GetResponse + Drip Integrations

GetResponse and Drip are email marketing services. They both have their own advantages and disadvantages, but for me the Integration of GetResponse and Drip is more beneficial because of the convenience.Drip is an email marketing service that sends emails to your customers based on different conditions. GetResponse is an email marketing service that allows you to send out newsletters to your customers based on different conditions. There are many benefits when using both these services at the same time but I am going to focus on the integration.We will look at how we can use GetResponse to send our campaigns through Drip. In this case, we will be sending a welcome email once someone subscribes to our newsletter using GetResponse.A. What is GetResponse?

GetResponse is an email marketing service that allows you to send out newsletters to your customers based on different conditions. You can create different campaigns and choose a template for each campaign. Then, using triggers, decide when the newsletter will be sent to your customer.GetResponse makes it easy for you to see the statistics such as the number of opens, clicks and unsubscribes for each campaign. You can also see which countries your customers are from, where they are opening your emails from and what times of day they are opening them.

What is Drip?

Drip is a marketing automation software that lets you connect with your customers. It uses 'Sends' in order to automate a sequence of emails or 'actions'. Each 'Send' in a drip can be individually tracked. Drip automatically adds people that subscribe to your list into your first drip. This means you can start sending your customers emails instantly after they subscribe.Drip works by creating a campaign, allowing you to choose a template and then adding conditions (triggers. to when you want the campaign to be sent out. For example, you can add a condition saying that if someone signs up for your newsletter and doesn't open any emails from you within 7 days then you don't want them. This way Drip will unsubscribe them from your list before they even receive anything from you.Drip shows real-time analytics so you can see how many people opened your emails, clicked your links and how long they spent on your website. It also shows what country they were from, what device they were using and what kind of operating system they were using.This means that you can use GetResponse to send an email through Drip once someone has subscribed to your newsletter. This means that the person will receive an email from Drip straight away, but the actual newsletter will come through GetResponse instead of directly from Drip.

Integration of GetResponse and Drip

Here's how you integrate GetResponse and Drip together:Login to GetResponse by going to https://www.getresponse.com/ Click on 'Names' at the top right-hand corner of the screen and select 'Add New List'. Give your new list a name and click save. This new list will now appear in your list manager with all other lists on the left-hand side of the screen. Click 'Add an Email Address' for this new list that you just created and enter the email address that should be subscribed. Click 'Save'. Now go back to your list manager, select the new list that you just created and click 'Edit Campaigns'. You'll notice two different campaigns already set up there (Welcome Email Automation & Welcome Email. These are actually automated emails that we're going to turn off for now, so click on the gear icon next to the campaign write down 'Welcome Email Automation' and click 'Disable Campaign'. Now click on the other campaign called 'Welcome Email Automation' and click 'Turn Off Automation'. Now click on 'Settings' under 'Welcome Email Automation' > Click on 'Email Sender' > Click on 'Change Email Sender' > Select 'GetResponse' Then click 'Add new message' > Select 'Welcome Email Template' > Click on 'Edit HTML' > Replace the content with whatever template you would like to have on your welcome email > Click Save Now go back into your list manager > Select the new list that you just created > Click 'Edit Campaigns' again > Click on 'Welcome Email Automation' > Scrpl down and click on 'New Message' under 'Welcome Email Templates' > Select 'GetResponse' > Click on 'Next Step' Now we need to create a signup form so that we can track who is subscribing through GetResponse vs who is subscribing through our Drip landing page. To do this, go into your list manager > Select the new list that you just created > Go to 'Create Subscription Form' > Check the box next to 'Show form only when someone clicks this link' > Select 'Get Response' > Next Step Now provide a name for the form, select a template, provide a URL and click save Now go back into your list manager > Select the new list that you just created > Go to 'Forms' > Click on 'New Form' In this case I'm going to call it my Drip Landing Page For Form Name I'm going to call it my Drip Landing Page For URL I'm going to put https://www.zeroturnaround.com/drip/landing-page/ And then click save Now we need to create a lead magnet so that people have something to subscribe for in order for us to track whether they subscribed through our Drip landing page or whether they subscribed through our GetResponse form Once you've created a lead magnet go back into your list manager > Select the new list that you just created > Go into 'Create Lead Magnet' > Select the lead magnet that you just created > Then click Save Now go back into your list manager > Select the new list that you just created > Go into 'Lead Magnets' > Find the lead magnet that you just created and click edit next to it > Then click Save Now go back into your list manager > Select the new list that you just created > Go into 'Triggers' > Enter a name for this trigger (I chose Drip Signups. > Leave Enabled ticked (it should already be. > Select GetResponse as an action (it should already be. Scrpl down further till you see Delay Until After Action and select Date/Time option (it should already be. Then select Time Delay (it should already be. Then select 1 day (it should already be. Then select Save Now go back into your list manager > Select the new list that you just created > Go into 'Triggers' again > Find the trigger that you just created (you named it Drip Signups. Scrpl down till you see Behavior For This Trigger>Select Add Condition>Select If Number Of People Meet Condition>Select Broadcast>Select Send Broadcast>Select Use Form And Template As Template>Select Save>Customize Conditions>Select Send Broadcast To People Who Sign Up From>Select GetResponse In The Drop Down Menu>Select Send Broadcast To People Who Sign Up From>Select Save Now go back into your list manager > Select the new list that you just created > Go into 'Subscriptions' > Find the subscription form that we created earlier (we called it my Drip Landing Page. Set it to display on this page only then save We now need to create a custom field so that we can track who subscribed through our GetResponse form instead of through our Drip landing page Go back into your list manager > Select the new list that you just created > Go into Custom Fields>Create Custom Field>Enter A Name For The Custom Field>Enter A Value For The Custom Field>Set The Type To Text>Save We now need lastly need to create a thank you page so that people are redirected straight after signing up instead of having them stay on the same page Go back into your list manager > Select the new list that you just created > Go into Thank You Page>Create Thank You Page>Enter A Name For The Thank You Page>Enter A Value For The Thank You Page>Click Save We now need to create an automation so that we can start sending people who subscribe through our GetResponse form straight away instead of waiting for someone subscribing through our Drip landing page Go back into your list manager > Select the new list that you just created > Go into Automations>Create Automation>Enter A Name For The Automation>Select When Someone Subscribes>Select When Someone Subscribes From An Automated Popup>Select Do Nothing For This Automation (because we're doing this instead)>Enter A Description For This Automation>Save Now go back into your list manager > Select the new list that you just created > Go into Automations>Create Automation

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