ServiceNow is the only enterprise cloud platform that accelerates IT Service Management (ITSM) transformation. It gives organizations the agility and responsiveness they need to adapt in an increasingly digital world while giving IT departments the tools they require to be successful.
Facebook lead ads are one of the most effective ways to generate leads on Facebook. it is useful for marketers or businesses who want to automate actions on their leads.
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Triggers when a new record is created.
Triggers when a record is update.
Triggers the moment there is a new lead in your account.
Creates a new record in a table.
Update a old record in a table.
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I.1. ServiceNow is a cloud-based enterprise service management (ESM. provider for businesses and organizations with as few as one employee up to thousands of employees. The service provides an integration platform for business services that allows companies to build an IT service catalog of tasks and services, organize them into workflows, and assign users and groups their own rpes, permissions, and actions to the tasks. It is operated by ServiceNow, Inc. (ServiceNow), a subsidiary of Attachmate Corporation, which was founded in 2002 by Fred Luddy.
I.2. ServiceNow has been on the market since 2003 and has over 1,400 customers, including more than half of Fortune 100 companies. It offers self-service portals, mobile applications for iPhone, iPad, Android and Windows Phone 8, customer relationship management (CRM. capabilities, and automation features for automating IT service desk functions. On April 16, 2014 ServiceNow announced its acquisition of CloudVelocity.
I.3. ServiceNow also partners with other companies for additional services including data center operations management software from HP Enterprise Services, security information and event management (SIEM. from ArcSight, and consumer marketing automation software from ExactTarget. ServiceNow acquired Fastspring, an e-commerce platform for online sales of cloud computing subscriptions, in 2014. At the time Fastspring handled $500 million in annual revenue from SaaS businesses. In July 2016 ServiceNow acquired Remedify, a startup that built tops to help companies manage and respve bugs reported by users of mobile apps. In August 2015 it acquired HyTrust, a cloud security company based in San Francisco.
I.4. In September 2017, ServiceNow announced the launch of its “ServiceNow Intelligent Data Platform” which accelerates data discovery and intelligence by using machine learning algorithms to detect patterns in structured and unstructured data across multiple formats and sources, including documents, email, social media, call logs, and other internal or external data.
I.5. The company is headquartered in Santa Clara, California and has offices throughout North America, South America, Europe, Africa, Asia-Pacific and the Middle East.
Facebook Lead Ads are a new feature available to all Facebook advertisers globally that allow you to quickly create landing pages from your Facebook ad campaigns. Facebook will automatically create a custom landing page for you after someone clicks on one of your Facebook ads or when you add a custom conversion pixel to your ad set. The landing page will look like a traditional Facebook page — with cover photo, wall posts, videos, images — but it will be hosted on Facebook’s servers rather than on your domain name.
II.1. Integration of ServiceNow and Facebook Lead Ads
II.2. Benefits of Integration of ServiceNow and Facebook Lead Ads
III.1. Conclusion
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