Integrate SMS By Connect with Zoho CRM

SMS by Connect is a software top that integrates with Zoho CRM and helps in sending and receiving text messages and voice calls through mobile phones. The software provides different features such as:

• Supports multiple users
• Supports unlimited number of mobile numbers
• Provides the facility to schedule messages
• Support for both one-time and recurring messages
• Support for both voice and text messages
• Support for mobile phone carriers such as AT&T, Verizon, T-Mobile, Sprint, Rogers, Bell, Fido, Telus, Virgin Mobile, Vodafone, O2, Three, Orange
• Includes the facility to create templates for the messages
• Provides the facility to work offline after initial synchronization of the database with Zoho CRM application
• Supports integration with Outlook Calendar
• User friendly interface that allows right click on any message to view details
• Compatible with all versions of Zoho CRM applications

Zoho CRM

Zoho CRM is a customer relationship management application that helps businesses to manage their marketing, sales and support activities. It allows different people to work on the same application without facing any conflicts. The application’s strength lies in its simplicity. It consists of 4 major modules namely Sales, Marketing, Service and Reports. These modules are further divided into submodules. For example, Sales is divided into Accounts & Contacts, Orders & Quotes, Activities & Jobs, Opportunities etc. The submodules are again further divided into other submodules. For example, Sales has Opportunities which are further divided into New Opportunities, Update Opportunities etc.

• Build Brand Awareness – Through SMS By Connect and Zoho CRM integration, business can build customer loyalty by reminding customers about their services and products. They can also send them timely information about special offers and discounts through SMS or Voice calls. For example, if a food product company sends out an SMS about the launch of new products to all its customers on a particular day, this will help in building brand awareness among customers. Customers will be informed that this company has launched new products and will be encouraged to order these products. This will increase sales of the company. Similarly, if a bank sends out an SMS on credit cards to its customers telling them that there are some offers on interest rates on these cards which will expire in two weeks time, customers will be encouraged to make use of these offers before they expire. Thus, it increases sales of the credit cards. If a store sends out an SMS to its customers after six pm on Friday telling them that there is some discount on certain products for this weekend only, customers will rush to the store to avail these discounts before they expire. This way businesses can build brand awareness among their current customers as well as attract new customers through the use of SMS By Connect and Zoho CRM integration.
• Track Customer Behavior - Businesses can keep track of customer behavior using SMS By Connect and Zoho CRM integration. They can analyze how many times a message has been read by a customer and how many times a customer clicked on a link within a message sent by the business. They can then take action based on this information. If a customer has not opened a particular message sent by a business even after several tries, this indicates that he does not want to receive any more messages from the business in future. In such cases, the business can take necessary steps to stop sending messages to this customer or can start sending him/her messages with discounts or offers to retain his/her loyalty. On the other hand if a customer opens a message sent by a business immediately without opening any other message received at the same time from another business, this indicates that he/she is interested in products or services offered by that business. In such cases businesses can take action accordingly to win over the customer. If a customer clicks on a link within a message sent by a business but does not do so again even after several attempts, this shows that he/she is not interested in products or services offered by that business. In such cases businesses should stop sending him/her any more messages through SMS By Connect and Zoho CRM integration.
• Reduce Costs – Businesses can reduce costs by using SMS By Connect and Zoho CRM integration as it reduces the need for employing expensive call centers to contact customers about their services and products. Also it reduces the need for maintaining huge call center staffs as SMS By Connect and Zoho CRM integration allows sending text messages as well as making voice calls from computers instead of having human operators sitting in call centers all day long to make calls and send text messages. One more advantage is that businesses do not have to pay per minute charges for text messages as compared to voice calls as they are charged only when they are sent out and then delivered to mobile phones and not when they receive them (according to Zoho. Thus businesses save money on call center expenses as well as overheads like hiring staff and paying wages etc.

The process to integrate SMS By Connect and Zoho CRM may seem complicated and intimidating. This is why Appy Pie Connect has come up with a simple, affordable, and quick spution to help you automate your workflows. Click on the button below to begin.