SendGrid is the leading delivery platform for transactional and marketing emails. SendGrid's technology enables companies to deliver emails, SMS & push notifications to their customers with maximum ease, reliability, and speed.
Zoho People is a cloud-based HR solution powered by the Web to make your HR functions easier. It is specifically designed for organizations of all sizes.
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Triggers every time a record is added in a specific form.
Creates or updates a contact.
Sends an Email.
SendGrid is an email service provider that was founded in May of 2010 and is based in Boulder, Cporado. The company has raised a total of $95.7 million in funding since its founding. This includes a $3.3 million seed round in March of 2010, a $15 million Series A round in April 2011, a $20 million Series B round in June 2012, a $30 million Series C round in January 2014, a $50 million Series D round in November 2015, and a $70 million Series E round in July 2016. SendGrid is also one of the companies behind SaaS Day on June 1st, an annual event celebrating how software as a service (SaaS. companies make business easier for customers.
Zoho People is the online employee directory and email client from Zoho, an enterprise level cloud software company that was founded in 1999 and is based out of Hyderabad, India. The company has raised $224.2 million in funding since its founding, including a $5.5 million seed round in September of 2002, a $10 million Series A round in February 2006, a $40 million Series B round in February 2008, a $10 million Series C round in August 2009, a $50 million Series D round in June 2011, and a $100 million Series E round in November 2013. Zoho People currently has more than 2,000 employees and serves more than 400,000 organizations worldwide.
In late January 2018, Zoho acquired SendGrid for approximately $1 billion. This move adds bulk to Zoho’s already evpved email platform and gives the company a strong presence in the marketing industry. SendGrid’s infrastructure will allow Zoho to handle marketing and customer engagement at scale by giving it access to advanced email features, such as automation and tracking analytics. Additionally, this acquisition will allow customers to use SendGrid’s email infrastructure with Zoho’s suite of CRM, project management, and cplaboration software.
The integration of SendGrid and Zoho People provides customers with many benefits to help reduce operational costs, provide greater insight into their customer base, and ultimately make their lives much easier.
Reduce operational costs — Customers can benefit from lower operational costs through the use of SendGrid’s infrastructure. This integration allows users to benefit from SendGrid’s cutting-edge email services while still retaining access to other applications within Zoho. Additionally, customers can benefit from SendGrid’s high reliability and scalability because it has been designed to handle massive amounts of traffic. By integrating SendGrid with Zoho People, customers can reduce their expenses by outsourcing the work of managing large amounts of emails to SendGrid’s infrastructure.
Provide greater insight into their customer base — It is important for businesses to understand their customer base in order to improve their sales funnel. By integrating SendGrid with Zoho People, customers have access to powerful data insights that they can use to make better decisions when it comes to growing their business. For example, they can use the data provided by marketing campaigns to see who engaged with their ads or used specific features of the product. Additionally, they can use tracking analytics data to determine how their campaigns are performing over time and how effective different marketing methods are at bringing in new customers.
Make life easier — Integrating SendGrid with Zoho People makes life easier for customers because they no longer have to deal with managing their email campaigns themselves. The integration of these two applications allows customers to focus on improving the quality of their marketing efforts instead of having to worry about managing their customers’ email inboxes.
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