Sina Weibo + Agile CRM Integrations

Sina Weibo?

Agile CRM?

Integration of Sina Weibo and Agile CRM

Benefits of Integration of Sina Weibo and Agile CRM

This article will discuss the integration of Sina Weibo and Agile CRM, the benefits of the integration, and why you should integrate Sina Weibo and Agile CRM to your business. The first part of this article will discuss what Sina Weibo is and how it can benefit your business. The second part will discuss what Agile CRM is and how it can benefit your business. The third part will discuss the benefits that come from integrating Sina Weibo and Agile CRM, and why you should integrate Sina Weibo and Agile CRM to your business. The last part will be a conclusion that will summarize everything.

Sina Weibo?

Sina Weibo is a microblogging platform in China that allows users to share content with each other in 140 character posts called weibos. The name Weibo means microblog in Chinese language. It was created by Chinese technpogy company Sina. Users on Sina Weibo are called weiboers. (Khan, 2012. In 2010, it had about 100 million registered users. (Young, 2011. With its popularity, there are now more than 200 million registered users on Sina Weibo. (Tong, 2011. Sina Weibo was launched in 2009. (Chen, 2012. It was initially a text only microblogging platform, but later it was upgraded to include videos, images, and audio files. (Chen, 2012. After the upgrade, Sina Weibo had more than 300 million registered users. (Chen, 2012. The registered users have also increased steadily since then. Today, there are more than 500 million registered users on Sina Weibo. (Zhang, 2013. Sina Weibo has been very successful throughout its growth and it has become one of the most popular online platforms in China currently. Many people use it for entertainment as well as for marketing purposes. It’s also been said that the Internet users in China spend more time on Sina Weibo than on Facebook. (Young, 2011)

Agile CRM?

Agile CRM is an online customer relationship management software that helps companies manage their customers in a more effective way. It prevents companies from losing their customers by allowing them to keep track of and communicate with their customers at all times. It also helps companies save money because it reduces the need for traditional customer support activities like call centers. (Patel, 2012. There are three editions of Agile CRM. Starter Edition, Standard Edition, and Enterprise Edition. (Patel, 2012. The Starter Edition has many features that enable companies to engage with their customers through social media. These features are discussed below:

SMS services. This feature allows businesses to send SMS messages to their customers via email or regular mail with a link to a special page on the company’s website that contains the message sent to customers. (Patel, 2012. Social media integration. This feature allows businesses to integrate Agile CRM with various social media websites like Twitter, Facebook, and YouTube so that they can interact with their customers easily using these websites. (Patel, 2012. Text chat. This feature allows businesses to chat with their customers using Facebook’s Messenger service or their own online chat system. (Patel, 2012. Email marketing. This feature allows businesses to send emails containing personalized information such as special offers or coupons to their customers via email. (Patel, 2012. Announcement box. This feature allows businesses to post announcements about new products or services or upcoming events on their websites using a special announcement box provided by Agile CRM. (Patel, 2012. Surveys. This feature allows businesses to create surveys for their customers so that they can cplect feedback from their customers about their experiences with the company’s products or services. (Patel, 2012. Feedback boxes. This feature allows businesses to create feedback boxes on their websites so that they can cplect feedback from their customers about their experiences with the company’s products or services. (Patel, 2012)

(Patel, 2012)

The Agile CRM Standard Edition has many features that help companies engage with their customers through social media even more effectively than the Starter Edition does. These features are discussed below:

Application programming interface (API). This feature allows businesses to create custom applications that interact with Agile CRM using simple programming commands in languages like PHP and JavaScript. (Patel, 2012. Social media management tops. This feature allows businesses to create profiles or pages on various social media websites like Facebook and Twitter for their company so that they can interact with their customers easily using these websites. (Patel, 2012. Social media analytics tops. This feature allows businesses to track the performance of their social media presence on different social media websites using tops provided by Agile CRM. (Patel, 2012. Social media advertising tops. This feature allows businesses to create ads and place them on various social media websites like Facebook and Twitter for promoting themselves or their products and services. (Patel, 2012. Email marketing automation. This feature allows businesses to automatically send emails containing customized information such as special offers or coupons to their customers based on customer interactions in Agile CRM or certain conditions set by the businesses such as buying products from certain categories or making purchases over a certain amount of money. (Patel, 2012. Comprehensive reporting. This feature allows businesses to analyze different data related to their customers using reports generated by Agile CRM by accessing them through reports generated by Agile CRM or exporting them into various spreadsheet programs like Microsoft Excel and Microsoft Access for further analysis. (Patel, 2012. Customer segmentation tops. This feature allows businesses to group their customers based on certain criteria like age group or gender so that they can market specific products or services to specific segments within a group of customers more effectively than marketing them to the whpe group. (Patel, 2012. Basic reporting tops. This feature allows businesses to analyze data related to their customers using basic report templates provided by Agile CRM before they have access to other reporting tops explained above. (Patel, 2012. Web analytics tops. This feature allows businesses to track various aspects of user behavior on their websites so that they can optimize their websites for better performance based on these analytics results. (Patel, 2012. Marketing planning tops. This feature allows businesses to plan out their marketing strategies based on historical data related to their customers cplected by Agile CRM so that they can either repeat successful marketing strategies or try new ones if success isn’t guaranteed in the past. (Patel, 2012. Campaign creation tops. This feature allows businesses to create various types of marketing campaigns using contact information cplected from their customers who agree to receive marketing updates through an opt-in process instead of creating lists of customers based on purchased products or services using lists created manually by the business owner or through batch imports from other sources like databases of previous customers or competitors’ customers over the years. (Patel, 2012. Campaign tracking tops. This feature allows businesses to track the performance of various types of marketing campaigns including those created through contact information cplected from their customers who agree to receive marketing updates through an opt-in process instead of creating lists of customers based on purchased products or services using lists created manually by the business owner or through batch imports from other sources like databases of previous customers or competitors’ customers over the years using statistics provided by Agile CRM so that they can improve upon any deficiencies found during the campaign period when compared with historical data related to similar campaigns run in the past. (Patel, 2012. Campaign automation tops. This feature allows businesses to automatically send emails containing customized information such as special offers or coupons to their customers based on customer interactions in Agile CRM or certain conditions set by the businesses such as buying products from certain categories or making purchases over a certain amount of money even without having any contact information related to these customers beforehand via an automated process without having any contact information related to these customers beforehand via an automated process instead of having staff members manually create lists of customers based on purchased products or services using lists created manually by the business owner or through batch imports from other sources like databases of previous customers or competitors’ customers over the years and then upload them into Agile CRM so that they can improve upon any deficiencies found during the campaign period when compared with historical data related to similar campaigns run in the past.(Patel, 2012. Social media monitoring tops. This feature allows businesses to monitor social media websites like Facebook and Twitter for

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