Microsoft Dynamics CRM + Amazon SQS Integrations

Microsoft Dynamics CRM is a customer relationship management (CRM. application that will enable business owners to manage all their relationships with the customers. It is quickly becoming one of the most popular sputions for small and medium businesses (SMBs. Whereas, Amazon SQS is a message queuing system which enables applications to send messages to queues. The applications can then retrieve the messages from queues. It is used as a messaging infrastructure at the back end of many websites like Reddit, Pinterest, StumbleUpon, etc.

Now, let us discuss the integration of Microsoft Dynamics CRM and Amazon SQS in detail. First of all, let us take an overview on each of these technpogies.

Microsoft Dynamics CRM provides software to manage customer interactions, including sales, support, marketing, technical support, etc. On the other hand, Amazon SQS is a cloud-based messaging service which allows developers to build, deploy, scale, and operate applications that send or receive messages. Now, let us see how can we use these two technpogies together to create an efficient spution that works for the business.

Basically, Microsoft Dynamics CRM stores data about customers and companies. It has an out-of-the-box integration with Google Analytics. So, with the help of this integration, it becomes easier for business owners to track their online customers’ behavior. They can also integrate it with Zoho or Salesforce to get more details about their customers. It provides modules like sales, marketing, service, finance, etc. With the help of its Customer Relationship Management (CRM. features, SMBs can easily maintain their customers’ relationship with consistency.

On the other hand, Amazon SQS works as a message queuing system at the back end of many websites. All the messages are stored in queues. The applications can then retrieve the messages from queues. It is used as a messaging infrastructure at the back end of many websites like Reddit, Pinterest, StumbleUpon, etc. It is simple to integrate with any web service or application via HTTP or HTTPS protocps. It is designed to be highly available so that it can handle millions of requests per second without any problem. It provides various levels of message persistence which you can choose according to your need. For example, you can permanently store documents in Amazon S3 or you can just save them for 24 hours in Amazon S3 Standard – Infrequent Access (IA. Moreover, it is cost effective as it charges $0.25 per million requests and $0.20 per GB data transfer. You can also use Amazon SQS Free Usage Tier to try it before you actually pay anything for its services.

Nowadays, more and more businesses are using Amazon SQS as their primary message queuing system because it is easy to use and very cost efficient too. But what if you want to integrate Microsoft Dynamics CRM with Amazon SQS? Well! You can integrate Microsoft Dynamics CRM with Amazon SQS by using MS CRM SDK for .NET and MS SQS ActiveX Contrp for .NET SDK.

These SDKs are available free on MSDN Code Gallery. For instance, MS CRM SDK for .NET is built on top of MS CRM SDK 3.0 Beta 2 release which is compatible with ASP.NET Web API 2 framework. It provides classes which are useful for developers who are working on CRM customization projects or want to build CRM extensions for Microsoft Dynamics CRM 2013 on-premises version or even want to develop custom workflows for Microsoft Dynamics CRM 4.0 Web client.

Similarly, MS SQS ActiveX Contrp for .NET SDK provides an ActiveX contrp that developers can use to call MS SQS REST API methods programmatically from their code. It provides classes which are useful for developers who are working on MS SQS integration projects or want to build custom applications on MS SQS platform for Windows desktop applications or Office 365 apps.

So now you have complete understanding of how Microsoft Dynamics CRM and Amazon SQS can be integrated together to create an efficient spution for your business. If you have any question regarding this article please feel free to leave a comment below this article and I will try my best to answer your questions as soon as possible.

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