Facebook Page + Freshservice Integrations

Facebook Page is a public profile created by a fan of a certain product, brand, or company. A page can be connected with other social media accounts like Twitter and Google+. Also, Facebook Page has been created for small business to promote their brands, products and services. The purpose of creating Facebook Page is to engage with the customers and fans of that particular brand.

Freshservice is an online customer support service provider. Freshservice enables companies to manage customer calls, chats, emails, forum posts, Twitter mentions, and reviews. Freshservice helps companies to reduce customer support cost and increase customer satisfaction.

Integration of Facebook Page and Freshservice has many benefits for businesses.

• Customer support system

Facebook Page provides a platform to communicate with customers. It also provides opportunities to respond quickly to customers’ complaints and suggestions. This feature helps to increase customer satisfaction as well as to reduce customer service cost. Since customers can reach out easily to the businesses via Facebook Page, there will not be any need for them to call the businesses directly which saves the businesses from having to pay for more than one call center number.

• Help in building lasting relationships with customers

A business can build long lasting relationship with its customers by communicating with them via Facebook Page and Freshservice. This helps the businesses to gather information about its customers. So when customers encounter problems they will feel comfortable in contacting the business via Facebook Page or Freshservice rather than calling them directly. This reduces the cost of each call for the business as well as it helps the business to have more contrp over what the customers are going to say when they call the business.

• Enhances customer loyalty and repeat purchases

By using integration of Facebook Page and Freshservice, businesses can ensure that a customer is satisfied with the product or services offered by the business. If there is any problem with the product or services which leads to some dissatisfaction on part of the customer then through Facebook Page or Freshservice, a customer can communicate this problem directly to the business. On receiving such feedback from a satisfied or dissatisfied customer, a business can respve the issue appropriately and offer better customer service to that customer which in turn enhances customer loyalty towards that business. When a customer feels good about the product or services offered by a business then he/she will be loyal towards that business and will keep on buying products or services from that business rather than searching for another brand or product which may not be of much value compared to what he/she already has.

• Enables targeted advertising

Integration of Facebook Page and Freshservice helps a business to promote its products and services in an effective way because all information related to customers is available in one place (Facebook Page. which makes it easier for the business to keep track of its customers. Businesses can use this information to target ads towards their customers which will help them to reach out those customers who are interested in their product or service or interested in similar products or services provided by other businesses as well. This increases the chance of getting new customers and retaining pd ones by offering best possible advertising and promotional offers and deals.

• Improves overall efficiency of operations

Businesses can improve overall efficiency of their operations by integrating Facebook Page and Freshservice because a business can respond to customer queries at any time of the day without being tied down to any particular location. Businesses can also manage customer contact, schedule meetings, etc.. effectively through Freshservice which helps them save on operational costs because they do not have to hire multiple customer contact support staffs. Integration of Facebook Page and Freshservice also helps businesses in improving their customer response time which is very important for increasing customer satisfaction level and repeat sales.

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