Instagram Lead Ads are designed for businesses that want to reach their Instagram followers in a highly-targeted way, and convert them into leads and customers at scale.
GoToTraining is the online training software to engage learners before, during, and after sessions. It enables enterprises and individuals to provide interactive training sessions to both employees and customers, regardless of location.
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It's easy to connect Instagram Lead Ads + GoToTraining without coding knowledge. Start creating your own business flow.
Triggers the moment there is a new lead in your account.
Triggers when there is a new training event.
Triggers when you get a new registrant for a particular event.
Creates a registrant for a particular training.
Creates a training
Instagram is a social networking service, which was launched on October 6, 2010 and is owned by Facebook. The key features of the app are photos and videos. Instagram has more than 500 million monthly active users, as of April 2017. It can easily be integrated into other platforms, such as Facebook or Twitter. Instagram Lead Ads allow you to create remarketing lists, which is really useful with GoToTraining.
In order to integrate Instagram Lead Ads and GoToTraining, you will need an Instagram account in order to set up some basic information. Once this is done, you will be able to set up your lead ads campaign. You will have to decide what kind of ad you would like to create. There are three different options that you can choose from:
App Install Video
The first two options will be covered in the second part of this article, but for now we will focus on App Install Videos. They can be created using a video or without one. If you decide to create an app install video without a video, you will need to upload the video separately through their native upload feature. Once this is done, you will then need to create an app install ad campaign within GoToTraining.
The next step is to add your existing audience or opt for adding new audiences. You will want to make sure that you have configured your ad campaign properly, since the last thing you want is for it to not perform well. Once this is done, you will be ready to start creating ads. When you add the images for your ad, the image that you use should also be used as the background image. This will help you save time trying to find an image that fits your ad well. In order to create your first Instagram Lead Ad campaign, you will need to fplow these steps:
Choose “Create a campaign” tab at the top of your dashboard. Click on “Campaign Setup” Choose the option for “Use a template” Choose your campaign type (depending on the type of ad. On the next page, choose “Get Started” Select “Instagram” under social networks (or click on “Customize Your Network” if it is not highlighted. Fill out your Instagram username in the text box provided. Select an image from your Instagram profile that you would like to use as your background image. Choose which audience(s. you would like to target your ads to and then click “Save” Drag your new audience into your campaign builder and add it as a Campaign Audience Once you have created your ads, choose which one you want to promote and enable it as an Active Ad. From here on out, you will want to keep track of your ads performance and adjust accordingly to improve results!
With the integration of Instagram Lead Ads and GoToTraining, you can effectively target mobile users with your ad campaigns in order to increase sales and conversions on a global level.
The process to integrate Instagram Lead Ads and GoToTraining may seem complicated and intimidating. This is why Appy Pie Connect has come up with a simple, affordable, and quick spution to help you automate your workflows. Click on the button below to begin.