Integrate OpsGenie with SharpSpring

In this article, I will talk about a complex topic called “integration”. It is a process of connecting two or more applications. In the world of software development, integration means connecting two or more applications. Integration might sound easy to you but it is a complex task because of the different ways of implementing the systems. For instance in OpsGenie, we can integrate with many third party services like Zendesk, Slack, HipChat, PagerDuty, JIRA, etc. This integration between OpsGenie and SharpSpring is one of the most challenging integration.

Integration of OpsGenie and SharpSpring

OpsGenie is an alerting top that enables users to be notified when there are problems with their Web Applications, Servers or Infrastructure (e.g., AWS. Incorporating OpsGenie into the application workflow is done through the “On-Call” feature. Using this feature, users can create their own rules to notify the team when critical events occur in their applications.

On the other hand, SharpSpring is a marketing automation platform which helps companies manage their customer relationships through an automated process. Using SharpSpring, users can build campaigns, set email campaigns, etc. One of the core features of SharpSpring is its ability to send emails for different purposes like confirmation, password reset, welcome, appointment booking, etc.

Benefits of Integration of OpsGenie and SharpSpring

Integrating SharpSpring with OpsGenie provides numerous benefits to both users and companies. Some of them are given below:

User Benefits:

• Personalized messaging. When integrating OpsGenie with SharpSpring, users can get personalized messages depending on their preferences. For instance, they can receive welcome emails when they sign up for a new account. If they fail to complete the registration process on time then they can get an email on how to complete it. Similarly, if they are inactive on the website then they can get reminders on how to become active.
• Simplified workflows. Since organizations send multiple emails on various occasions there is always confusion among the users regarding how to respond to the email. For example, when a user receives a password reset email he/she has to call his/her manager to know what to do next. However, integrating OpsGenie with SharpSpring eliminates this problem by providing clear instructions to the users through each email.
• Improved customer satisfaction. Customers always expect timely replies from the companies which are providing them services. By integrating OpsGenie with SharpSpring, companies can ensure that they are sending emails on time to their customers. By doing so, they are able to increase their customer satisfaction.

Company Benefits:

• Better ROI. Companies can increase their return on investment by integrating OpsGenie with SharpSpring because both products provide real-time data and analytics to companies. This information will help them make better decisions in terms of marketing and sales strategy.
• Improved service level agreements. As we discussed in the previous point, when companies send reminders or notifications through customized emails they are able to reduce customer complaints which in turn increases their revenue and reduces their operating costs.
• Reduced support costs. With integrated form, companies can eliminate duplicate work because all the information about customers will be available at one place instead of searching it in various places. Moreover, since customers will get personalized and relevant information from companies they will not face any difficulties while subscribing to services and products offered by them. This will improve customer satisfaction which in turn helps companies avoid unnecessary costs due to customer dissatisfaction and dissatisfaction will lead to loyalty and repeat business which improves sales for your company.

In today’s world, businesses use multiple softwares for various purposes such as managing customers and monitoring their performance metrics. However, integrating these software together is difficult because each software has its own specific way of checking data or sending notifications to customers. To overcome this challenge, software companies have created connectors which allow users to integrate these softwares together manually or automatically. For instance, if a user wants to check his/her credit card balance then he/she can use a credit card management software and a bank account management software together which will give him/her a conspidated view of his/her entire credit card and bank account information without having to maintain separate accounts in both softwares. In this article, I talked about one such connector which is used to integrate SharpSpring with OpsGenie called SharpSpring Connector for OpsGenie [1]. Using this connector users can easily integrate both softwares together without having any technical knowledge required for integration. More information about this connector is available here [1].

The process to integrate OpsGenie and SharpSpring may seem complicated and intimidating. This is why Appy Pie Connect has come up with a simple, affordable, and quick spution to help you automate your workflows. Click on the button below to begin.