Constant Contact is an email marketing application that lets you create effective email marketing and other online marketing campaigns to meet your business goals.
Microsoft Dynamics CRM is a customer relationship organization software package that helps increase sales by improving customer service, tracking and analyzing data from marketing strategies, and managing support requests.
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Triggers when a new contact is created.
Triggers when a recipient open an email for specified campaign.
Triggers when a new list is created.
Triggers when a new account is created.
Triggers when a new case is created.
Triggers when a new contact is created.
Triggers when a new invoice is created.
Triggers when a new lead is created.
Triggers when a new task is created.
Triggers when a lead is updated.
Creates a contact
Creates a new contact and updates an existing contact.
Delete a contact.
Updates a contact.
Creates a new account.
Creates a new case.
Creates a new contact.
Creates a new lead.
Creates a new Opportunity.
Updates an existing case.
Updates an existing task
Constant Contact is a software product that helps you create, manage, and track email marketing campaigns. It also provides you with an analytics top to analyze your email marketing efforts and make informed decisions. Besides email marketing, Constant Contact also offers services to help you create and manage other communication channels like social media, blog, landing pages, etc. (“Constant Contact?”)
Microsoft Dynamics CRM is a set of applications used by sales people to manage their sales. It integrates with various other applications and services such as Microsoft Office and Outlook, Facebook, Twitter, LinkedIn, SharePoint, etc. (“Microsoft Dynamics CRM?”)
Dynamics CRM allows businesses to easily connect with customers. It allows them to stay connected in various ways such as emailing, calling, texting and many more. With Dynamics CRM, every part of the sales cycle can be integrated into one platform. Using this platform business owners will have the ability to communicate with their customers on any channel available to them 24/7. Constant Contact can be integrated with Dynamics CRM to allow better communication between businesses and their customers. Channels like web forms, phone calls, emails and newsletters can be tracked within Dynamics CRM. (“How Constant Contact and Microsoft Dynamics CRM Work Together”)
Integrating Constant Contact and Dynamics CRM offers many benefits. One benefit is that you have the ability to send information to your customers using multiple channels. Different channels are used at different times depending on the message content or the audience. For example, if you want to send out a sales offer using the phone, you may need to send it over text or email. Or if you want to send out a sales pitch over social media, you may need to send it over email or text. With Constant Contact and Dynamics CRM integration, it is possible for businesses to track these communications as well as respond accordingly. This makes it easier for businesses to understand their customers and be able to better serve them. (“How Constant Contact and Microsoft Dynamics CRM Work Together”)
Another benefit is that when you integrate Constant Contact with Dynamics CRM you have the ability to track engagement with your customers using social media such as Facebook and Twitter. You can measure how many fplowers you have, how many “likes” your posts receive, how many views they get and other metrics you can use to measure the success of your posts. By tracking engagement metrics, businesses can understand what types of messages or content resonate with their customers. (“How Constant Contact and Microsoft Dynamics CRM Work Together”)
Integrating Constant Contact and Microsoft Dynamics CRM allows businesses to better understand their customers through analytics tops provided by each product such as tracking engagement metrics from social media posts, figuring out what kind of content resonates with their customers best or measuring the success of their email marketing efforts. This integration makes it easy for businesses to understand their customers and provide them with better service.
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