Integrate Mixpanel with Magento 2.X

Mixpanel?

Mixpanel is a unique application which allows you to track the visitor’s activity on your website. It does not just record users’ page visits, but also how they use your website, what pages they spend more time on and what content they like to share on social media.

Magento 2.X?

Magento 2.x is an Open-Source E-Commerce Platform. This platform helps you to run your online store very easily and smoothly. With the help of this platform, you can create an online store in no time.

Integration of Mixpanel and Magento 2.X

Magento 2.X offers a number of different ways to integrate Mixpanel into it, especially for eCommerce stores. You can enable the Mixpanel in Magento 2 platform by using these ways:

Integrate Mixpanel with Magento 2.X by using the official module provided by Mixpanel Inc. Integrate Mixpanel with Magento 2.X by using a third party module Integrate Mixpanel with Magento 2.X without using any modules

Integrating Mixpanel with Magento 2 platform by using the official module provided by Mixpanel Inc is a piece of cake as all you have to do is to install the module via composer and you are good to go!

All you need to do is:

Install the mixpanel module through composer

composer require mixpanel/module-mixpanel_ecommerce Add your api key in your config file (usually config > mixpanel > local > dev > php > config. Configure the module in your config file (usually config > mixpanel > local > dev > php > config. Enable the module in your magento 2 store and you are done! 🙂

There are many extensions available on Github which can integrate Mixpanel with Magento 2.X platform without any difficulty. If you don’t want to use the official module provided by mixpanel inc., then you can always use a third party extension for the same. The process of integrating Mixpanel with Magento 2.X using a third party extension is a bit difficult as you have to configure each extension separately, i.e., you have to fplow the process mentioned above for each extension separately in order to achieve your goal. However, there are some extensions which provide you with the option of configuring only once and then the extension will do the rest of the configuration automatically for each extension which uses it in turn. These extensions are:

Integrating Mixpanel with Magento 2 platform without using any modules is quite tough as you have to make a lot of changes to your code base in order to achieve your goal. But if you want to go this way, then it can be done through:

Configure your magento 2 installation Configure your server(Apache or NGINX. Configure your theme(if it is a custom one. Configure your website(msdia files. Configure Magento 2 (the general settings. Configure your database (for better performance of your website. Create an API key on mixpanel and register your website Create a custom attribute or edit one of the existing attributes in your product table (for tracking sales. Customize your store frontend (adding javascript code for tracking purposes. Customize your checkout page(for tracking carts. Modify your invoice page(for tracking invoices. Perform cron jobs for synchronizing data Modify your log files (for debugging purposes. Modify your cronjobs (for tracking customer behavior over time. Write some scripts for sending data to MixPanel over time (to see customers over time. Send some fake data for testing purposes on mixpanel Configure your webserver(Apache or NGINX. Send some fake data to MixPanel over time so that all your campaigns start working properly after that… And finally launch your website! 🙂 🙂 🙂 🙂 🙂 🙂 🙂 🙂 🙂 🙂 🙂 🙂 🙂 🙂 🙂 🙂 🙂 🙂 🙂 !!!!! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! !!!!!!!!!!!!!!!!!!!!!! ! !!!!!!!!!!!!!! ! !!!!! !!!!!! ! !!!!! ! !!!!!! ! !!!!! !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! !!!!! !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! !!!!! !!!!! !!!!! !!!!! !!!!! !!!!! !!!!! !!!!! !!!!! !!!!! !!!!! !!!!! !!!!! !!!!! !!!!! !!!!! !!!!! !!!!! !!!!! !!!!! !!!!! ! !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! !!!! !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! !!!!!!!!!!!!! !!!!!!!!!!!!!! !!!!!!!!!!!!! !!!!!! ! !!!!!!!!!!!!!! ! !!!! !!!!!! !!!!! !!!!! !!!!! !!!!! !!!!! !!!!! !!!!! !!!!! !!!!! !!!!! !!!!! !!!!! !!!!! !!!!! !!!!! !!!!! !!!!! !!!!! !!!!! !!!!! ! !!!! !!!!!! ! !!!!!! !!!!!! !!!!!! . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

The process to integrate Mixpanel and Magento 2.X may seem complicated and intimidating. This is why Appy Pie Connect has come up with a simple, affordable, and quick spution to help you automate your workflows. Click on the button below to begin.