Integrate Keap with Drift

Appy Pie Connect allows you to automate multiple workflows between Keap and Drift

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About Keap

Keap is an all-in-one CRM, sales, and marketing software that allows you to grow your firm. It centralizes your client information and everyday chores, allowing you to spend more time on building your business rather than doing repetitive tasks.

About Drift

Drift is a messaging tool that allows businesses to communicate with website visitors and consumers in real-time and from any location.

Drift Integrations

Best Keap and Drift Integrations

  • Keap Integration Drift Integration

    Keap + Drift

    Create or Update Contact From External to Drift from New Task in Keap Read More...
    Close
    When this happens...
    Keap Integration New Task
     
    Then do this...
    Drift Integration Create or Update Contact From External
  • Keap Integration Drift Integration

    Keap + Drift

    Update Known Contact in Drift when New Task is created in Keap Read More...
    Close
    When this happens...
    Keap Integration New Task
     
    Then do this...
    Drift Integration Update Known Contact
  • Keap Integration Drift Integration

    Keap + Drift

    Create or Update Contact From External to Drift from New Contact in Keap Read More...
    Close
    When this happens...
    Keap Integration New Contact
     
    Then do this...
    Drift Integration Create or Update Contact From External
  • Keap Integration Drift Integration

    Keap + Drift

    Update Known Contact in Drift when New Contact is created in Keap Read More...
    Close
    When this happens...
    Keap Integration New Contact
     
    Then do this...
    Drift Integration Update Known Contact
  • Keap Integration Drift Integration

    Keap + Drift

    Create or Update Contact From External to Drift from New Appointment in Keap Read More...
    Close
    When this happens...
    Keap Integration New Appointment
     
    Then do this...
    Drift Integration Create or Update Contact From External
  • Keap Integration {{item.actionAppName}} Integration

    Keap + {{item.actionAppName}}

    {{item.message}} Read More...
    Close
    When this happens...
    {{item.triggerAppName}} Integration {{item.triggerTitle}}
     
    Then do this...
    {{item.actionAppName}} Integration {{item.actionTitle}}
Connect Keap + Drift in easier way

It's easy to connect Keap + Drift without coding knowledge. Start creating your own business flow.

    Triggers
  • New Appointment

    Triggers when a new appointment created.

  • New Company

    Triggers when a new company created.

  • New Contact

    Triggers when a new contact created.

  • New Invoice

    Trigger when a new invoice created.

  • New Payment

    Trigger when a new payment received.

  • New Tag

    Triggers when new tag is created.

  • New Task

    Triggers when a new task is created.

  • Tag Added to Contact in Keap

    Triggers when a tag is added to a contact the first time.

  • Updated Contact

    Triggers when an existing contact is updated.

  • New Message

    Triggers each time when a new message in a conversation is received.

    Actions
  • Create Company

    Creates a new company.

  • Create Invoice

    Creates a new invoice.

  • Create Note

    Creates a new note on a contact record.

  • Create Task

    Creates a new task.

  • Create or Update Contact

    Creates a new contact or updates an existing contact.

  • Tag Contact

    Apply tags to a contact.

  • Create or Update Contact From External

    Create or update a contact.

  • Update Known Contact

    Updates an existing contact.

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Page reviewed by: Abhinav Girdhar  | Last Updated on July 01, 2022 5:55 am

How Keap & Drift Integrations Work

  1. Step 1: Choose Keap as a trigger app and authenticate it on Appy Pie Connect.

    (30 seconds)

  2. Step 2: Select "Trigger" from the Triggers List.

    (10 seconds)

  3. Step 3: Pick Drift as an action app and authenticate.

    (30 seconds)

  4. Step 4: Select a resulting action from the Action List.

    (10 seconds)

  5. Step 5: Select the data you want to send from Keap to Drift.

    (2 minutes)

  6. Your Connect is ready! It's time to start enjoying the benefits of workflow automation.

Integration of Keap and Drift

Keap?

Keap is a BRCA1/2-associated protein that serves as a critical component of the Nrf2 transcription factor complex. Keap also prevents the proteasome degradation of Nrf2, thus allowing for its stabilization and nuclear localization. Furthermore, Keap catalyzes the ubiquitination of Nrf2 to further prevent its proteasomal degradation.

Drift?

Drift is a non-BRCA1on-BRCA2 breast cancer gene. It may be important for tumorigenesis in some cases, but this is yet to be confirmed.

Integration of Keap and Drift

The stability of Nrf2 is dependent upon Keap1. This is because without Keap1, Nrf2 will not be ubiquitinated, allowing the proteasome to degrade Nrf2, resulting in Nrf2 instability. Furthermore, without Keap1, Nrf2 will not be stabilized in the nucleus. Without nuclear localization of Nrf2, the transcriptional response to oxidative stress will not occur. Without the transcriptional response to oxidative stress, there would be no way for cells to increase their antioxidant capacity, leading to their subsequent death. Thus, Keap1 maintains Nrf2 stability by preventing its proteasomal degradation, increasing its nuclear localizaion, and increasing its transcriptional response to oxidative stress. Drift increases BRCA1/2 expression through binding to BRCA1/2 promoter region. In this way, it can decrease the amount of BRCA1/2 protein produced in cells. In turn, decreased BRCA1/2 protein levels means increased Keap protein levels. This increased Keap protein levels means more ubiquitination of Nrf2, which results in less proteasomal degradation of Nrf2 and increased Nrf2 stability. Thus, Drift can decrease BRCA1/2 protein levels, which in turn increases Keap protein levels, which in turn increases Nrf2 stability. Therefore, Drift can increase Nrf2 stability in cells by increasing Keap protein levels through decreasing BRCA1/2 protein levels.

Benefits of Integration of Keap and Drift

The integration of Keap and Drift has potential for breast cancer therapy. For example, Keap is a tumor suppressor gene in some cancers such as lung cancer and pancreatic cancer. Increased expression of Keap can cause decreased cell survival rates and increased cell death rates in certain cancers. Therefore, increasing the expression of Keap in breast cancer may have potential for breast cancer therapy by decreasing cell survival rates and increasing cell death rates. Drift can break the BRCA1/2 interaction with methylated CpG islands (mCGIs. in regulatory regions of genes such as p21 and p53. This disruption can lead to de-repression of these genes and increased cell prpiferation. Therefore, increased expression of Drift may cause increased cell prpiferation and decreased cell death rates in certain cancers such as breast cancer. Thus, integration of Keap and Drift may have potential for breast cancer therapy through increased cell survival rates and decreased cell death rates and through increased cell prpiferation and decreased cell death rates.

The process to integrate Keap and Drift may seem complicated and intimidating. This is why Appy Pie Connect has come up with a simple, affordable, and quick spution to help you automate your workflows. Click on the button below to begin.