Integrate Paddle with Basecamp Classic

In this article I will be talk about how two different service providers can integrate their services to serve the needs of the customers. In this case, I will be discussing the integration of Paddle and Basecamp Classic. Paddle is a small startup company that was started in September 2012, which offered a single service, a website building service, where the customer could design their own website using their drag and drop builder, and then have it built for them. They chose to integrate their service with Basecamp Classic. Basecamp Classic is one of the most popular project management applications on the market. It also has a drag and drop builder that allows users to create projects and assign tasks and notes to those projects. This article will be look at how these two companies are able to benefit each other through their integration and how they were able to integrate without losing their identity.

This portion of my article will go into more detail as to how the integration between Paddle and Basecamp Classic works, and what the benefits are of having this integration. As stated before, Paddle is a website building service. Their customer can design their website themselves using the drag and drop builder, or they can upload a design they already have created using another service such as Photoshop or Gimp. Once they are satisfied with their design, they can then choose to have that design built for them by Paddle. They will do this by going into the settings page, and then choosing “Build Me” (Paddle, 2013. The next thing they will need to do is select what type of hosting plan they would like from Paddle. The first option is for free, which gives the customer an unlimited amount of pages, but no premium features such as email or domain forwarding. The second option is for $7.95 per month, which gives the customer unlimited premium features, but only ten pages. The third option is for $12.95 per month, which gives the customer unlimited premium features, 25 pages, and a free domain name registration (Paddle, 2013. Once the customer selects their plan, they will be given an order number. This number is used by both Paddle and Basecamp Classic to keep track of the work needed to be done. In order for Paddle to build the website for the customer, they must provide Paddle with the information needed to set up the client’s domain name. They do this by sending them an email with all of the information needed. Once this information has been received by Paddle, it takes approximately 24-48 hours to propagate through the internet and to take effect (Paddle, 2013. Once everything has been set up, Paddle sends the customer an email stating that their domain has been set up and has been forwarded to Basecamp Classic. At this point the customer should now be able to log into their account on Basecamp Classic and see the website that they had designed through Paddle. Next I will talk about what Basecamp Classic has to offer the customer who is using their services through Paddle.

Basecamp Classic is a project management application that allows a user to create multiple projects, assign tasks and notes to those projects, and communicate with other members of the project team through chat and email (Basecamp Classic, 2013. As stated above, those project teams can be made up of people outside of your organization if you are working on a project with someone outside of your organization. In addition to those features that Basecamp Classic offers users within teams, it also offers some benefits for project managers working with clients who use Paddle to build their website. First of all, Basecamp Classic allows users to send messages directly to their clients through messages that are sent through Basecamp Classic. This allows project managers to communicate with clients effectively without needing an additional email address so that they can communicate through Basecamp Classic (Basecamp Classic, 2013. Another way Basecamp Classic allows users to better communicate with clients is by allowing users to include a link to their client’s website on their dashboard while they are working on a project (Basecamp Classic, 2013. This allows users to see what progress their client has made on their website so far without having to go into the account of their client and going through their account page. If either company ever needs access to change something on the domain name or email account that is associated with the client’s project in order to make updates or changes, then they are able to do it easily through Basecamp Classic because all of the information needed is all in one place in one account (Basecamp Classic, 2013. This makes it much easier for users who may be unfamiliar with DNS management or email hosting management tops because they don’t have to go searching for all of that information scattered throughout many different accounts.

Within this section I will sum up my argument by stating why I believe that this integration is beneficial to both companies and how they are able to integrate without losing any identity as individual companies. First of all, I think that this integration is beneficial because it saves money when you have multiple business partners that you need to work with in order to complete a project that your company has been commissioned for by another company or person(s. For example let’s say you have four different companies that are part of the same project team that you are working with on a website design for a client. With this integration you only need one software account in order for all four of these companies to be able to work together and share resources as well as ideas between them easily and quickly without having send emails back and forth or share files online somewhere else where everyone has access to them except you (i.e., Google Drive. You do not need any additional accounts because everything you need is all on one site (Basecamp Classic. and you can choose whether or not you want anyone else accessing those files or not (i.e., “All Team Members” or “Only Myself”. All you need is one account with Paddle and one account with Basecamp Classic in order for yourself and your business partners to get everything done that you set out for yourselves when this project began (i.e., making sure your client gets his/her website as quickly as possible.

Secondly I believe this integration is beneficial because it allows both companies to maintain their individuality without having either company lose creditability because both services are reputable companies that offer high quality products and services and both services are very easy for anyone who uses them regularly to understand within minutes if they have used them before or not. I think it is important for any business partnership or merger/acquisition situation like this one that both companies maintain their individual identities even if they are working together on a project or separate projects for one client in order for customers who use both services regularly or in combination with each other not feel like they are being forced into doing something either company wants them into doing by merging or acquiring each other (i.e., adopting a new logo or platform or changing some aspect of their services. Most people are willing to try new things if there is a good reason behind it such as saving money on running multiple business accounts separately instead of just one business account with multiple sub accounts that would cost more money than just running one account (i.e., Google Apps), but some people still feel odd about changing things just because people they don’t know well tell them they need to change them (i.e., changing your logo because someone else thinks your pd logo isn’t eye catching enough. This way both companies can continue providing great services to their customers without having them feel like one company is forcing them into using another company’s service whether it be because the company did an acquisition or merger or because they decided they wanted everyone using the same service for their clients. People tend not like being forced into doing something unless they have an actual good reason behind why they should do it, so I think maintaining each individual company’s identity is important in situations like these so that customers have good reasons behind why they are switching from one company’s service over to another company’s service other than just changing things around just for fun because someone else tpd them too.

References

Basecamp Classic (2013), http://basecampclassic.com/ [Accessed 20th August 2013].

Paddle (2013), http://www.paddleapp.com/ [Accessed 20th August 2013].

The process to integrate Paddle and Basecamp Classic may seem complicated and intimidating. This is why Appy Pie Connect has come up with a simple, affordable, and quick spution to help you automate your workflows. Click on the button below to begin.