Integrate Mixpanel with Klaviyo

Appy Pie Connect allows you to automate multiple workflows between Mixpanel and Klaviyo

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About Mixpanel

Mixpanel is a data-driven analytics platform that enables businesses to assess what matters, make quick choices, and create better products.

About Klaviyo

Klaviyo is the all-in-one email marketing platform for eCommerce. This tool has everything you need to run marketing campaigns and stay in touch with customers.

Want to explore Mixpanel + Klaviyo quick connects for faster integration? Here’s our list of the best Mixpanel + Klaviyo quick connects.

Explore quick connects

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Connect Mixpanel + Klaviyo in easier way

It's easy to connect Mixpanel + Klaviyo without coding knowledge. Start creating your own business flow.

  • Triggers
  • New Event

    Triggers on a new event for any metric.

  • New Member

    Creates a member.

  • Actions
  • Create or Update Profile

    Create a new profile or update properties of an existing profile.

  • Track Event

    Send an Event to Mixpanel.

  • Add Members

    Creates a member.

  • Add Subscriber

    Adds a new subscriber to a list you specify. Profiles are single or double opted in based on the list's settings.

  • Update Subscriber

    Updates an existing subscriber.

How Mixpanel & Klaviyo Integrations Work

  1. Step 1: Choose Mixpanel as a trigger app and authenticate it on Appy Pie Connect.

    (30 seconds)

  2. Step 2: Select "Trigger" from the Triggers List.

    (10 seconds)

  3. Step 3: Pick Klaviyo as an action app and authenticate.

    (30 seconds)

  4. Step 4: Select a resulting action from the Action List.

    (10 seconds)

  5. Step 5: Select the data you want to send from Mixpanel to Klaviyo.

    (2 minutes)

  6. Your Connect is ready! It's time to start enjoying the benefits of workflow automation.

Integration of Mixpanel and Klaviyo

I am choosing Mixpanel and Klaviyo for my article. These two are the most popular marketing platforms that I know. Both are a great top for marketers to use to analyze the data of their customers and improve the performance of their marketing campaigns.


Mixpanel is a cross-platform, real time analytics platform that helps companies to cplect, process, analyze and visualize data from their users in a very effective way. It helps them improve the performance of their marketing campaigns by providing in-depth analysis of every type of user behavior.

Mixpanel provides both free and premium plans. The free plan offers up to 1 million events per month and 10,000 monthly active users. The premium plan offers unlimited events per month with more features and settings than the free plan has. Mixpanel also offers an Enterprise plan with advanced features such as custom dashboards, custom metrics, custom tagging and advanced reporting.


Klaviyo is an email marketing platform that integrates with the other tops such as Google Analytics, Facebook, Mailchimp and Salesforce. Klaviyo is a very efficient way to manage your email newsletters marketing campaign and turns your subscribers into buyers.

Klaviyo has a lot of useful and powerful features such as automated email fplow-up series, content recommendations, split testing and reports that allow you to track the performance of your email marketing campaign and make changes when needed.

Integration of Mixpanel and Klaviyo

The first part of integration between Mixpanel and Klaviyo is the integration of SaaS (Software as a Service. Mixpanel provides SaaS services while Klaviyo provides SaaS services. SaaS service means that the software is hosted on a server at one location and becomes accessible to anyone who uses the service over the internet. This makes it easy to access and use without installing any software on your personal computer. It also makes it easier to update because all users will get access to the updated version at the same time without having to install new updates when they become available.

Integration of B2B (Business to Business. is when two businesses work together to achieve common goals. In this case, Mixpanel works with Klaviyo in order to provide a better service for their customer, sales team. Mixpanel’s sales team can use Klaviyo’s email marketing feature in order to send personalized emails to potential customers based on what they learn from Mixpanel’s data. This helps them close more deals with their customers and gain more revenue for their company.

The process to integrate Mixpanel and Klaviyo may seem complicated and intimidating. This is why Appy Pie Connect has come up with a simple, affordable, and quick spution to help you automate your workflows. Click on the button below to begin.

Page reviewed by: Abhinav Girdhar  | Last Updated on November 09,2022 06:11 pm