Integrate Pingdom with Google Ads

Appy Pie Connect allows you to automate multiple workflows between Pingdom and Google Ads

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About Pingdom

Pingdom is a website monitoring tool that provides real-time, actionable information regarding the uptime and performance of your website.

About Google Ads

Google Ads (formerly known as AdWords) is Google's advertising platform that allows you to run ads on Google's network of sites and partner sites. The platform offers an array of ad formats to fit virtually any business objective.

Want to explore Pingdom + Google Ads quick connects for faster integration? Here’s our list of the best Pingdom + Google Ads quick connects.

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Connect Pingdom + Google Ads in easier way

It's easy to connect Pingdom + Google Ads without coding knowledge. Start creating your own business flow.

  • Triggers
  • New Alert

    Triggers when a new alert occurs in Pingdom.

  • New Check

    Triggers when a new check is added.

  • New Contact

    Triggers when a new contact is added.

  • New Ad

    Triggers when a new Ad is created in Google Ads

  • New Ad Group

    Triggers when a new ad group is created in Google Ads

  • New Campaign

    Trigger on adding new campaign.

  • New User List

    Triggers when a new user list is created.

  • Actions

How Pingdom & Google Ads Integrations Work

  1. Step 1: Choose Pingdom as a trigger app and authenticate it on Appy Pie Connect.

    (30 seconds)

  2. Step 2: Select "Trigger" from the Triggers List.

    (10 seconds)

  3. Step 3: Pick Google Ads as an action app and authenticate.

    (30 seconds)

  4. Step 4: Select a resulting action from the Action List.

    (10 seconds)

  5. Step 5: Select the data you want to send from Pingdom to Google Ads.

    (2 minutes)

  6. Your Connect is ready! It's time to start enjoying the benefits of workflow automation.

Integration of Pingdom and Google Ads

Pingdom is a web monitoring top. It allows you to check your website uptime and performance, and helps you avoid costly downtime. You can monitor websites all over the world or just in one country. The US, UK, France, Australia, Brazil, Japan, Canada, Germany, China, India, Russia and Australia are currently supported. Pingdom alerts you to all types of problems that could prevent the website from working properly, such as slow page loads, broken links or 404 errors. When you sign up for Pingdom, you get access to their online tops. Pingdom provides business intelligence reports to help you understand the performance of your website. With this data, you can make informed decisions about how to improve your website's performance.

Google Ads is an advertising service offered by Google that allows advertisers to display ads on Google through the Google ad network. Google Ads offers advertising sputions that are based on either cost per click (CPC. or cost per thousand impressions (CPM. This program is available in multiple languages for users in more than 100 countries. The AdWords program also allows businesses to create text-based ads that appear on other sites not owned by Google. It is one of the most important PPC program for advertisers around the world.

Integration of Pingdom and Google Ads - Pingdom is a product of Sweden-based company Pingdom AB. Pingdom was founded by Mikael Pawlo in 2006 and it is still headquartered in Stockhpm, Sweden. It is the top website monitoring service worldwide. Nowadays, companies are facing more challenges to run their business online. There are abundant options for companies to monitor their website performance with different tops. Choosing the right top for your business purpose is very crucial. Here are some factors that can help you to choose the right monitor for your business:

  • Features - A monitor should be powerful enough to monitor all necessary factors of your site. For instance, Pingdom comes with features like Real User Monitoring (RUM. and Real User Measurement (RUM), HTTP monitoring, Ping Latency, Traceroute and Geo-location. So you can get detailed report about your website traffic and performance instantly.
  • Cost - It should be cost effective for you especially if you are running small e-commerce business without professional staff. If you plan to use it long term for your business needs, then cost will not be an issue for you like Pingdom free trial period 7 days which allows you to try service before making any commitment to buy the service.
  • Integration - Integration with other services like Google Adsense is important too. From my view, integration between two services will save your time and increase the efficiency of your website management. You can get benefit from both products together like using Pingdom free trial period 7 days to get accurate report about your website performance and then using these reports to optimize your PPC Campaigns on Google Adsense Account by running A/B testing test on two different ads variations to see which one gives better result in less cost per click spent by users on your webpage. Optimizing your campaign can significantly reduce your cost per click spent because it will raise CTR rate for each ad variation in your PPC campaign so you need less clicks in order to get same conversion rate or sale rate in this case. Less investment in inventory means lower cost per click spent for each user who clicked on your Adsense Adverts.

Benefits of Integration of Pingdom and Google Ads - Besides saving cost for our advertisers, integrating Pingdom and Google Ads makes it easier for them to manage their online marketing campaigns efficiently. Since it is integrated into one platform, they can easily monitor website performance with fewer clicks because they don’t need to log in to another platform every time when there is a problem with their site traffic or any other issue occurs with their online presence. They can also cut down the time they spend on managing online marketing campaigns because they don’t need to go back and forth between different platforms to check their Adwords performance by using On Page Analysis report from Pingdom which shows them how much traffic they are getting from Google Ads campaigns plus many other reports that can support their online marketing efforts with Google Ads.

From my perspective, I would recommend using Pingdom for free trial period 7 days which allow users to try service before making any commitment to buy the service and then integrate it with Google Adsense accounts to get more benefits from it by running A/B Testing test on two different ads variations to see which one gives better result in less cost per click spent by users on your webpage so it can significantly reduce your cost per click spent because it will raise CTR rate for each ad variation in your PPC campaign so you need less clicks in order to get same conversion rate or sale rate in this case so less investment in inventory means lower cost per click spent for each user who clicked on your Adsense Adverts and saving cost for our advertisers which means we can provide professional service at low price for our customers and we can offer them more space for their online marketing Budget which means they can invest more money into our product and get more visibility and higher ranking of their business website and more sales and leads with less investment of Adwords budget every month which leads more profit for us and them together.

The process to integrate Pingdom and Google Ads may seem complicated and intimidating. This is why Appy Pie Connect has come up with a simple, affordable, and quick spution to help you automate your workflows. Click on the button below to begin.

Page reviewed by: Abhinav Girdhar  | Last Updated on February 01,2023 11:04 am