens...
    Webhooks By Connect Integration New Ad
     
    Then do this...
    Webhooks By Connect Integration PUT
  • Webhooks By Connect Integration {{item.actionAppName}} Integration

    Webhooks By Connect + {{item.actionAppName}}

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Connect Webhooks By Connect + Google Ads in easier way

It's easy to connect Webhooks By Connect + Google Ads without coding knowledge. Start creating your own business flow.

    Triggers
  • New Ad

    Triggers when a new Ad is created in Google Ads

  • New Ad Group

    Triggers when a new ad group is created in Google Ads

  • New Campaign

    Trigger on adding new campaign.

  • New User List

    Triggers when a new user list is created.

    Actions
  • GET

    Fire off a single GET request with optional querystrings

  • POST

    Fire off a single POST request as a form or JSON.

  • PUT

    Fire off a single PUT request as a form or JSON.

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Page reviewed by: Abhinav Girdhar  | Last Updated on July 01, 2022 5:55 am

How Webhooks By Connect & Google Ads Integrations Work

  1. Step 1: Choose Webhooks By Connect as a trigger app and authenticate it on Appy Pie Connect.

    (30 seconds)

  2. Step 2: Select "Trigger" from the Triggers List.

    (10 seconds)

  3. Step 3: Pick Google Ads as an action app and authenticate.

    (30 seconds)

  4. Step 4: Select a resulting action from the Action List.

    (10 seconds)

  5. Step 5: Select the data you want to send from Webhooks By Connect to Google Ads.

    (2 minutes)

  6. Your Connect is ready! It's time to start enjoying the benefits of workflow automation.

Integration of Webhooks By Connect and Google Ads

Webhooks By Connect

Webhooks By Connect is a Google Apps integration that helps users receive, process, and act upon events from their Google apps. It allows users to set up Webhooks by Connect to automate actions in their apps, such as sending emails or updating documents, based on events your apps track. You can install Webhooks By Connect directly through the Marketplace or through the Admin conspe.

Google Ads

Google Ads is an advertising service provided by Google LLC. It provides pay-per-click (PPC. on the Google Display Network, which includes user-generated content websites, as well as sites from many major brands. Google Ads also provides cost-per-click (CPC. ads on the Google search results page.

Google Ads’ AdWords interface enables advertisers to create, manage, and modify their advertisements on Google’s search results pages. The service is based on pay-per-click pricing model, where advertisers pay only when one of the ad’s keywords generates a click. Google Ads’ first appearance was back in 2000. In 2006, Google Ads was rebranded as “Google AdWords” to align it with the company’s new name. In 2012, Google released a new version of Google Ads, called “Google Ads Editor”, offering advertisers a browser-based alternative to using the AdWords Editor software. In 2016, Google announced major changes to the AdWords program – including a new ad format and a new bidding system – which became effective in January 2017.

Integration of Webhooks By Connect and Google Ads

As a developer or marketer, you can use Webhooks By Connect to automate actions in your apps, such as sending emails or updating documents, based on browser events your apps track. For example, you can use Webhooks By Connect to create an event when someone visits a web page and send an email with details about the visitor to your sales team. There are two types of events. real time and batch processing. Real time events fire as soon as the event happens; batch processing events happen at a specific time or at intervals you specify. You can also create events for your applications that don’t relate to web activity, such as creating a file in a cloud storage service like Dropbox. Then you can send yourself an email when that happens so you know what files you have stored there. You can also create events for your applications that don’t relate to web activity, such as creating a file in a cloud storage service like Dropbox. Then you can send yourself an email when that happens so you know what files you have stored there.

Benefits of Integration of Webhooks By Connect and Google Ads

The benefits include:

  • Your Webhooks By Connect app will receive an HTTP request from Google Ads every time a conversion occurs and you can take action based on the information provided in the payload:

Payload. A JSON or XML document that contains information about an event that occurred. An example payload looks like this. { "actionType". "conversion", "status". "success", "adId". "ADID123456789", "advertiserId". "ACCTID987654321", "campaignId". "CAMPAIGNID1234", "labelId". "LABELID567890", "impressionType". "WEB_IMPRESSION", "adGroupId". "ADGROUPID234567", "adGroupStatus". { "name". "Paused" }, "targetingInfo". { "isNegativeKeywordAd". true }, "costPerConversion". { "conversionValue". 1.00 } } Example payload information. Example payload information. Action Type - Conversion . When someone completes a conversion event on your site or app, this field will be set to conversion . For example, when someone buys something from your online store or signs up for your newsletter, this value will be set to conversion .

Action Type - Click . This field will be set to click when someone clicks on an ad displayed on your site or app.

Action Type - Other . This field hpds information about other types of events that occurred on your site or app, such as when someone installs your app, when they view certain content in your mobile app or when they perform some other action that doesn't fall into one of the other categories listed above. The values in this field may vary depending on the specifics of the event type. The table below describes some typical values for this field. Action Type Value Install Installed App Installed Content Viewed Other Interacted with campaign Promoted channel Impression Viewed video Ad click Ad impression Ad impression Close event Ad interaction Ad interaction Close event Ad keyword impression Keyword impression Search Keyword impression Search Close event Keyword impression Search Close event URL click URL click URL click Close event Website Visit Website Visit Close event 2. Your Webhooks By Connect app will be able to process these real time events by registering an endpoint that receives requests from Google Ads when conversions occur and then taking action based on the information in the payload (see example below. 3. Once an endpoint has been registered for receiving conversion requests (see example below), any events not detected by Campaign Manager will be processed by the App Engine app specified in the notification URL field in the Create Endpoint form (see example below. 4. Here's an example of how a user might configure their Webhooks By Connect app to process these events. Note. You can learn more about configuring a webhook for each specific event type in the Events section of the documentation for each type of event.

The process to integrate Webhooks By Connect and Google Ads may seem complicated and intimidating. This is why Appy Pie Connect has come up with a simple, affordable, and quick spution to help you automate your workflows. Click on the button below to begin.