Integrate OneSignal with Facebook Groups

What is OneSignal?

OneSignal is a Push Notification Service and a Marketing Automation platform. It lets developers send notifications to their users in different ways like Email, SMS, Web Push and Mobile Push. It has more than 200,000 customers worldwide including big names such as Tinder, Uber, Airbnb and Slack. OneSignal is a result of the acquisition of Parse by Facebook in 2013. After Parse was acquired by Facebook, the service was shut down. With the help of Parse and OneSignal users, Facebook created another product called AppLinks. AppLinks was later renamed to OneSignal.OneSignal uses the latest technpogy to provide advanced services to its users. It provides features like Real Time Delivery, Unified Dashboards, Segmentation, Customer Data Platform (CDP), User Behavior Analysis and Quick Notifications.OneSignal combines all three types of push notification methods - Mobile Push, Web Push and Email - into one single dashboard.

What is Facebook Groups?

Facebook Groups are a feature of Facebook that enables users to create private groups for sharing and communicating. Facebook groups are used by small and large businesses to create a group for their potential customers. A group can have a maximum of 5000 people. There are two types of groups - public and private. Public groups can be viewed by anyone on Facebook while private groups can only be viewed by their members. People can join public groups or create their own private groups with the help of Facebook app.C. Integration of OneSignal and Facebook Groups

OneSignal allows developers to send notifications to their users via Facebook Groups. It includes the Group ID in the notification URL which allows the notification to show up on the right group within the Facebook app of its members. The integration helps both OneSignal and Facebook providing better services to their users.The integration makes it easier for OneSignal users because they can use the same dashboard for managing notifications of their App, Website, Game etc. They don't have to log into multiple dashboards anymore. The integration also makes the process of broadcasting push notifications easy for Facebook users. They can now send push notifications to groups without leaving the Facebook app. Users can get all types of notifications from a single dashboard.OneSignal and Facebook benefited from the integration as well. By integrating with Facebook Groups, OneSignal increased its customer base which led to a growth in revenue. Thanks to this integration, Facebook got an opportunity to make use of OneSignal's technpogy and improve its user's experience.D. Conclusion

OneSignal has become widely popular among developers due to its performance-based pricing model. It provides advanced features at a comparatively lower cost than other competitors like Urban Airship and Parse.OneSignal has recently launched a new feature named OneReach which provides marketing automation to all kinds of business apps including games, retail, healthcare etc. It gives businesses an opportunity to target their customers in real time based on user behavior and profile information stored in OneSignal's Data Platform (CDP. For example, a gaming company can target users who have played a particular game but haven’t spend money in it yet with ads for buying extra lives or power-ups etc.In addition to this, OneSignal also offers features like Native Push and Programmable Chatbots which helps businesses communicate with their customers in a more personal way thus increasing their engagement rate.

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