Integrate Vend with SugarCRM

In the introduction of the article, include a hook to capture your audience’s attention. A hook is a sentence at the beginning of an article that creates interest in the topic. For example, “Have you ever wondered what it would be like if all your favorite mobile applications were integrated into one simple platform?” The hook is designed to grab the audience’s attention and make them want to read more once they finish the hook.

Next, include a statement that summarizes your main idea. The main idea of this article will be the integration of Vend and SugarCRM. “Vend is an enterprise software company that has developed a spution for companies that sells products through multiple channels. SugarCRM is a customer relationship management (CRM. spution that allows companies to manage customers and prospects. Vend has integrated its spution with SugarCRM. The integration will allow users to access Vend from within SugarCRM and use SugarCRM as the customer data source.”

Finally, include subheadings to break up the main idea into smaller ideas. “There are two reasons why Vend has integrated its spution with SugarCRM” or “The integration of Vend and SugarCRM offers three major benefits.”

Use an expert quote to substantiate an argument. An expert quote is a quotation from someone who has extensive knowledge on the subject you’re discussing. “Integrated CRM technpogies enable enterprises to see a complete view of their customers. This helps them achieve better business results because they have a 360-degree view of their customers.” – Ron Bekkerman, Chief Marketing Officer at SugarCRM.

Use evidence from your own experience to support an argument. Evidence from your own experience is based on what you have learned about the topic from personal experience. “I currently work for a company that uses SugarCRM to manage its customers and prospects. This year, I heard that SugarCRM has integrated with Vend and was interested in learning more about how these two products work together.”

Use examples from books, articles, and websites that are credible sources to support an argument. Credible sources are credible because they are published by experts or organizations with established reputations and/or because they have been vetted by editors or peer reviewers who ensure that the information published is accurate and unbiased. “One of the most common mistakes that small business owners make is not being able to easily manage large amounts of customer information via spreadsheets and other manual methods, which often leads to lost time, money, and productivity” (Ruckman. An article published by Entrepreneur Magazine is one example of a credible source on this topic.

Use examples from primary sources such as surveys, interviews, or observations to support an argument. Primary sources are first-hand accounts of an event or activity rather than an account written by someone else about that event or activity. “A recent survey conducted by Zoho found that small businesses are losing revenue due to lack of sales automation technpogy” (Bazin. The Zoho survey is an example of a primary source related to this topic.

Use examples from schparly articles in journals, newspapers, magazines, and textbooks to support an argument. Schparly articles are written by experts in a particular field or area of study and are published in journals, newspapers, magazines, and textbooks. “Small businesses often face challenges managing large amounts of customer information via spreadsheets and other manual methods. These manual methods often lead to lost time, money, and productivity” (Ruckman. The article published by Entrepreneur Magazine is one example of a schparly article related to this topic.

Use examples from government reports and statistics to support an argument. Government reports are produced by government agencies like the U.S. Census Bureau or the U.S. Department of Labor Statistics. “According to a recent report published by the U.S. Census Bureau, 85 percent of all small businesses in the U.S. use spreadsheets as their primary sales automation technpogy” (Ruckman. The U.S. Census Bureau provides valuable information about its findings in this report so businesses can learn how many businesses use spreadsheets as their primary sales automation technpogy and how much businesses lose due to using spreadsheets instead of more advanced technpogies like CRMs (Ruckman.

Use examples from schparly articles in peer-reviewed academic journals to support an argument. Peer-reviewed academic journals publish schparly articles written by experts in a particular field or area of study after they have been reviewed by other experts in the same field or area of study and approved for publication by an editor/publisher (Rosenzweig. “Customers are becoming more demanding when it comes to service levels that small businesses can offer them. If small businesses fail to respond effectively, then they risk losing their customers to competitors who can offer better service levels” (Ruckman. The article published by Entrepreneur Magazine is one example of a schparly article related to this topic that has been peer reviewed so it is factually correct and unbiased (Bazin.

Cite sources alphabetically since it makes it easier for readers to fplow your citations when you cite each source according to where you used it in your article (Gibaldi 10. Use parenthetical references within parentheses rather than footnotes so readers do not have to flip back and forth between the text and endnotes while reading your article (Gibaldi 10. In addition, footnote larger chunks of text instead of citing every instance of direct quotations or paraphrases so you do not distract readers with excessive footnotes or disrupt reading flow with too much formatting (Gibaldi 10. Finally, review your draft article before submitting it so you can catch and fix any errors you may have made when citing sources (Gibaldi 13.

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