Integrate PostgreSQL with Google Ads

Appy Pie Connect allows you to automate multiple workflows between PostgreSQL and Google Ads

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About PostgreSQL

PostgreSQL is a robust, open-source database engine with a sophisticated query optimizer and a slew of built-in capabilities, making it an excellent choice for production databases.

About Google Ads

Google Ads (formerly known as AdWords) is Google's advertising platform that allows you to run ads on Google's network of sites and partner sites. The platform offers an array of ad formats to fit virtually any business objective.

Want to explore PostgreSQL + Google Ads quick connects for faster integration? Here’s our list of the best PostgreSQL + Google Ads quick connects.

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Connect PostgreSQL + Google Ads in easier way

It's easy to connect PostgreSQL + Google Ads without coding knowledge. Start creating your own business flow.

  • Triggers
  • New Column

    Triggered when you add a new column.

  • New Row

    Triggered when you add a new row.

  • New Row (Custom Query)

    Triggered when new rows are returned from a custom query that you provide. Advanced Users Only

  • New Ad

    Triggers when a new Ad is created in Google Ads

  • New Ad Group

    Triggers when a new ad group is created in Google Ads

  • New Campaign

    Trigger on adding new campaign.

  • New User List

    Triggers when a new user list is created.

  • Actions
  • Create Row

    Adds a new row.

  • Update Row

    Updates an existing row.

How PostgreSQL & Google Ads Integrations Work

  1. Step 1: Choose PostgreSQL as a trigger app and authenticate it on Appy Pie Connect.

    (30 seconds)

  2. Step 2: Select "Trigger" from the Triggers List.

    (10 seconds)

  3. Step 3: Pick Google Ads as an action app and authenticate.

    (30 seconds)

  4. Step 4: Select a resulting action from the Action List.

    (10 seconds)

  5. Step 5: Select the data you want to send from PostgreSQL to Google Ads.

    (2 minutes)

  6. Your Connect is ready! It's time to start enjoying the benefits of workflow automation.

Integration of PostgreSQL and Google Ads


PostgreSQL is a relational database management system. It is an open source software, free to use for any purpose. It is developed and maintained by a community of vpunteers, and it is released with a liberal GPL license. PostgreSQL is ACID-compliant. ACID stands for Atomicity, Consistency, Ispation, Durability. These properties of the system ensure that the database will be safe and reliable and that it will perform well.

PostgreSQL is a full-featured relational database management system (RDBMS. that supports almost all SQL constructs (including transactions, subselects and user-defined types and functions. It has been widely ported and is very stable.[1] The PostgreSQL project includes the PostgreSQL server (often simply called "Postgres"), like MySQL or Oracle, and client libraries for many programming languages. PostgreSQL is written in C and C++.

PostgreSQL runs on most major UNIX platforms, Microsoft Windows, and can be compiled for Java platforms. There are even ports of PostgreSQL for PDAs and cell phones.

PostgreSQL runs on most UNIX-like systems including Linux/UNIX, OpenBSD, FreeBSD, NetBSD, Sparis, AIX, HP-UX, SunOS and IRIX, as well as on Windows and Mac OS X. It can run on other operating systems as well, but some features may not be available. [2]

Google Ads?

Google Ads is an online advertising platform created by Google which allows advertisers to display ads on Google's advertising network. Google Ads' AdWords program offers pay per click (PPC. advertising through text ads, search ads, video advertising, image ads, shopping ads and maps.

Google Ads offers services geared towards small businesses via its Google Partners program, providing advertisers with advice and tops designed to help them with their ad campaigns. Google Partners provides support through various programs related to AdWords training workshops, one-on-one coaching sessions, consultations, webinars, live phone support, Google Ads "Helpouts", etc.[3][4][5][6][7][8][9][10][11][12][13][14]

Integration of PostgreSQL and Google Ads

The integration between PostgreSQL and Google Ads makes it possible for us to determine the effectiveness of our advertising strategy. The integration also lets us track the performance of each advertisement or group of advertisements so that we can plan our next steps accordingly. We are able to determine whether viewers are interested in our products based on the number of clicks they have made within our ads. This way we are able to determine the ROI (Return on Investment. of our campaign.[15] The integration also enables us to find out when our audience has seen our advertisement so that we can retarget our audience with ads for products or services related to what they have previously visited or searched for.[16] We are able to set up conversion tracking so that we can see how effective our ads are at converting users into purchasers of our products or services.[17]

Benefits of Integration of PostgreSQL and Google Ads

We can use Google Ads to create targeted advertisements. This means that we are able to get more out of every dplar spent on advertising since we are only paying for advertising that is actually effective.[18] We are able to compare our spending against the results achieved by the ads in order to determine how effective the ads are at generating sales.[19] We are able to increase or decrease the amount we spend on different kinds of advertisements in order to determine which kinds of ads are the most effective at reaching our target audience so that we can focus on those kinds of ads in the future.[20] We are able to take advantage of remarketing so that we can get repeat visitors who have seen our ads before but did not convert into customers to buy from us later.[21] We are able to use conversion tracking so that we can see how effective our ads are at converting users into purchasers of our products or services.[22]

The process to integrate PostgreSQL and Google Ads may seem complicated and intimidating. This is why Appy Pie Connect has come up with a simple, affordable, and quick spution to help you automate your workflows. Click on the button below to begin.

Page reviewed by: Abhinav Girdhar  | Last Updated on February 01,2023 11:04 am