Facebook Shops + Acuity Scheduling Integrations

The term Facebook Shops was originally coined by Laurie Sullivan of Search Engine Land. "Facebook is adding a call-to-action button to the Open Graph, in order to make it easy for users to buy products directly from advertisers in the social network's news feed." she stated in her article “Facebook Adds Shop Tab to Social Graph” on August 21st, 2012. This feature allows big brands to put up products in an attractive manner in their companies' Facebook pages. The company would then get paid when the customer completes the transaction.

Acuity Scheduling is software that helps store owners deal with store scheduling. It helps create and manage more than one schedule for employees. This product creates a digital calendar that is accessible via an Internet connection. This is very convenient for employees who cannot always come to the store during business hours. This software also features an employee self-check-in feature that allows employees to check themselves in so they do not need to wait for employees to let them in. This product also features a customer self-check-in feature that allows customers to check themselves in using their mobile phones.

I feel that integrating Facebook Shops and Acuity Scheduling would be beneficial because it will help businesses on both ends. For example, Facebook Shops will benefit companies because it will help them reach their target audience easily. Acuity Scheduling will benefit business owners because this software will help them better manage their business by allowing them to create multiple schedules for their employees.

Integration of Facebook Shops and Acuity Scheduling

When Facebook Shops and Acuity Scheduling are integrated, businesses will be able to keep track of which Facebook users are actually coming into their stores. Some people may view a Facebook post but never go into the actual store. By integrating these two programs, companies will be able to see which users actually came into their stores and which users failed to do so. With this data, they can improve their strategies and gain insight into how they should advertise online in the future.

Benefits of Integration of Facebook Shops and Acuity Scheduling

When these two programs are integrated, companies will be able to easily schedule their employees as well as monitor how well their workers are performing. Businesses will be able to run reports about how well their team members perform at specific times of day and what days they usually work well. With this information, business owners can plan their schedules more efficiently and accurately determine which times of day certain team members work best.

Integrating Facebook Shops and Acuity Scheduling will allow businesses to better organize their operations and gain better insight into how well their workers work at different times of the day.

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