Integrate Klaviyo with HubSpot

Appy Pie Connect allows you to automate multiple workflows between Klaviyo and HubSpot

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About Klaviyo

Klaviyo is the all-in-one email marketing platform for eCommerce. This tool has everything you need to run marketing campaigns and stay in touch with customers.

About HubSpot

Marketing, sales, and service software that helps your business grow without compromise.

HubSpot Integrations

Best ways to Integrate Klaviyo + HubSpot

  • Klaviyo Integration MailChimp Integration

    Klaviyo + MailChimp

    Add new Klaviyo subscribers to Mailchimp
    When this happens...
    Klaviyo Integration New Event
    Then do this...
    MailChimp Integration Add/Update Subscriber
    It's a pain to move contacts from one platform to another. This integration is beneficial. You don't have to migrate data between Mailchimp and Klaviyo because it does it for you. Once activated, it converts each new Klaviyo subscriber into Mailchimp. From your CRM, you'll be able to manage all your leads.
    How This Integration Works?
    • A new contact is added on Klaviyo
    • Appy Pie Connect adds that contact to Mailchimp
    Apps Involved
    • Klaviyo
    • Mailchimp
  • Klaviyo Integration Google Sheets Integration

    Klaviyo + Google Sheets

    Add new Klaviyo events to Google Sheets as new rows Read More...
    When this happens...
    Klaviyo Integration New Event
    Then do this...
    Google Sheets Integration Create Spreadsheet Row
    Spreadsheets are a great way to collect and organize contact information. With this Appy Pie Connect integration set up, whenever a new event is created to Klaviyo, a new row will be added to Google Sheets automatically to help you keep your data up-to-date.
    How This Klaviyo-Google Sheets Integration Works
    • A new event is added to Klaviyo
    • Appy Pie Connect adds that event to Google Sheets
    Apps Involved
    • Klaviyo
    • Google Sheets
  • Klaviyo Integration Gmail Integration

    Klaviyo + Gmail

    Create Draft to Gmail from New Event in Klaviyo Read More...
    When this happens...
    Klaviyo Integration New Event
    Then do this...
    Gmail Integration Create Draft
  • Klaviyo Integration Gmail Integration

    Klaviyo + Gmail

    Send Email in Gmail when New Event is created in Klaviyo Read More...
    When this happens...
    Klaviyo Integration New Event
    Then do this...
    Gmail Integration Send Email
  • Klaviyo Integration Gmail Integration

    Klaviyo + Gmail

    Create Label to Gmail from New Event in Klaviyo Read More...
    When this happens...
    Klaviyo Integration New Event
    Then do this...
    Gmail Integration Create Label
  • Klaviyo Integration {{item.actionAppName}} Integration

    Klaviyo + {{item.actionAppName}}

    {{item.message}}
    When this happens...
    {{item.triggerAppName}} Integration {{item.triggerTitle}}
    Then do this...
    {{item.actionAppName}} Integration {{item.actionTitle}}
Connect Klaviyo + HubSpot in easier way

It's easy to connect Klaviyo + HubSpot without coding knowledge. Start creating your own business flow.

  • New Event

    Triggers on a new event for any metric.

  • New Member

    Creates a member.

  • New Company

    Triggers when a new company is available.

  • New Contact

    Triggers when a new contact is available.

  • New Deal

    Triggers when a new deal is available.

  • New Deal in Stage

    Triggers when a deal enters a specified deal.

  • Add Members

    Creates a member.

  • Add Subscriber

    Adds a new subscriber to a list you specify. Profiles are single or double opted in based on the list's settings.

  • Update Subscriber

    Updates an existing subscriber.

  • Add Contact to List

    Adds a contact to a specific static list. (Marketing Hub Starter plans and above)

  • Add File to Contact

    Adds a file to a specific contact.

  • Associate Deal

    Associates the deal with dealId with the contact.

  • Create Company

    Create a Company in HubSpot

  • Create Deal

    Create a Deal in HubSpot

  • Create Form Submission

    Creates a new Submission for a selected form.

  • Create Ticket

    Create a Ticket in HubSpot

  • Create/Update Contact

    Create or Update a contact in HubSpot

  • Update Company

    Update a Company in HubSpot"

  • Update Deal

    Update a Deal in HubSpot

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Page reviewed by: Abhinav Girdhar  | Last Updated on July 01, 2022 5:55 am

How Klaviyo & HubSpot Integrations Work

  1. Step 1: Choose Klaviyo as a trigger app and authenticate it on Appy Pie Connect.

    (30 seconds)

  2. Step 2: Select "Trigger" from the Triggers List.

    (10 seconds)

  3. Step 3: Pick HubSpot as an action app and authenticate.

    (30 seconds)

  4. Step 4: Select a resulting action from the Action List.

    (10 seconds)

  5. Step 5: Select the data you want to send from Klaviyo to HubSpot.

    (2 minutes)

  6. Your Connect is ready! It's time to start enjoying the benefits of workflow automation.

Integration of Klaviyo and HubSpot


Klaviyo is an email marketing platform. It allows users to create, send and track branded emails to their audience. It can be used by anyone who wants to send non-promotional email to their subscribers.


HubSpot is a marketing automation platform that helps marketers, salespeople, and entrepreneurs to attract visitors, convert visitors into leads, and close more deals.

Integration of Klaviyo and HubSpot

HubSpot and Klaviyo are two great tops available in the market which can be combined in order to get the maximum benefit out of them. Both tops have specific features that are capable of making our lives easier and our work more efficient. Combining these features can have a big impact on business growth. If you want to know how they can be combined, read on!

Benefits of Integration of Klaviyo and HubSpot

Klaviyo and HubSpot can be integrated in many ways, for example. sending subscriber data from Klaviyo to HubSpot so we can use it to create better content for our campaigns, sending customer data from HubSpot to Klaviyo so we can automate our outreach for those customers, etc. But before going into further details about the integration itself, let’s see what benefits we can get from using these two tops together!

  • We can automate our campaigns based on subscriber data

Using the data from Klaviyo, we can create segmented lists based on subscriber behavior like open rates, clicks, unsubscribes, etc. This information will help us to send more personalized messages to our audience. These segments can then be added to our campaigns in HubSpot as segments, and we will be able to send different offers or content according to each segment. For example, if we have a segment with customers who never opened any of our emails, we may want to send them a message to ask why they haven’t opened any of our emails yet. This segment will also allow us to fplow up with them with a more tailored offer or message. As another example, if we have another segment with customers who opened some of our emails but didn’t click through any links in those emails, maybe they were not interested in the subject of that campaign. In this case, we may want to send them a different type of offer or message in another campaign.

  • We can automate our campaigns based on subscriber behavior

Similarly, using the behavior information stored in HubSpot, we can create a segment based on the activity of subscribers on your website or the content you posted on social media channels. For example, if someone opens your blog post but doesn’t share it on Facebook or Twitter, maybe that person isn’t interested in that topic after all. If we created a segment for people who opened the blog post but didn’t share it on social media, we could send them an email asking if they liked the blog post and if they are looking for more information on that topic. As another example, if someone shared your article but didn’t click on a link in the article, maybe they wanted more information on that topic after all. In this case we could send them either more information on the same topic or some related information. We can also create a segment based on a specific action taken by subscribers like visiting one page on your website or clicking on a link in your email campaign. This way we will be able to send them more relevant offers or content depending on what they did on your website or what they clicked in your email campaign.

  • We can use the data from our social media profiles or web pages to create better content for future campaigns

If you already use HubSpot CTAs (call-to-action. to get subscribers to sign up for your email list through your blog posts or videos you posted on social media channels, you might be missing out on an opportunity to improve your conversion rate even further! Using Klaviyo, you can find out which call-to-action button was clicked most often when people clicked through from your social media profiles or when they visited some of your web pages. Then you can optimize future calls-to-action by creating new CTAs that will be more appealing to your audience based on the most popular CTA buttons among your existing subscribers!

The process to integrate Klaviyo and HTML/CSS to Image may seem complicated and intimidating. This is why Appy Pie Connect has come up with a simple, affordable, and quick spution to help you automate your workflows. Click on the button below to begin.