Etsy is an online marketplace for buying and selling unique, creative, and handmade goods.
Facebook lead ads are one of the most effective ways to generate leads on Facebook. it is useful for marketers or businesses who want to automate actions on their leads.Facebook Lead Ads Integrations
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The Etsy’s Handmade campaign is an example of how this integration can be done. Through this campaign, Etsy provided a free shopfront on its site for all members of its Handmade community. This meant that there was one place where buyers could search for handmade products no matter which vendor they had purchased from. This integration also helped in building trust among new customers who were not familiar with the Etsy brand. They felt assured that by purchasing from an Etsy seller they would get their product delivered on time, as well as a refund if the product did not meet their expectations.
Facebook Lead Ads were integrated with Etsy seller’s websites to help them capture leads on their own websites. It made the Etsy site more conversion-friendly by allowing the sellers to use the data cplected through Facebook Lead Ads to retarget visitors who had already visited their websites. This helped them increase conversions, decrease bounce rates, and improve revenue. The interesting part is that it also increased the seller’s return on investment since the sellers now had more contrp over the ads they were running.
We can conclude that Etsy and Facebook Lead Ads are two powerful platforms when used together. They can be used to create a great user experience for both sellers and buyers. As an added benefit, such an integration also helps in increasing the seller’s return on investment by helping them target only those customers who show interest in their products by filling out lead capture forms on their sites.
The process to integrate Etsy and Facebook Lead Ads may seem complicated and intimidating. This is why Appy Pie Connect has come up with a simple, affordable, and quick spution to help you automate your workflows. Click on the button below to begin.