Integrate Google Ads with Zoho CRM

Appy Pie Connect allows you to automate multiple workflows between Google Ads and Zoho CRM

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About Google Ads

Google Ads (formerly known as AdWords) is Google's advertising platform that allows you to run ads on Google's network of sites and partner sites. The platform offers an array of ad formats to fit virtually any business objective.

About Zoho CRM

Zoho CRM is a user-friendly web-based customer relationship management application that helps small business owners and entrepreneurs to find, engage, and retain customers.

Want to explore Google Ads + Zoho CRM quick connects for faster integration? Here’s our list of the best Google Ads + Zoho CRM quick connects.

Explore quick connects

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Connect Google Ads + Zoho CRM in easier way

It's easy to connect Google Ads + Zoho CRM without coding knowledge. Start creating your own business flow.

  • Triggers
  • New Ad

    Triggers when a new Ad is created in Google Ads

  • New Ad Group

    Triggers when a new ad group is created in Google Ads

  • New Campaign

    Trigger on adding new campaign.

  • New User List

    Triggers when a new user list is created.

  • New Contact

    Triggers when a new contact is added.

  • New Record

    Triggers instantaneously when any entry is created in the specified module.

  • New or Updated Contact

    Triggers when a new contact is added or modified in Zoho.

  • Actions
  • Add Attachment

    Add attachment to the selected Module entry.

  • Create Module Entry

    Creates a new entry in a module

  • Create/Update Contact

    Adds a new contact. (Note: you can use this Connect to update an existing one too.)

  • Create/Update Lead

    Adds a new lead in Zoho CRM. (Note: this Connect can be used to update an existing one too.)

How Google Ads & Zoho CRM Integrations Work

  1. Step 1: Choose Google Ads as a trigger app and authenticate it on Appy Pie Connect.

    (30 seconds)

  2. Step 2: Select "Trigger" from the Triggers List.

    (10 seconds)

  3. Step 3: Pick Zoho CRM as an action app and authenticate.

    (30 seconds)

  4. Step 4: Select a resulting action from the Action List.

    (10 seconds)

  5. Step 5: Select the data you want to send from Google Ads to Zoho CRM.

    (2 minutes)

  6. Your Connect is ready! It's time to start enjoying the benefits of workflow automation.

Integration of Google Ads and Zoho CRM

  • Introduction (150-200 words)
  • Google Ads

    Google Ads (more commonly known as AdWords. is a platform provided by Google to cover advertising expenses of companies. The platform cover both the creation, management and analysis of advertisements. Google AdWords also allow companies to target their specific audiences more precisely than most other advertising platforms.

    Google Ads was first released in 2000 and has since grown to become the largest pay per click advertising program on the Internet. It is estimated that between 40% and 70% of all search engine users use the service at least once every month.

    Zoho CRM

    Zoho CRM is a customer relationship management software developed by Zoho Corporation. It offers features that are useful for salespeople, sales managers, account managers, service professionals and small businesses.

    (750-1000 words)

    Integration of Google Ads and Zoho CRM

    Integrating Google Ads and Zoho CRM would be beneficial when it comes to increasing the vpume of leads through the use of relevant keywords. This would be possible because integration can help ensure relevant keywords are being used when creating ads. In addition, the integration would allow the monitoring of progress in real time. This means that when a lead was created, a company would know how many leads were created in a given period and what conversion rate each ad had. This would help a company know which keywords were most successful and adjust their strategies accordingly.

    Benefits of Integration of Google Ads and Zoho CRM

    The benefits from integrating both Google Ads and Zoho CRM include :

    • The ability to create ads that are relevant to the customer’s preferences. Relevance is important because it increases the chances of a customer clicking on an ad. The integration can assist in creating ads that are relevant to a customer’s search history or recent web activity. This can be done by scanning a customer’s web history and identifying the keywords they have searched for before. These keywords can then be used in ads created by a company.
    • The ability to encourage customers to make purchases using ads that are shown while they are browsing other websites. This can be done by creating ads that appear only when a user is visiting specific websites such as Amazon or eBay. This creates a sense of urgency to purchase products without having to visit the website directly. For example, if a person wants to purchase an iPad, he or she may see an ad while visiting eBay about “Hot deals on iPad” and click on the ad to learn more about the product. He or she will then be able to make an informed choice without having to go to Apple’s website and go through the hassle of searching for the product there only to find out that it is no longer available for sale online.
    • The ability to monitor advertising progress in real time. This allows companies to get immediate feedback on ad campaigns and make necessary changes quickly without having to wait for months or even years before they get results. The integration allows them to get instant feedback on their campaigns and adjust their strategies accordingly. This means ads with low performance can be eliminated while campaigns with high performance can be continued and expanded upon.

    The process to integrate Google Ads and Zoho CRM may seem complicated and intimidating. This is why Appy Pie Connect has come up with a simple, affordable, and quick spution to help you automate your workflows. Click on the button below to begin.

    Page reviewed by: Abhinav Girdhar  | Last Updated on November 09,2022 06:11 pm