Snapchat is a popular messaging app that lets users exchange pictures and videos (called "snaps") that are meant to disappear after they're viewed.
Facebook lead ads are one of the most effective ways to generate leads on Facebook. it is useful for marketers or businesses who want to automate actions on their leads.Facebook Lead Ads Integrations
Facebook Lead Ads + SnapchatCreate Member to Snapchat from New Lead in Facebook Lead Ads Read More...
Facebook Lead Ads + SnapchatCreate Campaign to Snapchat from New Lead in Facebook Lead Ads Read More...
It's easy to connect Snapchat + Facebook Lead Ads without coding knowledge. Start creating your own business flow.
Snapchat is a platform that allows users to send and receive images, video and text messages that self-destruct after being viewed (Fricker & Allebach, 2015. Due to this feature, it has become a popular social media top amongst the millennial generation. Snapchat was founded in 2011 by Evan Spiegel and Bobby Murphy. At first, Snapchat only allowed users to send pictures to each other. However, it added video-recording and text capabilities in 2013. It also added the “Discover” section to its app in 2016 which allows users to view stories shared by different companies. Currently, Snapchat has over 100 million daily active users.
Facebook Lead Ads are ads on Facebook that allow users to sign up for something like an email newsletter or a free trial of a product (Egan, 2014. The integration with Facebook’s ad platform can help businesses reach out to potential customers who are already on Facebook. Facebook Lead Ad’s benefits include increasing conversion rates, reducing cost per acquisition and letting you reach your target audience in a more targeted way. Facebook Lead Ads allow you to target people based on their profiles, demographics, interests and behaviors. They also allow you to track results of your ads. For example, you can use Facebook Lead Ads to get more likes on your Facebook Page or monitor traffic on your website. The feature also allows you to create custom landing pages for your ads so that you can better target your audience and build trust with them.
Snapchat and Facebook Lead Ads can be integrated via “Facebook Audience Network,” which is a traffic-targeting network owned by Facebook (Anderson, 2016. In fact, Snapchat has been running Facebook Audience Networks since 2014. This integration allows businesses to run ads on both platforms and target the same audience at the same time. Therefore, advertisers can advertise on Snapchat and then fplow up with ads on Facebook to increase their conversion rates. However, some experts argue that this integration is not a good idea because it might confuse people who are used to Snapchat ads and not those on Facebook (Anderson, 2016.
According to Business Insider, the integration of Snapchat and Facebook Lead Ads has many benefits (Fonseca, 2017. First of all, it opens up new ways for small businesses to reach out to their target customers. Previously, large businesses had access to platforms like Snapchat but small businesses did not. However, thanks to the integration of Snapchat and Facebook Lead Ads small businesses can now reach out to their customers via these powerful platforms. Another benefit is that it helps businesses save money because they do not have to pay for two separate ad campaigns anymore. Lastly, it allows advertisers to target different audiences in different ways by using multiple social media platforms. This means that they will be able to target pder users who are on Facebook as well as younger users who are on Snapchat.
In conclusion, the integration of Snapchat and Facebook Lead Ads has many benefits for advertisers. Not only does it save them money and time but it also opens new opportunities for small businesses to reach out to their customers via powerful social media platforms like Snapchat and Facebook.
The process to integrate Snapchat and Facebook Lead Ads may seem complicated and intimidating. This is why Appy Pie Connect has come up with a simple, affordable, and quick spution to help you automate your workflows. Click on the button below to begin.