Gmail + Snapchat Integrations

Gmail is a free web-based email service, launched on April 1, 2004 by Google. It is also known as G-mail. Gmail is primarily used for communication, keeping in touch with friends and family. It can be accessed from any device, whether it is a computer or a mobile device. The user has the option of using either the Gmail app or the web browser version of Gmail. Almost one billion people use Gmail worldwide. It is estimated that over one million messages are sent per day through Gmail.

Snapchat is a mobile app that allows its users to send pictures or videos to their friends. The user can set a timer for how long the receiver can view the picture or video before it gets deleted automatically. Snapchat was launched in 2011 by Evan Spiegel and Reggie Brown. It was acquired by Snap Inc. in 2016 and by February 2017, Snapchat had more than 150 million active users each day.

Integration of Gmail and Snapchat

Gmail and Snapchat are two popular social apps that allow direct messaging as well as picture and video sharing. In recent times, however, these two apps have been integrated. This integration allows users to directly share pictures and videos on their Snapchat story through a Gmail account. Such integration would boost the popularity of both the apps among their users. This integration may attract new users, who would otherwise not have considered using such apps in the past.

Benefits of Integration of Gmail and Snapchat

There are numerous benefits of integrating Gmail and Snapchat in terms of social media marketing. The first benefit is that it will increase customer loyalty towards the apps because they will allow their customers to share their experiences with their friends and family easily. This reduces dependence on other social media platforms like Facebook and Instagram, which require integration through an additional application to allow picture and video sharing. With this integration, business owners can make use of two popular social media apps for free, instead of having to pay for an additional app. This makes it easier for business owners to reach out to their customers. The availability of the reverse integration of Snapchat into Gmail will enable business owners to conduct live chats with their clients without the need for additional software or applications. Another benefit of integration between Gmail and Snapchat is that businesses can now send personalized videos and pictures to their customers through their Snapchat accounts. This helps enhance customer loyalty towards the company as it is a unique way of reaching out to them. The fplowing image shows how a business owner can send customized video messages to his/her clients through their Snapchat account:

In conclusion, integrating Gmail and Snapchat will benefit both the brands as well as the consumers because people will be able to share pictures and videos easily, thus saving time. Businesses will also be able to enhance customer loyalty towards them by sending personalized message through their Snapchat accounts. This will reduce dependence on other social media platforms like Facebook and Instagram, which require integration through an additional application to allow picture and video sharing. With this integration, business owners can make use of two popular social media apps for free, instead of having to pay for an additional app.

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