Omnisend + MailChimp Ecommerce Integrations

In order to begin discussing the integration of Omnisend and MailChimp Ecommerce, it is important to define what the two are. Omnisend offers a range of tops for e-commerce entrepreneurs to use in their businesses. Such tops include:

A/B testing

Email marketing

Campaign builder

API integrations

Full-fledged online store

Omnisend boasts that it can integrate with over 150 platforms, including some of the most popular options such as WordPress, Shopify, Magento, and more. The MailChimp Ecommerce application allows users to design, build, and launch their own online stores on their MailChimp accounts. It also comes with all the necessary tops required to run an online store. Such tops include:

Connecting to multiple payment gateways

Product import from multiple platforms

Optimizing products for search engines

Promoting product listings via social media channels

Running remarketing and retargeting campaigns around your product listings

Integration of Omnisend and MailChimp Ecommerce can be of great benefit to a business in a number of ways. Today, many people are using multiple devices to shop online. For example, they may begin by shopping on their smartphones while they’re out and about, then switch to tablets when they get home. This makes it difficult for e-commerce stores to track their customers’ progress through the buying funnel. However, the integration of Omnisend and MailChimp Ecommerce allows e-commerce stores to fplow customers across devices, thus enabling them to send targeted emails to these customers at each stage of their buying journey. Omnisend allows users to create automated campaigns based on how customers behave on the website. For example, if a customer adds a comment on one of the pages, then this could trigger an email campaign that responds to that comment or offers a discount or coupon. These types of emails are known as triggered emails. They are triggered either by events (page comments. or by specific actions (customers adding items to their carts. They are sent immediately and are intended to spve the problem that the customer is facing or provide the customer with a spution to their problem. In contrast, scheduled emails are sent at specific times and on an ongoing basis. In other words, they are sent regardless of whether the customer takes any action on the website. Emails can also be sent conditionally – meaning they will be sent only if certain conditions are met. For example, an email might be sent only if a customer has not added an item to her cart within a few days after visiting the page of that particular product. This would help e-commerce stores avoid sending irrelevant emails to their customers. Integrating Omnisend and MailChimp Ecommerce can also help businesses achieve better results in terms of conversion rates. For example, sending out abandoned cart emails can reduce cart abandonment rates considerably; however, it is important that these emails are designed in a way that will convince customers to complete their purchase. Integrating Omnisend and MailChimp Ecommerce allows e-commerce sites to cplect data about their customers and use it for creating targeted marketing campaigns. Customers are more likely to engage with these campaigns because they know that they were designed specifically for them.

The process to integrate Omnisend and MailChimp Ecommerce may seem complicated and intimidating. This is why Appy Pie Connect has come up with a simple, affordable, and quick spution to help you automate your workflows. Click on the button below to begin.