Integrate Twitter with eBay

Twitter?

Twitter is a social networking and microblogging service that enables its users to send and read short 140 character text messages called tweets. Tweets are text-based posts that can only contain 140 characters. The postings appear on the user’s profile page and are also sent to the user’s fplowers who receive them in their feed. A user can fplow other users whose tweets they wish to receive. Twitter was created in March 2006 by Jack Dorsey, Noah Glass, Evan Williams, Biz Stone, and introduced as an SMS service. Twitter gained popularity when it was integrated with Facebook in 2008. In 2010, Twitter was made available for Blackberry; however, it was not until 2011, when the total number of active users reached 100 million worldwide. (2012)

eBay?

eBay is an online market place where users may buy and sell goods and services through an auction model or classified advertisement model. Users create a seller account in which they can list items for sale. When a user makes a purchase on eBay, the user must pay a fee. This fee may be based on the item cost or a fixed fee (the difference between the winning bid and the starting price. eBay does not accept PayPal payments, nor does it operate its own payment system. For this reason, non-U.S. buyers must use alternate methods to pay for items purchased from U.S. sellers.(2012)

Integration of Twitter and eBay

If Twitter and eBay were integrated there would be many benefits. One of the benefits would be that it would boost e-commerce sales because it would provide more information to customers about products and sellers. Another benefit would be that it would allow sellers to promote their products and services in various ways; one of which would be the ability to use Twitter to advertise their stores and offer special deals on items. Also, if Twitter and eBay were integrated they could provide free shipping discounts on orders placed through both services. Finally, if Twitter and eBay were integrated it could increase sales on both platforms since there would be more exposure and more people would become aware of what these sites have to offer.

Benefits of Integration of Twitter and eBay

• Boost e-commerce sales. If Twitter and eBay were integrated it would make it easier for customers to find products on either site because both sites would be linked together thus providing customers with more options and information about products and sellers. It would also allow customers to find out more information about sellers such as their address, phone number, hours of operation, and special offers they are having on certain products or services. These options would be beneficial because they would allow customers to choose where they want to shop more easily without wasting time searching for information about sellers or products.
• Allow sellers to promote their products and services. If Twitter and eBay were integrated it would allow sellers to promote their products using various forms of media such as videos, pictures, text, links, etc. If sellers were allowed to do this, they would be able to advertise their products in new ways thus gaining more customers than before because now they would be able to display their products in a new way, allowing people to gain interest in their products even if they did not know much about them before hand. Also, if sellers were allowed to promote their products in different ways they could take advantage of this opportunity by offering free shipping deals or discounts on products for a certain amount of time after someone buys a product through Twitter and/or eBay.
• Offer free shipping discounts. If Twitter and eBay were integrated people buying from either site could save money on shipping costs because both sites could partner up and offer free shipping discounts. This would be beneficial because people using either site would have a better chance at saving money on shipping costs which is something that is very important for many people when shopping online. In addition, this integration could bring in more customers because people would realize that they could save money on shipping costs when buying from either site which is something that would attract new customers to using either site since they can save money being able to ship things for free when buying from either site.

When all is said and done I believe that integrating Twitter and eBay would be beneficial for both companies. I think this because I think that first off it will increase sales for both companies since it will allow buyers to learn more about sellers and products thus making them more informed about what they buy. Second, I think it will cause the number of buyers purchasing items from both sites to increase because once again it will allow buyers to learn more about sellers and products so they can make informed decisions on which seller or product they want to buy from. Finally I think integrating Twitter and eBay will greatly increase e-commerce sales because consumers will be able to easily find sellers accounts and products without having to search through different sites for them thus giving them more options when looking for sellers or items online. With all of these benefits I believe that integrating Twitter and eBay will greatly increase sales on both sites which is something that will benefit both companies over time.

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