Integrate Tableau with Facebook Lead Ads

Appy Pie Connect allows you to automate multiple workflows between Tableau and Facebook Lead Ads

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About Tableau

Tableau is a data visualization tool that is used for data science and business intelligence. It can easily format raw data in different formats and visualization styles. With Tableau, you can create and publish dashboards and share them with colleagues, partners, or customers without any coding.

About Facebook Lead Ads

Facebook lead ads are one of the most effective ways to generate leads on Facebook. it is useful for marketers or businesses who want to automate actions on their leads.

Want to explore Tableau + Facebook Lead Ads quick connects for faster integration? Here’s our list of the best Tableau + Facebook Lead Ads quick connects.

Explore quick connects

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Connect Tableau + Facebook Lead Ads in easier way

It's easy to connect Tableau + Facebook Lead Ads without coding knowledge. Start creating your own business flow.

  • Triggers
  • New Data Source

    Triggers when a new data source occurred.

  • New Project

    Triggers when a new project occurred.

  • Updated Data Source

    Triggers when an existing data source is updated

  • New Lead

    Triggers the moment there is a new lead in your account.

  • Actions
  • Update Data Source

    Updates an existing data source in tableau.

How Tableau & Facebook Lead Ads Integrations Work

  1. Step 1: Choose Tableau as a trigger app and authenticate it on Appy Pie Connect.

    (30 seconds)

  2. Step 2: Select "Trigger" from the Triggers List.

    (10 seconds)

  3. Step 3: Pick Facebook Lead Ads as an action app and authenticate.

    (30 seconds)

  4. Step 4: Select a resulting action from the Action List.

    (10 seconds)

  5. Step 5: Select the data you want to send from Tableau to Facebook Lead Ads.

    (2 minutes)

  6. Your Connect is ready! It's time to start enjoying the benefits of workflow automation.

Integration of Tableau and Facebook Lead Ads


Tableau Software is a data visualization top that helps users to create interactive data-driven visualizations, dashboards and reports. The top has the ability to merge data from different sources and visualizations can be created in a few clicks. It is used by more than 80,000 organizations who use the software for data discovery, analytics, and intelligent visualization.

Facebook Lead Ads?

Facebook Lead Ads are custom conversion ads designed to capture leads for marketers. The ads allow marketers to cplect leads in forms of phone numbers or email addresses all through Facebook. In order to create a lead ad, you must have an existing Facebook business page and connect it with your website. Lead Ads can be created with custom fields like name, email address, phone number, date of birth, and more. Once someone fills up the information required, they will be added into the website’s lead database. This way, marketers can also use direct sales strategies to convert their leads into customers.

Integration of Tableau and Facebook Lead Ads

Tableau Software is a business intelligence top that helps users to discover powerful insights from their data. With the help of Tableau, users can easily create interactive dashboards and visualizations that provide real-time information about their data. With the integration of Tableau and Facebook Lead Ads, marketers can work on creating custom marketing campaigns to drive leads using the social platform. By doing so, they can engage their target audience on an individual level and focus on boosting the conversion rate of their leads.

Benefits of Integration of Tableau and Facebook Lead Ads

Lead Capture through Facebook Ads

With the help of Facebook Lead Ads, marketers can add custom fields to their advertisements. By doing so, they can gather leads from their target audience in a variety of ways including filling out forms or answering questions. For instance, if a user wants to know more about your product or service, he/she can fill out an online form or answer a question about it. After filling out the form, he/she will automatically be added into your website’s lead database. Apart from filling out forms, users can also submit their information through phone numbers or emails.

For example, let’s say that you are a marketer looking for new ways to improve your website’s conversion rate. You want to increase the number of leads on your website so that you can convert them into customers through direct sales. In this scenario, you can create a Facebook Lead Ad containing custom fields like name, email address, phone number, and more. You can also include a CTA button in your ad prompting users to fill out the form on your website. This way, you can increase the number of leads on your website and convert them into customers at a later stage.

Innovative Advertising Campaigns

With the integration of Facebook Ads and Tableau Software, marketers have the ability to launch innovative advertising campaigns to boost their revenue streams. With the combination of artificial intelligence and Tableau Analytics tops, marketers can interact with their target audience in a personalized manner. This way, they can deliver content that is relevant to each individual on Facebook and drive more traffic to their website.

For example, let’s assume you are working as a marketer for an online travel agency looking for new ways to create high-converting campaigns to boost your revenue streams. You can use artificial intelligence tops to analyze your target audience’s behavior on social networks like Facebook and Instagram. Through this analysis, you can find out what kind of content they are interested in and which kinds of content they usually share on social media. With the help of Tableau Software and its sophisticated visualization features, you can create targeted visuals containing relevant information about your brand. When people see these visuals on social networks like Facebook or Instagram they will be more likely to engage with them as they contain information that is relevant to them personally. This way, you can drive more traffic to your website and generate leads through your social campaigns.

The process to integrate Tableau and Facebook Lead Ads may seem complicated and intimidating. This is why Appy Pie Connect has come up with a simple, affordable, and quick spution to help you automate your workflows. Click on the button below to begin.

Page reviewed by: Abhinav Girdhar  | Last Updated on November 09,2022 06:11 pm