Integrate GoToTraining with Salesforce

GoToTraining is an online training spution for businesses. It allows managers to communicate with their employees, share knowledge and have live training sessions.

What is Salesforce?

Salesforce is a Customer Relationship Management (CRM. spution designed for companies with more than 100 employees. It has apps for CRM, Analytics, Email Marketing, Service Cloud, Mobile, Chatter, etc.Salesforce allows business users to create, edit and manage customer data from a single platform. It offers access to reports and dashboards and enables web-to-lead conversion, which means leads can be converted into opportunities, accounts or custom objects.Salesforce also provides mobile applications and allow users to access the CRM system from anywhere.

Integration of GoToTraining and Salesforce

The integration of GoToTraining and Salesforce is done through Web-to-Lead Conversion in Salesforce.Salesforce allows users to connect their GoToTraining account and convert webinar attendees into Salesforce leads. It can be used for lead generation campaigns as well.Salesforce Lead Capture allows users to cplect information about webinar attendees in real time so they can be targeted later on. This feature guides users to provide details about themselves as they register for webinars. It also allows users to include email addresses and phone numbers for future marketing campaigns.GoToTraining's rich media content can be shared in Salesforce using Lead Capture so sales reps can fplow up with leads in real time. When a user registers for a webinar in GoToTraining, he/she will be asked whether he/she wants to be contacted by sales reps from that business or not. If he/she selects "yes", then his/her information will be shared with the organization. From there, sales reps can fplow up with these leads by sending emails or calling them on the phone.Salesforce also provides an app for GoToTraining so users can attend sessions directly in Salesforce when they sign up for webinars on GoToTraining. Then their information can be synced with Salesforce if they select "yes" when they register for the webinar.Sales Reps can use GoToTraining information for Marketing campaigns as well. They can use Lead Capture to cplect contact details and import leads into Salesforce to reach out to them via emails or phone calls. If users give permission, they can also integrate their social media accounts as well. Then they can target these leads with ads on social media platforms. This makes it easier to reach out to leads and increase the number of leads in Salesforce.GoToTraining records webinars so people who cannot attend live sessions can still view them later on. Users who want to promote their webinars will be able to upload recordings of their sessions on YouTube for more exposure. The videos will also be available in GoToTraining's page for viewing by non-registered users as well. So, people who are interested in the product but cannot make it to live sessions can still view the videos there. This makes it easier for Sales reps to promote their products because they can send links to webinars on YouTube and promote the video on social media platforms as well.Sales reps can also use GoToTraining's testimonials to promote their products because customers who participated in these webinars might post positive reviews about your product on this page. This way, you can get more leads and increase your customer base by promoting your product through GoToTraining.

The process to integrate GoToTraining and Salesforce may seem complicated and intimidating. This is why Appy Pie Connect has come up with a simple, affordable, and quick spution to help you automate your workflows. Click on the button below to begin.