Integrate Instagram Business with Mautic

Appy Pie Connect allows you to automate multiple workflows between Instagram Business and Mautic

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About Instagram Business

Instagram for Business is the best way to connect with your customers and share your brand's story. With multi-million monthly active users, Instagram provides a unique, visual way to communicate and build relationships with them.

About Mautic

Mautic is an open-source marketing automation software that helps online businesses automate their repetitive marketing tasks such as lead generation, contact segmentation, marketing campaigns, lead scoring, etc.

Want to explore Instagram Business + Mautic quick connects for faster integration? Here’s our list of the best Instagram Business + Mautic quick connects.

Explore quick connects
Connect Instagram Business + Mautic in easier way

It's easy to connect Instagram Business + Mautic without coding knowledge. Start creating your own business flow.

  • Triggers
  • New Media Posted

    Triggers when a photo or video is posted to your selected account.

  • New Message

    Triggers only in case of new message recived on facebook page connected with Instagram Business Account.

  • New Tagged Media

    Triggers when your selected account is tagged in a photo or video.

  • New Contact

    Triggers when a new contact is created.

  • New Form Entry

    Triggers when a form is submitted.

  • New Marketing Message

    Triggers when new marketing message created.

  • New Text Message

    Triggers when new text message created.

  • Updated Contact

    Triggers when a contact updated.

  • Actions
  • Create Marketing Message

    Create a marketing message.

  • Create Text Message

    Create a text message

  • Create or Update Contact

    Creates a new contact or updates and existing contact.

How Instagram Business & Mautic Integrations Work

  1. Step 1: Choose Instagram Business as a trigger app and authenticate it on Appy Pie Connect.

    (30 seconds)

  2. Step 2: Select "Trigger" from the Triggers List.

    (10 seconds)

  3. Step 3: Pick Mautic as an action app and authenticate.

    (30 seconds)

  4. Step 4: Select a resulting action from the Action List.

    (10 seconds)

  5. Step 5: Select the data you want to send from Instagram Business to Mautic.

    (2 minutes)

  6. Your Connect is ready! It's time to start enjoying the benefits of workflow automation.

Integration of Instagram Business and Mautic

Instagram Business?

According to Instagram, “Instagram Business is a free advertising spution for businesses of all sizes. It’s a simple way to tell your story, build your brand and drive more customers.” In order to create an account with the Instagram Business profile you’ll need a business profile in good standing with Facebook. Since the platform only launched in September 2015, there are currently under half a million accounts created thus far.


Mautic is a leading marketing automation platform that offers a suite of marketing software designed to help you grow your business through the creation of targeted campaigns and content for your audience. With over 5,000 customers in 80 countries around the world, Mautic’s integrated suite of products offers the fplowing capabilities:

Social Media Marketing. Mautic supports Facebook, Twitter, LinkedIn, Instagram, Pinterest, Youtube and Google+.

Email Marketing. Mautic includes support for email marketing through popular email server providers like SendGrid. There is also support for offline email marketing via intelligent address book creation and mailing list creation.

Landing Page Builder. Mautic can create beautiful landing pages for specific campaigns or product offerings.

CRM (Customer Relationship Management). Mautic has powerful customer management capabilities built into the system. You can track contacts, leads, opportunities and tasks through this feature. The contact record includes name, email, phone number and other important fields. You can do lead scoring by implementing one of several available scoring algorithms. Mautic also provides an auto-responder for emails by tracking opens and clicks.

Campaign Automation. Through the use of triggers, you can create automated responses to actions within the system. For instance, if someone sends an email to one of your addresses, you can set up an automation rule to fplow up on that email with a reply. Or you can create an automation rule that will trigger an email campaign whenever someone signs up through the website landing page you created.

Integrations. Mautic has deep integrations with Salesforce, Appy Pie Connect, MailChimp, Google Analytics and other popular tops.

Marketing Automation Dashboard. Mautic comes with a unified dashboard that allows you to manage all of your different marketing objectives from one place. You can easily switch between tasks by clicking on the appropriate tab at the top of the screen. This allows you to move seamlessly between social media tasks, landing pages, emails, etc.

Mautic also comes with two different pricing plans – Basic and Pro. The Pro plan includes everything that is included in the basic plan plus more features like user permissions and third-party integrations. The Basic plan is completely free and offers plenty of features for small businesses to grow their businesses using social media marketing tactics.

Integration of Instagram Business and Mautic

Using Google Chrome as your browser, it is very easy to integrate Instagram Business profiles into Mautic campaigns. To do so, simply go to this link on your web browser where you will be able to connect to your Instagram Business profile by entering your username into the text box provided. Next enter your password into the text box provided and click on the button that says “Connect Account”. Once you have connected your Instagram Business account to Mautic, you will notice that there are now tabs for Instagram at the top of the dashboard. These tabs allow you to perform many of the same tasks that you would on the dashboard itself such as creating landing pages and reports. By clicking on these tabs you can even schedule posts directly from within Mautic without ever having to leave the dashboard! Once you schedule a post from within Mautic it will automatically be posted onto your profile at the time you specified. If you need help setting up Mautic to work with Instagram Business, check out this article written by @calebstutzman on how to set up Mautic and Instagram Business.

Benefits of Integration of Instagram Business and Mautic

It is important to consider whether or not it makes sense for your business to use social media tops such as Instagram Business as part of your overall marketing strategy. One reason why it may make sense is because it allows you to reach people who aren’t necessarily fplowers on any other social media platform such as Facebook or Twitter. According to research conducted by Pew Research Center in 2009 only 4% of American adults used Instagram while today roughly 32% of Americans use it as part of their daily social media activities. Whereas platforms such as Facebook tend to attract pder users from higher income brackets, Instagram attracts younger users from lower income brackets across ethnic groups. Obviously not every business is going to appeal to people from all demographics but it is still important for every business owner to know where their target demographic is spending their time online – which means knowing where they spend most of their time on Instagram!

There are many benefits that come from integrating Instagram Business with a marketing automation platform such as Mautic including saving time by automating repetitive tasks such as scheduling posts and sharing them across multiple networks at once. As mentioned earlier, scheduling posts from within Mautic allows the posts to be posted automatically from your account at a date and time that you specify from within your Mautic dashboard. This saves a great deal of time compared to manually posting from within each individual network as it takes away the hassle of having to log into each network separately in order to share content with your audience! Additionally, by integrating Instagram Business accounts with Mautic you can build audiences based upon users who engage with your content on Instagram as well as those who engage with certain hashtags associated with your company’s hashtag on Instagram! These audiences can then be used for things like creating new email lists or targeting specific types of users who have shown an interest in what your company sells! If you think about it, this technique allows you to leverage your Instagram account against other social media networks for increased engagement with your content while also allowing you to leverage other social media networks within your Instagram account! For example, let’s say that I have an online store selling handmade dog toys online called Dogzshopz® . I could promote my account by making sure that my posts include tags pertaining to dogs! Then when someone engages with my posts related to dogs on my account I can add them to an audience within Mautic called “Dog Lovers”! Now if I want to send out an email newsletter or conduct some sort of outreach campaign that focuses around dogs I can take advantage of this audience! The opportunities are endless!

The process to integrate Instagram Business and Mautic may seem complicated and intimidating. This is why Appy Pie Connect has come up with a simple, affordable, and quick spution to help you automate your workflows. Click on the button below to begin.

Page reviewed by: Abhinav Girdhar  | Last Updated on November 09,2022 06:11 pm