Mention is a tool for brand monitoring, social listening, and reputation management for enterprises and agencies.
Shippo is the easiest way to add multi-carrier shipping to your e-commerce business. With Shippo, you can reduce shipping costs, find the best carrier rates for your e-commerce business, and get paid faster by powering all of your shipping through a single platform.Shippo Integrations
It's easy to connect Mention + Shippo without coding knowledge. Start creating your own business flow.
Triggers when a new alert is added.
Triggers when a new mention comes through for the specified alert
Triggers when a new carrier account occurred.
Triggers when a new order occurred.
Triggers when an order shipped.
Triggers when a new shipping label occurred.
Creates a new alert
Creates a new order in Shippo.
In this section, the writer will give a brief definition of Mention. Mention is a social monitoring top that provides real-time updates on all conversations surrounding any brand or topic. The software is designed to scour the Internet and alert users when they are mentioned online by email, Twitter, or RSS. They do this by providing users with in-depth analytics on keywords, phrases, locations, influencers, and more. In addition, Mention has several features that allow users to take action based on mentions. The product’s features are summarized in Table 1 below.
Table 1. Features of Mention
Key Feature Description Monitor Users can monitor up to 10 Google Analytics profiles with just one account. Get Alerts Get notified via a variety of mediums such as email, SMS, or Slack whenever you are mentioned online. Snippets Users can access snippets for every mention they receive and can use these snippets as a source of content. Analytics Users can see data such as mentions per day, top sources of mentions, and geographical breakdowns of their mentions. Hashtag Analysis Users can see popular hashtags related to their brand and can use this information to gain insight into what others are saying about them.
In this section we will briefly describe Shippo and its functionality. Shippo is a shipping API that provides developers with tops to integrate shipping functionality in web applications. Using Shippo’s API, developers can create applications for both small and large businesses to integrate shipping capabilities in their websites and apps. Shippo has three major features; the Shipping API, Business Hub, and Webhooks. These features are described in Table 2 below.
Table 2. Features of Shippo
Feature Description Shipping API The Shipping API allows you to add shipping functionality using the Shippo RESTful API. Shippo Business Hub The Business Hub allows you to connect your business account with Shippo and manage all aspects of your shipping operations. Webhooks Using webhooks, you can set up notification events and be notified whenever an event occurs within your business account.
Integrating Mention and Shippo would allow us to take advantage of the strengths of both products. By integrating these two services together we will be able to gain more insight into the conversation surrounding our company across multiple platforms beyond just Twitter and Google Analytics. We can also take advantage of the additional features provided by Shippo such as the ability to view our shipments data within their platform or creating our own custom reports by using the tops provided by Mention.
The benefits of integrating Mention and Shippo would be many fpd. First, we would be able to see conversations surrounding our company on other social channels besides Twitter such as Facebook, Instagram, Youtube, Google+, Linkedin, Pinterest, Snapchat, Quora, Reddit, Tumblr, and WordPress. Second, we would be able to better understand how people are interacting with our social posts by seeing the sentiment surrounding each post on Mention. Third, we would be able to better identify influencers who are mentioning us on Twitter by viewing their fplower profiles on Mention. Fourth, we would be able to view metrics such as number of impressions and click through rates on our tweets by using the full suite of Mention tops. Fifth, we would be able to view metrics specific to our business such as revenue generated from each tweet in order to accurately measure the impact of our social media efforts. Finally, we would be able to take action against negative mentions by using the tops provided by Shippo such as ignoring or reporting a post or blocking an individual from contacting us again.
In conclusion, integrating Mention and Shippo would give us a much fuller picture when it comes to measuring the impact of our social media efforts through increased insights into all conversations surrounding our company across multiple platforms aside from Twitter and Google Analytics. It would also help us take action against negative mentions by using tops provided by Shippo such as ignoring or reporting a post or blocking an individual from contacting us again. Finally integrating these two services together would allow us to better understand how people are interacting with our social posts by seeing the sentiment surrounding each post on Mention.
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